Nick Alexander Imports, Inc in Los Angeles, CA

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LA's #1 BMW & MINI dealer.  We are a full service dealership with a huge selection of new & pre-owned BMW's & MINI's.  We are located 5 miles from Staples Center, south of downtown Los Angeles.


Established in 1979.

We have been in business for 30+ years here in the wholesale district.  Most of our customers pass by several dealerships in order to do business with us.  Why?  It's our product & our people.  

We also offer free flatbed pick up & delivery for all factory recommended maintenance with an appointment to customers who have purchased their cars from us.

Nick Alexander Imports, Inc

Dealer Info:

Phone(s):(323) 583-1901
Address:6333 S Alameda St, Los Angeles, CA, 90001
  • Monday: 9:00 am - 8:30 pm
  • Tuesday: 9:00 am - 8:30 pm
  • Wednesday: 9:00 am - 8:30 pm
  • Thursday: 9:00 am - 8:30 pm
  • Friday: 9:00 am - 8:30 pm
  • Saturday: 9:00 am - 7:00 pm
  • Sunday: 10:00 am - 6:00 pm

Reviews on Nick Alexander Imports, Inc

Tami S. | 2015-04-24

What an all-star - Michael McNamara - my sales representative for the purchase of a 2014 MINI Countryman.  The car had been a demo model with just under 3100 miles - excellent condition in every way. Michael made the buying process fün and everybody at the dealership seemed to be actively excited about my car purchase. I got the selling price I'd hoped for which was a match to competitor pricing, I was pleased.

Michael's right-hand man is another guy named Michael - he was very attentive to my questions about all the 'bells and whistles' that are on the MINI Countryman. I think the best part was that both Michaels made me feel like I was family.

Can't forget about Mr. finance - Steve Oh - that's his name and 'Oh' boy does he know his stuff. What's even better is he explained everything so clearly, I actually understood. I also appreciate that he was so quick and efficient, no wasting time. Finally, I can't believe I'm saying this, I felt good about handing my money over, because I knew I got a great deal! Now you can't say that too often.

*So ... fellow Yelpers, 'head on down' to Nick Alexander Imports - make sure to get 'Michael McNamara' to do the deal x

R C. | 2015-04-23

My experience was a great one at the dealership.  It's the second BMW I've purchased from them and to be honest I was referred to someone there and it made it so much easier. It's person in the dealership that makes a place be known in positive way. I've been reading these bad reviews and do yourself a favor and reach out to Mike Frascas. Mike knew the two cars I was interested in and gave me as much info on them to decide. I had an extended test drive on the I3, which he advised on to help me really decide if the electric car was for me. That in itself was a positive step towards working with him. When I brought it back I voiced my concerns and he gave me advice and opinion.
The 535i is another car I looked at.  We took it for a drive and the best part, the guy didn't push, didn't say I should buy it, but talked to me like a normal un-sales (is that a word) person. We got back, shook hands and told him I might go this route but i'd get back to him. Again, I can't stress this enough, he didn't try to keep me there but allowed me to think about it and get back to him. That in itself made me want to buy from him but I wanted to see what kind of a deal I'd get. We worked out some final details and it was easier than you could imagine. Of course, I negotiated a few things but none of this 'room to room' sales stuff dealerships do to people happened. I specifically told him if anyone comes to me to get me in a room that I would walk. If he didn't see this deal to the end I'd be out.  In the end, I purchased a new 535i with no hassle with the exception of driving to the other side of town in traffic. Mike had to pass me down to the finance person, Luis, who had the paper work. There were maybe two mistakes on the paper work but once he checked with Mike they were quickly fixed. Luis did get me into an extra feature that would benefit me. It's something I would of totally not thought about and he worked with me. The guy had a tie on and since that is "Buying 101" on who to stay away from it all worked out. As skeptical as I was Luis actually helped me in to avoid a cost that may arise later.  Personally, there is no other best way this experience could of gone. That dealership should work hard to keep people like this and stop your 'room to room' non sense.
Thanks a ton Mike and tell your friend Luis to lose the tie.

Sara G. | 2015-04-20

I have been to many dealerships in the past, as I love changing cars often, and I am the family member my relatives choose to go with when they are ready to purchase a car. NEVER have I seen such a horrible, and UNPROFESSIONAL dealership. They promise you you'll have the car you are asking for and when you show up they say they don't and they don't even apologize. They straight out lie and say one thing and on the paper work they'll try to cheat you and give you another horrible contract. They have the rudest staff and worst customer service I've ever witnessed. I am disgusted by this dealership and I regret ever stepping foot into this place. Do yourself a favor and go to another dealership where they value your business and are respectful and Honest.

Tim T. | 2015-04-19

Deceptive pricing practice.  I have no idea how this place maintains a 4 star rating. Negotiated a price with the sales manager Ruben and drove 2 hours to sign the paper. Upon arrival, the price was close to $200 more than what was previously agreed upon.

When confronted, the sales manager Ruben said it was standard negotiation tactics to get people in the door. I felt like this was an April fools prank, but it wasn't.

I will never consider setting foot or contacting this dealership again. There are just way too many choices out there to deal with this bs.

I hope fellow yelpers will heed my warning, but the end of the day it's up to you if you want to play games or buy a car. If the latter is your goal, stay away from this awful place.

Maurice D. | 2015-04-19


I AM DISGUSTED BY RUBEN (the sales manager), and EVEN MORE BY NICK ALEXANDER BMW for appointing such an unprofessional imbecile to a sales manager position. I have purchased 5 BMWs within 4 years and was finally ready for the 6 series. I called NAB and was referred to Ruben.

Worst person to be I charge of sales.. He is sneaky and dishonest. He tried to charge me above sticker, then after 5 days of fighting to get a fair price he finally agreed on matching a competitors offer... I came in ready to go with money in hand and he told me he sold the car I picked... When he PROMISED HE WOULD HOLD IT FOR ME.

When I asked him why he would do that when I have 5 previous purchases on my record, an almost perfect credit score and I OFFERED TO PAY A HOLD FEE.

RUBEN: "You should have bought it sooner, I can't hold a car forever, besides the lady paid the first price I offered her.. Listen if your not going to buy then I'm not going to keep talking to you"


You are a definition of a shady car salesman and I don't know why you aren't just a scam artist. I hope you one day realize that in this day and age, customers should be treated as such. Your rude and demeaning attitude has put such a bad taste in my mouth that I'm writing BMW a personal letter of complaint and negligence on your part. RUBEN, YOU RUINED MY BMW EXPERIENCE AND I WILL NEVER PURCHASE A BMW FROM NICK ALEXANDER IF RUBEN IS EMPLOYED THERE.

Nick Alexander BMW,

The day you realize that Ruben is losing you business, making your car lot look like a scam yard, and FIRE HIM. I will buy a 6 series that same week. Until then I'll be driving the SL550 I purchased from an honest and fair Mercedes Benz salesmen after Ruben showed me his slimy ability to screw over his potential customers.


Matilda B. | 2015-04-19

1 star is too much for this place - I wish I could give them 0 stars. These people are scam artists. RUBEN got me excited about the car that I wanted by reassuring me that they had it but it turns out that after all the time and energy I spent, they don't have it!! Beware of them telling you anything and everything that soothes your ear just to pull you into the dealership. I understand that they have to make money, however straight up lying to a customer's face is NEVER acceptable. That's just not good business. I've never written a review on Yelp before but my experience was so bad that I have to let people now. Consider yourselves warned!!!

Assal N. | 2015-04-19

I don't even know where to start.... So annoyed and disappointed! After reading the reviews I thought, hey why not give this place a try? I drove from so far away and they totally wasted my time. RUBEN is the guy you want to and must to avoid! He will waste your time and tell you lies and once your about to sign the papers for your new car you will realize that it is completely something different and not what you were promised. Make sure to read the papers and triple check everything so you don't get screwed over by RUBEN like I did. Oh and let me not forget to tell you that they ask their customers to write them a good review in order for them to offer a fake good deal that doesn't even exist!!!!! AVOID this place!

Abel F. | 2015-04-16

I won't get to details about how terrible the service was , the guy assisting us was a jack ass! Wouldn't take a PRINTED COUPN  that they told us was valid for our vehicle series , over the phone, and the COUPON said  for vehicles over such series and he kept saying "but it doesn't say for your series"
We were thinking he just doesn't want to honor it for the oil change saying the same crap that didn't make sense  , well they had there way , we had to wait for 4 hours and when we asked how longer ? "Oh the guys are at lunch , so we decided to uber it and when we were getting home they call us that it's ready , so my partner goes by himself in the same uber and he ends up texting me that they just wanted to show him something ... Like wtf man , waste of time and terrible service . I thought differently  of places like this but apparently I'm wrong oh well on to the next one .

Aimee S. | 2015-04-14

I have never received such amazing service as I receive at Nick Alexander BMW. Jeffrey goes way out of his way to make sure my car is probably taken care of. This is my second BMW purchase here thanks to Jeffrey and Joey Lee. Thanks guys you both need bonuses!!!

Adriel D. | 2015-04-08

Alex Guyenne is the best car salesman I've ever dealt with. Straight-forward, flexible, polite--everything you can ask for. The dealership is awesome too--extremely professional and helpful. Yes, it's a little far (I traveled from Beverly Hills) but trust me--I've experienced other BMW dealerships--and they're worth the longer drive.

A R. | 2015-04-08

I've driven many BMW's purchased from several different locations in the Los Angeles County area, Nick Alexander hands down was the best experience! Truly as good as it Gets!!
Ask for Mr. Marcos Lopez he is excellent!

Toni D. | 2015-04-08

Easy in and out experience. Zero pressure.

Bob H. | 2015-03-31

Just bought a Mini Countryman today from this dealership. Without a doubt the best experience I have ever had buying from a dealer. Michael, Michael and Brian, the finance manager were very professional, courtious and helpful. would not hesitate to buy from them again or recommend the services to anyone. Thanks Guys.

Warner B. | 2015-03-24

Nick Alexander Imports, Inc is the best leasing company in LA. They stand out for their professional knowledge, fast service, great negotiable prices. I had a great experience with  Nick Alexander Imports, Inc, they deserve the Tittle of royalty.

Paul L. | 2015-03-19

Leased a 2015 M5 here. Joey Lee provide great service from start to end. I was in and out within an hour. Highly recommend Alexander BMW.

Pamela W. | 2015-03-17

I would give this no stars if I could. The experience began so promising with Ivan being nice and sending me off with a loaner car. He first had a problem with my extended warranty and so I called the company who said that no one had
ever called them. I called Ivan back, gave him contact name and he said great. I am thinking things were moving fine since I didn't hear back from him. The next day in late afternoon he gives me a call saying they are still having problems ... Some things under warranty and some not. When I called back the next business day I am told $640 for all of these issues that I never heard of. MIND YOU (I left this out) I was going to get the brake vacuum pump because it was under warranty from manufacturer and expiring -- but it was something a dealer had to acquire. Steve at Miniwork had already checked and diagnosed car and said the work was not under warranty. I was just coming because the manufacturer's warranty on this particular part was expiring. Additionally, Ivan said there was nothing wrong with that part, and proceeded to start with a list of problems that Steve never mentioned, but were miraculously (partially) under warranty. BTW I then asked Ivan for an estimate listing these things. He said their computer system wasn't set up to provide that. AN ESTIMATE?? Not set up to PROVIDE A WRITTEN ESTIMATE?  Hmmm, methinks he was searching for problems that would be under warranty. He ended up not doing anything. I missed my warranty for my part and still my car is not well. The only consolation is that I drove the 2015 for a week. Not a good experience, too much slight of hand -- I will never return.

Cobie M. | 2015-03-16

Every time I go for maintenance, I become more disappointed! The staff are not friendly and most of the time for the smallest issues they keep you waiting for many hours without any explanation.

Chris W. | 2015-03-16

I highly recommend Manny Santos from Nick Alexander BMW and Danny Kim from Nick Alexander MINI.

I got my 428i from Manny few months back and my wife got her 4 Door Mini hardtop just few days ago. When I was ready to get my very first BMW I asked my friends and co-workers who are Bimmers for tips and recommendation, and they mentioned Nick Alexander. But I still did some research and contacted few dealers around the area and Manny stand out, he quickly helped me find the car I love. Because the good experience I had with Manny when my wife was ready to get her Mini we contact Nick again, but we still did some research also contacted few other Mini dealers around. Again, Danny stand out. Danny helped me put the order for my wife's mini and always keeping us posted on the process.

We had wonderful experiences with Manny and Danny, they are fast, responsible and professional. They will only contact you the way you preferred and will answer all the questions you have. We made our deals over email, which is the best way for us because we work full-time and we don't want to keep going in and out of the office calling or spent long hours at dealership on our precious weekend. When we were ready to pick up our cars we only spent less the an hour in and out of the dealership. Unlike other dealerships slow respond on your emails and refuse to make a deal and avoiding your questions over phone or email than keep calling your phone just trying to get you to the dealership.

We will totally keep coming back to this dealership and highly recommend to our friends and family.

Once again, thanks to Manny and Danny for our dream cars!

Sharon J. | 2015-03-15

I had dropped off my car due to having the service engine light on. George took the time to explain to me how there could be number of reason to why that would be and how I was wise enough to get the extended warranty on my car. He was very helpful.

Evelyn, was extremely helpful by going out of her way to find out when my vehicle was going to be done when I had not heard back from George. She informed me he was unavailable at the moment but she would take a message. A few minutes past and I still had not heard from George.  Evelyn was sweet enough to take the time to call me back and let me know that she did not forget about me,George was currently unavailable and he was going to get in touch with me shortly.

Thanks guys for the amazing service!!!!!

Jerry T. | 2015-03-13

This dealership is the best. Not the best looking but the staff makes up for those other million dollar buildings. The service is incredible especially at the service department. Joe, Eddie and Jeff always welcome me with a smile and always take care of my car! Awesome coffee machines too! Lol

Blanca A. | 2015-03-12

I've always wanted. Mercedes Bens, so went to the Downtown dealership. The sales person was so snobby I decided to go to BMW. They were so friendly. I should say Carlos was really helpful, but he was with a customer so he introduced me to Joey Lee. I got a 2015, 428i convertible, it's so sweet. Thank you again for making me a BMW driver! Blanca

K M. | 2015-03-10

Joey made the process of buying my new car so easy. The process was seamless. Before going to Nick Alexander Imports I went to 3 other dealers and had 2 appointments at another. Joey took all of my headaches away (literally)!

He told me when I got into the vehicle to test drive it that he was going to make sure the process was easy and that he would take care of me. Joey did just that!

I highly recommend Joey to anyone who is looking to purchase or lease a BMW.

Joey if you are reading this I would like to again say thank you and that you are awesome!

-Kenyelle S.

Purchased Saturday March 7th, 2015.

Shana M. | 2015-03-10

seriously, the best, most helpful, most respectful bmw dealership around (and i've worked with them all!).
alexander bends over backwards to make sure their clients are happy and receiving the best possible service.

Sika C. | 2015-03-05

I purchased two Mini's from this location.  The first Mini was in 2006 and it was the lowest model. I had no problems with it for 4 years and even traded it back in for another Mini. The sales rep then was fabulous and I paid a resonable price, no hidden fees. I even referred 3 people who ended up leasing with Nick Alexander Mini.

My 1 star is for the 2nd time around. I absolutely would NEVER purchase another Mini PERIOD ever again and would actually campaign against this branch.

One of my referred friends needed to take her car in for a scheduled oil change and when I went with her I saw a gorgeous 2011 JCW Mni on the showroom floor. This was end of 2010 and the sales rep informed me this is the only model in CA at this time. I spent 3 hours trying to negotiate a price for the car and ended up trading in my current Mini for the JCW. The sales rep NEVER informed me it was a balloon payment and basically informed me I would pay $606 and some change for 5 years to purchase this car.  This $606 a month would include an extended warranty that would be bumper to bumper until 2016 and I would be paying only $500 more for the warranty. I trusted his word and after couple hours was going back and forth with the monthly cost I was exhausted and signed the paper work to finish the deal.

That same night a friend wanted to look over the paper work since she thought the price was too good to be true.... And it was.

Long story short... it was a balloon payment. Meaning after 5 years I would owe roughly $15,000 and that extended warranty? It was a maintenance warranty that I paid roughly $1800 more for. The sales rep even charged $500 more than the sticker price. I went back the next day and when my sales rep saw me, he told me to wait at a cubicle... 30 minutes later the manager asked me what I needed.  Apparently my sales rep bounced. The manager (Asian guy) told me CA USE TO have a law where you can bring back the car within 3 days but now they don't so basically sorry I'm screwed. He then said if I WANTED he can incorporate the $15000 into the monthly and it would be slightly over $1000/mo. He basically told me to also get a lawyer if I wanted but law suit would be difficult since Mini is owned by BMW.

I tried to swallow it as lesson learned then fast forward to March 2015. I had a check engine light on.  Took it to the same Mini dealer and was informed my extended warranty was only for maintenance and my engine coverage was over 09/2014. What's wrong with a 4 year old car? Oil casket leak.. O2 sensor broken... another something broken... Quoted over $600 for one thing... over $300 for another thing... Things that on a normal car breaks in 10 years... I basically begged for a discount. The guy told us he will do us a favor and dropped it to $614. For once I was thankful at this dealer. Then I go pick up my car and read the receipt..... Almost everything for the car was covered under warranty except one thing where labor was over $400 and the part was maybe about $50 (oil casket leak which I would have happily paid to fix). What was the rest of $614? FUEL FLUSH. They never mentioned FUEL FLUSH for $200. When we asked why we got a service that was never requested... The run around that it had to be done. Right. My husband fixes his own cars and he told me fuel flush is that $10 thing you can purchase and drop in to your gas tank.

For all people that did 5 star review... was it for a lease? Because purchasing here has royally screwed me over financially. My family and friends know the story and how they milked me for every penny. I really loved driving a Mini and it's just a shame I will never drive this car again.

Chris R. | 2015-03-03

This was my second purchase from Nick Alexander, Joe P. Was my goto guy i told him what I wanted (4 series gran coupe) And what I wanted to pay and he worked to get me a great deal highly recommend him he's also taken care of my mom. Ended up getting a 4 series GC with M-package couldn't be any happier with what he got me see Joe Pinedo if your at Nick Alexander Bmw also Mark in the finance department took care of my paperwork very quickly which is a big plus thanks guys!

Kabir K. | 2015-03-02

Let me preface: I Live walking distance from another BMW dealership in Beverly Hills. I made the trip out to Nick Alexander because of consistently good reviews.

I was happy to make the 45 minute drive because I ended up getting a brand-new lease and they were very patient with me and we came to a fair deal after some friendly back-and-forth.

When I called them before coming in they were quick to return my call-- I spoke with Joseph Ko and he was very professional and organized.

When finished he made sure to text his information and the dealership address to me. Nice touch.
While the neighborhood isn't ideal, The friendly staff and laid-back nonaggressive atmosphere put me at ease.
I would definitely recommend them, the manager Mark came in to finalize the deal with us, and I walked away happy. Ask for Joseph Ko, he will take great care of you

Kelley M. | 2015-02-27

I paid around 300 for replacement keys after losing my key at a race and having to tow it 90 miles from Temecula . I returned to service desk after being told its a few days wait to program them .I was so upset after being told my key would be programmed for free to be told it's be $250 additional. I asked how hard it was ; I was told ok it'll take a few hours . I get sick of of people playing For a ditz . I did a few googling and found that I myself could program the key after the guy in service told me it was super complicated and bs'd me with all the imaginary steps . Thanks god for forums . Universal mini however have been super nice .

John D. | 2015-02-23

I purchased my BMW in June of 2013 and had my first service the following April. The experience was less than terrific. Poor communication and a dirty loaner car left me feeling like maybe it was not a good idea to buy my car there.

I decided to try them one more time recently and the experience was completely the opposite. My Service Advisor, Jeff Manarang, was fantastic. He made sure that a clean(and new) loaner car was dropped off at my Downtown office, communicated all of my service options clearly, helped me get the best deal on some parts and made me feel like I was being taken of! He is friendly, cheerful and competent...

As long as Jeff is my Service Advisor I will definitely continue to do business at Nick Alexander!

Michelle B. | 2015-02-23

Buying a cute new mini here 3 years ago is the worst purchase I've ever made in my life. I would LOVE to drive this piece of trash into a brick wall, but I'm sure the airbags don't work either. Never had more issues with a car. Also this service center tells one price and the receipt comes with another amount. Then the guy who quoted original price is gone when I'm paying.

Bomi E. | 2015-02-19

I highly recommend Joey Lee.

Like every good buyer, I did my research and have contacted three other dealers. What makes Joey stand out from other dealers is that he made sure that every transaction was smooth and easy. Joey personally took care of things that other dealers asked me to do on my own. In addition, he definitely gave me the best deal available. Plus, unlimited car wash!

Allen I. | 2015-02-19

So I had my cars 1st service done. I had the flatbed service. Let me just say this service is awesome. They also delivered a loaner car for me to use. I have bought and leased plenty of cars from many dealerships and by far this is the best dealership and service center I have ever came across. I definitely  continue to come to Nick Alexander for future services and vehicle purchases.

Joel M. | 2015-02-18

I would never recommend this dealer for any type service needs on your vehicle or professional opinion that you may have regarding your BMW. The service department gave me bogus diagnoses on my vehicle in order to get me to fix them when they never needed to get replaced. Not only did they try to outsmart me on my vehicle they didn't even bother to test drive my vehicle for further assurance, which resulted in my vehicle halting in middle the middle of traffic while my six month old baby was in the car seat. If you want to avoid a complete nightmare stay away from Its service department. Let me just say that Nick Alexander and tried to solve the issue but his representatives are the ones that lack complete knowledge.

Elle S. | 2015-02-18

Very very disappointed with their customer service. That guy named Mike assisted my husband when he purchased his car and now that the car needs service he is just so hard to contact and wouldn't even care to handle the problems that we're having with our car. He said that the car was fully checked and serviced before selling it to us but only after 2 days yes 2days we noticed a lot of problems with this car. How i wish we didn't get this car specially with this guy Mike he doesn't know how to take care of hos customers.

Tina C. | 2015-02-17

Probably one of the best dealerships in Socal. The sales people and staff at Nick Alexander Imports are very friendly, helpful and knowledgeable about their BMWs.
I know that other luxury car dealerships like to look down on you if you are really young. However, it was not the case here at all. I bought my car that same day I went to the dealership because of their service. No need to think twice about it because you will not be receiving this kind of service at other BMW or Mercedes Benz dealerships.

Marla G. | 2015-02-16

After having a disappointing experience at Shelly BMW, I decided to do a little bit of online research.  I came to Nick Alexander after reading a few reviews here and in comparison to other local BMW dealerships, it seemed more customers had received good service here.  

I had already been in contact with Alex Guyenne via email/internet after being referred through .  So when I came in to Nick's I seeked him out and he provided me with nothing but the greatest service and leasing experience.  After 5 hours and 2 test drives, I finally decided on the vehicle I wanted.  Alex was patient and answered all my questions and was very knowledgeable on every aspect of the vehicles.  He never in any way pressured me to make a decision.  He even encouraged me to take a day to think things over or even price compare.  Since I've had my car in November I've brought it in for service once and also had a great experience.  I would recommend anyone looking to buy or lease to come to Nick Alexander and see Alex in internet sales.

Viktoria B. | 2015-02-16

Alexander Imports Mini is the most amazing dealer I have ever been to! I actually got a used 2012 mini that was ice blue. So rare to find! But besides that, I had a horribly day with horrible experiences at other dealerships the same day with them constantly lying to me and being rude and trying to hide things from me. You know how the dealership goes. You get stuck there all day and then the second you are about to get the car, all these hidden fees come out and you end up leaving with NO car. Anyway, I came to Alexander Imports and told them my horrible experience and they decided they wanted to help me. They were nice to me, they did everything I asked for. Danny was the salesman who helped me out and he was one of the nicest salesmen, scratch that, the ONLY nicest salesmen who has ever helped me. He was kind, and very honest. He was straightforward and was actually communicating with us. We told him what we wanted and he told us if he could do it or not (which obviously he did do it). My overall experience with this dealership was more than great. I am so happy. The best moment was coming to an agreement and seeing my car outside all clean (they washed my car) and filled it up with gas. Danny also gave me a free key chain! I mean they really know how to make your day after constantly being mistreated at other dealerships. We left there happy. The dealer had already closed but Danny and the staff stayed over time to make sure we leave happy with the right choice. I suggest you all go to Alexander Imports Mini and tell your friends and family because I definitely am! Thanks again guys.

Michele C. | 2015-02-14

Bad buying experience despite having pre-negotiated the terms of the transaction over email (in writing), which they didn't honor after I traveled 100+ miles to finalize the deal.The stars go to the friendly receptionist and helpful finance department.

Jon C. | 2015-02-11

Joseph Ko is by far the most knowledgeable and fair BMW sales adviser I have had the pleasure of dealing with in the car dealership business.

Samantha L. | 2015-02-05

I had a fantastic experience at Nick Alexander! I definitely recommend getting your next BMW here! Majd was very professional and straightforward. We were able to make a deal fairly quickly. Louis helped me learn about the fancy technology features of my new car. I drove home in traffic, but didn't mind cuz I was in my brand new 428i Gran Coupe.

Jeri E. | 2015-02-05

Elan is the absolute BEST!!!  I have owned several Mercedes and BMW's but have never received the level of professionalism and outstanding service that I receive from Elan at Nick Alexander.

From the minute that I drive onto the Nick Alexander lot... being greeted... till when I leave, everyone who I have had the great pleasure to interactive with, has been amazing.... greeter, service staff, car rental, cashiers...etc.  and the Best coffee!

Thank you!

Themistocles S. | 2015-02-04

Eddie provided excellent service.  He worked with us and our extended warranty as well as our maintenance package.  On top of that, he took care of our support needs in an excellent and professional manner.  Thanks!!!!

Alice Y. | 2015-01-31

This dealer is in a neighborhood where you wouldn't except a BMW dealership!  BUT once we stepped inside the dealer, Joey (who was highly recommended to us by a friend) helped us from start to finish with professionalism.  Top notch!  My friend used to be a professional racer and he told me that Joey really knows his car stuff and Joey undoubtedly proved it.  He was sincere, real, down to earth and not one of those car salesmen that you want to push away.  So, I bought my 528 last Friday.  He called me the next day to check if I had any problem with my new car.  My husband told me yesterday that he saw a little thing on the bumper that came off and Joey came to our house to fix it!  This is out of the world incredible customer service.  (I live in Pasadena.)  If you need a car, go to Joey!   He will beat your expectation left and right!

Their location is not the best but Joey really made up for it!

Diba R. | 2015-01-30

If you are looking to lease or buy a new BMW and want to pay the best price in town, I wouldn't go anywhere but to Alireza Delzendeh at Nick Alexander. He is really pleasant to work with.

Stephen G. | 2015-01-29

Elan was very helpful.  He did what he said he would do, when he said he would.  Very professional.

Angela L. | 2015-01-26

Shout out to Jason S and Mike F - Jason was very responsive and courteous over email, and Mike was a great guy, great salesman who closed the deal.  Those guys made this a painless experience, which is more than I can say for those d-bags over at Pacific BMW in glendale.  I'll take great customer service over a condescending, cookie/danish supplying dealership any day (pacific, looking in ur direction again)

enrico m. | 2015-01-25

Had a great experience with Joey Lee. I highly recommend him to anyone looking for a BMW. He worked with my budget and was able to figure out a way for me to drive away with my first BMW!  Thanks Joey!

Hishaam S. | 2015-01-23

I'm in the market to lease a BMW and decided to come here because it's the largest BMW dealership in the area and it had tons of great Yelp reviews. I was excited to go in and look at different models and really learn about which car was right for me.

When I got there around 6pm, I had to walk around aimlessly looking for someone to help me which was weird considering they weren't busy at all. When I finally managed to flag someone down, they didn't have any models that they could show me (the entire dealership didn't have a single 2 series or 4 series) with the exception of an M4 which is slightly different from what I'm looking for and even then the salesperson did very little to show me any features of the car...I actually felt really awkward and stopped exploring the car because it almost felt like I wasn't supposed to.
When I decided to leave since there was pretty much nothing else they could do for me I wasn't even informed when I could come back to find the model I wanted and yet was handed a business card for some weird reason.
Pretty disappointed in lack of selection and lackluster service, will most likely go elsewhere in the future.

Frankie B. | 2015-01-23

So, the other day I did what I've wanted to do my whole life. I bought a BMW, brand spankin' new. I got the X1 sDrive i28. This thing rocks. Jet Black. Ultimate Package. The whole 9. I'm blown away by this car. For under 40k you get an "ultimate driving machine". It's like a 325i in a SAV's clothing. SAV is like a miniature SUV. More than a station wagon. Much less than an X3 or X5. I'm moving from my beloved RX330 which I had for 9 years. I love that car and it holds its value, but it was time for a change and I couldn't be happier.

What really made it special was Nick Alexander Imports and specifically Joey Lee, my sales advisor. (I know this sounds like I work there but I don't. Check my other reviews. I'm just THIS happy.

Joey found me the car I wanted, got me a better loan than I thought I'd qualify for, and had ZERO pressure tactics. None of that "so can I get you to commit to buying today" nonsense. Just very cool. We did everything over email and he gave me a fair price right off the bat. No haggling, no BS, just friendly, fair and reasonable. It's a smart tactic. I could have probably gotten it a couple of hundred dollars cheaper but the fact that he started at a really fair price made me not want to haggle. I'd rather he earned a few extra dollars because I was treated like a star.

PICKUP DAY: After waiting 5 long days for my car to arrive from up north (they have lots of stock on the lot but I wanted a very specific configuration), I came down. He gets me a latte (!!!) and sits me down. He lets me play around in the $110k M5 (someday!) and then sends me into the finance guy's office. Now... I've done this enough times to know what happens in the finance office. That's where they try to sell you all the crap they profit from. The head finance guy (I forget his name, sorry!) shows me all of the different extended warranty stuff on the worlds biggest iPad/desk, and doesn't pressure me into anything at all. BMW comes with a 5 year/50k mile bumper to bumper and service warranty so I just got the tire and wheel insurance. He doesn't pressure me one bit. NOTHING. Instead he goes online and figures out that he can get me an even BETTER rate, lowering my payments by $45 a month. Are you kidding me here?!

Oh, did I mention that when you need service on your car, they will come to your house with a flatbed truck, pick your car up on the flatbed, and leave you a loaner car. Free. For a damn oil change. It's the only place in LA that does that. I think I'd feel badly doing that, but someday if it's necessary I'll take em up on it.

All in all it was a spectacular experience. JOEY LEE IS THE MAN!

Kyle B. | 2015-01-20

We bought my husband's 2011 335i LeMans blue convertible here, with a great sales experience from Danny. Since owning his car, we have had all services performed through Nick Alexander, with Elan navigating me through any needed services/repairs. I have been tempted to try a closer dealership for service, but I don't want to risk having a bad experience. Elan always arranges for convenient service times, communicates quickly and clearly about the status of the car, and makes sure my husband's baby is presented back to me, as if it was his own car (clean, and repaired completely/correctly). Sadly, once, we didn't take Elan's advice to have the tires replaced (they "looked" like there was plenty of tread left), and my husband came out to a flat tire after work one day. Needless to say, he was scrambling to find a tire for his car at night (pretty difficult w/the type of tires on his car), and when he found a place, the tire guy explained to him how to judge this particular tire for needing replacement. My husband is very mechanically inclined, and is really a "car guy," so this was a unique situation. This experience only "upped" our trust of Elan, and Nick Alexander's service department. Even though it is not the most convient location for us, we will continue to make the extra drive whenever his car needs service because of their integrity and customer service. Also, we are thinking of getting another BMW in the future, and will definitely seek out Danny's services!

Christian S. | 2015-01-15

I had my 2012 R56S serviced twice here and both times and Ronnie, the guy who helped me, has been an awesome dude to work with. Super helpful and on point, they don't try to upsell you or have you pay extra for stuff and they work fast.

My only complaint is with the Enterprise rental car people that they work with next door at BMW. Since I'm under warranty, Mini covers rental cars but doesn't cover the insurance/optional fees. Since I'm a dumb college grad who's never rented a car before, they forgot to mention that insurance plans are completely optional since I have my own insurance. I wasted $70 on their useless insurance which I could have saved if they had been upfront about insurance being optional. Did I mention I'm broke?

My number one thing I look for in doing business with anyone is trust and transparency. Enterprise that is in-house with Nick Alexander BMW doesn't have that.

Sylvia N. | 2015-01-14

Leased my first bmw from Joey Lee last month and he made the entire experience absolutely smooth for me. He beat the quotes I received from other dealerships and also really just worked hard to get the best price for me. I don't have any credit but he talked to the bank for me and made that part really easy for me as well. I don't think anyone really enjoys having to talk to dealers to negotiate prices or the process of getting a car in general, but we talked several times on the phone a week before I went into nick alexender and when i did go in, i was in and out really quickly. Once my lease ends, I'm definitely going back to Joey. Thanks again!

Hector A. | 2015-01-12

Definitely the worst car experience ever! If you want to buy a car with a GAS LEAK and ALTERED MILAGE, this is the place to come.  I had this car for less than two months and it was at the shop for almost a month on different occasions for different reasons.  I was very DISSATISFIED AND DISAPPOINTED with their ability to solve customers issues.  I WOULD NOT recommend this dealer to my worst enemy.

katherine n. | 2015-01-11

I had the best experience buying a car from James Piper!! He spent a day with me test driving various cars, answering every question I had, and made sure I stayed within my budget.  After visiting almost every BMW dealer in LA, I would highly recommend Nick Alexander, as a service oriented dealership!

Sergio L. | 2015-01-09

Great service. Great people. Just wish they had more selections on M vehicles sometimes :)

Bernie G. | 2015-01-07

Had a great experience with Joseph Ho. I highly recommend him to anyone looking for a BMW. He spent hours on a Sunday helping me get familiar with my new BMW.
Excellent service provided by him....

Roachell A. | 2015-01-05

Joseph Ho is amazing!!  I'm loving my car!  Joseph is extremely responsive, he took all my calls and stayed after hours working on our deal.  He gave us time to think about the deal, shopped around for us and made sure we were happy.  
We got the deal we wanted with an excellent finance rate all in a no pressure, no stress environment.
Thanks again Joseph, We'll be buying from you again!

Carter H. | 2015-01-03

Wow! Best car buying experience ever. Do your pricing through TrueCar online and ask for James Piper. No pressure, no stress and you just know you're getting the best deal in town.

Dalini K. | 2015-01-02

I shopped around at a couple BMW dealers. These guys are the best. Best deal, best service, best sales team.
Every other dealer made the process seem difficult and overwhelming, and their attitude made them seem insincere and untrustworthy.
These guys exceeded my expectations in every way. Go see James, tell him what you want and he'll take care of everything else for you.

Matt R. | 2014-12-31

This dealership is great. Came in with a relative for his brand new vehicle and ended up driving away with a new ride. Thanks to Joey Lee, who was very accommodating and understanding of my options and where I wanted to be and what I was looking for. Definitely recommend going here, they will take care of you.

Darrin N. | 2014-12-29

Just leased a 435i! I was about to lease a 435i from a dealership near my hometown but JOEY LEE was able to get me into the same car with way more options included - at a cheaper price! Had an amazing experience - I'm really glad I drove up to LA to do business with these guys. If you're thinking about getting into a bmw, you need to contact him at ! Thanks a ton!

Andy C. | 2014-12-24

This is actually my second review on Nick Alexander Imports... First one was for mini, now I'm writing about BMW.
I recently purchased BMW 5 and got really good deal and great services from Joey Lee.

Joey had energy and enthusiasm to show you around and explain every little details on the car and the pricing. He took his time for his customers and made sure he was there to answer every question. If you weren't sure, he would go all out and take you to the lot to see every car on the lot to find a car that's best for you.

Alexander Imports is everything opposite of an typical auto dealership. They're very warm, kind and friendly. Doesn't feel like you're surrounded among the vultures circling you until you're tired and weak. There's no pressure, they always understand and cherish your time.

Even with great experience purchasing the car, Joey went all out and surprised my wife and i with a huge Christmas ribbon on top of our car! That was an icing on the cake sort of speaking.. LOL

I totally recommend Joey Lee to my family and friends.. which i already have.
I'll definitely purchase my next car from Alexander Imports without any doubt and hesitation. It's totally worth driving all the way down to south of down town LA to have one of the best experiences at the dealership.

Joey Lee
Alexander BMW
6333 S. Alameda St.
Los Angeles, CA. 90001
(323) 583-1901 Ext. 252
(323) 583-8492 Fax

Katherine P. | 2014-12-24

I went here last week to see Joey Lee (only because Joe who I spoke to over the phone promised me he would beat any Crevier offer to earn my business and that "Nick can't say No") and although Joey Lee is a somewhat pleasant salesman to deal with, his best quote for a 2015 320i base model with ZERO OPTIONS and nothing but power seats on the driver side only was actually $2000 higher in total drive-offs and $30 more in monthly payments than the deal I got at Crevier for a new 2015 328i equipped with Driver Assist Package! Long story short, I ended up getting a new car at Crevier because they were honest, straight forward, and did not waste my time or play games.

Nana A. | 2014-12-23

Got a nice deal here from Jim for a BMW 3 series.  The deal was smooth and easy.  I felt well taken care of and year later brought my car for service.  Also nice and easy.

Douglas F. | 2014-12-23

The best car leasing experience ever. Jason Serot is the best.  He will do what it takes to get the best deal possible.

Paa C. | 2014-12-20

I recently leased a 435i GC from Nick Alexander Imports and my experience was more than I expected. Joey Lee was extremely professional and went above and beyond to make the deal happen. If you ever thought of leasing or owning a BMW this is the dealer to see.

Larissa L. | 2014-12-19

Amazing service! Geoff the manager took really great care of my mom with her new 528
Great place to buy a car

Fernando P. | 2014-12-08

Me and my dad have been coming here since 2004 when he bought his brand new 7 series, me and him have bought a total of 5 cars at this location. Never had a problem up until now when he bought his 2014 535d, the car was in out of the repair shop each time taking from 2-3 months. What they told us was that the parts had to be ordered from Germany, which felt like they were just giving us the run around. Very disappointed with the way they treat a loyal customer. That being said after the buyback we're staying away from bmw's from now on.

Kecheng X. | 2014-12-06

I walked in Nick Alexander 10 days ago as my first stop looking for a BMW 3 or 5, and never thought to get one right away. Joey Lee came to serve me and showed me two proper cars which I did test driving. In two hours I made the deal and Joey delivered the 328i to my home the other day.
The entire purchasing process is smooth and very comfortable, without those pressure-sell feeling typically from most of car-sellers. Apparently this is a very well managed car dealer and deserves its no.1 BMW dealer title in the states. Joey Lee is a nice guy and a sincere, professional sales person who knows and likes BMW very well. Honestly, if it was not in Nick and I didn't meet Joey, I wouldn't have made this deal so quickly.  

I really wish my house would be closer to the Nick Alexander so I can get their service easily. I live in Torrance.

Han K. | 2014-12-05

Great experience here. Jeffrey Manarang service advisor was prompt and very helpful. Walked in for an oil change as my car indicated low oil but turns out I just needed to top off with a quart of oil which Jeffrey provided free of charge! He walked out and put oil in my car looked for leaks, gave me some advice and sent me off. What would have a been a 2 hour wait turned into a ten minute peace of mind visit with a clean bill of health for my car.! Great experience great customer service. Not the closest dealer to me but worth the out of the way drive.

Thanks Jeffrey!

Stephan D. | 2014-12-03

I'm looking vehicle online and James Piper from Nick Alexander respond it.
He showed me the car and gave me test drive.
First it all I'm looking demo car so that I can get cheaper price and more options.
He's so patient and I gave him thumbs up.
First they have 2 colors and we don't like it.
Views days later he called and he has the color I like it.
I'm coming down and we sealed the deal right away.
Thank you again for everything.

L V. | 2014-12-01

I recently picked up my M4 coupe with the help of Joey Lee. I'm from San Diego and could not find a better deal any closer. Total time in and out of the dealer was no more than hour (minus the time it took to go over the car). Joey made the process real easy.

Angel White W. | 2014-11-25

I had the best experience buying the car.  After going to several dealerships including BH BMW and Long Beach BMW I became frustrated with the sales guys.  They were rude and didn't want to give me any negotiation power or idea as if there was even room to negotiate.  As a woman I felt they were trying to bully me but as a saleswoman i knew better.  I was recommended to shop online at Nick Alexander Imports and it did not disappoint not one bit.  I emailed them exactly what I was looking for and was provided all car options obtainable within my area.  I negotiated the car with Jason online and in brief conversation within 30 minutes put a deposit on the car.  I ordered the car from Jason and he did not disappoint with options, resources nor delivery.  I arrived to pick the car up exactly as specified.  No hidden agenda.  No back and forth.  I AM SOO HAPPY WITH MY CAR!  535i Rocks!


Jay C. | 2014-11-24

I came into the dealer to have my car checked for a coil miss fire in my engine which was making my car jump.  But little did I know that this was their trick to get me to spend a lot more money on unnecessary items. I should of known better.

They immediately told me I needed to replace this and that, that would be under my warranty but was not. They didn't even have BMW courtesy car to let me borrow (which is free) but had me PAY for my own rental while they "assess" my car. 3 day rental of over $100. They handed me my car in the exact same condition it was in, and when I told them what exactly the problem was. They quoted me for a $1,350 job and

Danielle L. | 2014-11-24

I am very upset by my visit to this dealership.  I had been emailing back and forth with one of the internet sales reps for a few days before my visit to the dealership.  He informed me he would be able to beat the deal I received from another BMW dealership.  He sent me an email with the deal he could offer me.  He was able to knock off aprox $20 per month.  Needless to say once I went into the dealership on Saturday, the deal had changed.  Classic bait and switch.  I won't name names, but the sales reps were very unprofessional and combative.  If this is how they treat all of their customers, I do not know how they stay in business.   I was asked why I shopped around for the best deal??  I was also told the deal my sister has on her BMW is impossible.  The day ended up being a complete waste of time.  Then they had the nerve to email me once I had left about an amazing deal.  Really??

Alex A. | 2014-11-08

You probably will have an amazing experience, if you go with them. After buying my BMW at Nick Alexander, I can conclude that family dealerships are the best. I literally spent no more than an hour buying my car!!!! They have a huge selection of certified used at a true market price, but I ended up buying something from their showroom. Their parts department is really really nice. Also, just had my first service with them. I can't thank 'em enough for the overall excellent service and will definitely buy with them again and again)))))))

Erin P. | 2014-10-30

If you're in the market for a BMW, you absolutely must come to Nick Alexander. We are the proud new owners of a 328d, and have nothing but fabulous things to say about this dealership. We worked with Mike Frasca, and he was just awesome. We had previously tested the vehicle at a different dealership (*ahem Beverly Hills) so we knew what we wanted when we contacted Mike. We also have extremely busy work/travel schedules, so getting to the dealership was very difficult, but Mike made the purchasing process so smooth. Through several phone calls and lots of emails, we were able to agree on a price for our vehicle, and then come to the dealership and finish the deal. Mike was SO patient, and the dealership was amazing in getting to an agreement. Mike even offered to bring the vehicle to us, if we needed, which is just an example of their fantastic customer service! Do not even waste your time by going anywhere else for a BMW. Mike went above and beyond to make sure we were happy. I only wish we had come here first!

Grace B. | 2014-10-30

Here is my honest review of this place. You can reach out to me and ask me for details, paperwork which I took pictures etc. So I arrive at Nick Alexander with the motive of purchasing a new 5-series. After walking around the lot I picked out the car I wanted and headed for sales office. The sales person starts listing all the great things about the car but since I knew exactly what was in the car I started realizing this guy is lying through his teeth and the options he Is telling me are not exactly what is in the car.  So I ask to speak with Nick the owner.  He gets on the phone with me and pretty much tells me that I am ignorant and that his salesperson is more educated than me.  I reminded him that I am most probably more educated that his little man which set him off even more.  My advice watch what these guys are telling you, check the facts and decide for yourself. I think this is the best advice anyone can give. I wouldn't give these guys a second thought but its just personal. Nick has his head somewhere dark going for second or thirds.

Z T. | 2014-10-29

My purchase was a great experience for my self as well as my wife. My sales man Joseph Ko I would recommend to anyone looking to purchase o needsr info on a BMW . I came in to purchase a Pre-Owned 740i and after working all the numbers in many ways to make my payments comfortable I decided to go home and sleep on it . The day I gave Joseph the go ahead call he called me back with the disappointing news that the car had sold but to just come in because he wanted to find me something special for my wife. We showed up after a long day at work and Joseph had this 750 LI detailed and waiting right at the door and when we seen that car our mouths just dropped it was beautiful and in less than 1 hour and a half we had the papers signed and the keys in our hand and he made the deal at a lesser amount. Joseph took my wife by hand to tutor her on things she needed to know about  driving this beauty. He also invited her to com back in 2 weeks for additional help. So not only do I recommend the Dealership I also recommend salesman Joseph Ko  because he was honest and up front with me the whole time not just trying to sell me something for commission he listened to what I wanted and we worked together to make it happen.

Xiaohan W. | 2014-10-26

First of all, for a non native speaker, it is such a pain in the ASS to write all these, so, you know, I must be very motivated.

My friend and I paid a visit today test driving a 2011 328i coupe. To start with, they made us wait for twenty minutes till the sales finally showed up. He then pointed to the vehicle and told us to test driving ourselves since he has other customers at hand...... Well, what can I say... ... we tested driving the car and kind of tempted to pull the trigger and purchase it.

However, the first thing he said after we sat down was how the car hit the bottom of market price and any lower price was basically unacceptable. What a surprise, this was even BEFORE I tried  to make any offer and lower the price!!! All right, we are just poor international students, but that doesn't mean you can intimidate us with these cliche and pour shit on us ahead of time.

Up to this point, I still had this "day dream" that I can get at least 700 off for a 26700 car. So I go ahead and ask him if it is possible to give away that fraction and if he can lower the price to 26000 I would buy it right away. What shocked me even harder was he suddenly became sooooooooooo rude and told us he was done talking to us and we were free to leave because, again, any lower price was unacceptable. WTH???????? I am not begging you to sell the car to me!!!!!! Is this the way you guys do business???? I have seen unprofessional sales before, but, up to this level, well,  I have to concede it is unprecedented. I was indeed more than outraged. I told him I was done talking to him as well and left with a big fake SMILE.

All of these were less than 10 min, lucky I didn't waste too much time.

Shortly after I came back, I happened to find out that they actually pop up the price of that car from 26700 to 32000......... WTF?!!!! All of a sudden, I realized why the sales was so rude and so reluctant to sell the car to us, and I am so happy that I didn't fall into the pit they set for me.

Good luck to all other buyers!

Nutflsh Z. | 2014-10-25

This review is for SALES ONLY!  I have not yet experienced their service department!

As much as I DISLIKE writing 5 star reviews, I must say it was an absolute PLEASURE doing business here at Nick Alexander Imports, Inc.!  They deserve MANY more stars than just 5, so I am more than happy to give credit where credit is due!

My car buying experience started at Beverly Hills BMW (SCUMBAGS, CROOKS, THIEVES!) and ended 3 hours later here at Nick alexander Imports with me driving off completely satisfied with a brand new BMW.

I will not bore you with the details of my AWFUL experience at Beverly Hills BMW where I was LIED to, KICKED around, MISTREATED, and almost ROBBED!  I will just say that I had a BAD feeling going into BH BMW, and as a result made a quick phone call to Nick Alexander Imports at the last minute before heading to Beverly Hills.  My reason for the call here was to arrange a back up plan to buy a new BMW in the event that my gut instinct was correct and that I may wind up walking out of Beverly Hills BMW UNSATISFIED, which is exactly what happened.

Upon arriving at Nick Alexander Imports I was greeted by both Manny and Henry in sales whom I spoke with during my call.  I arrived guns blazing and ready to be taken advantage of again, however both of these gentlemen sat me down and went over the deal we discussed on the phone with NO PRESSURE!  Manny asked me if I would like to see the car and drive it, which we did.  Although the BMW didn't have the same package as I wanted, I was willing to settle for less just to be taken care of properly.  

Both Manny and Henry went above and beyond to meet my needs and wants and were extremely personable.  The deal was quickly made and my new BMW was already in the back being prepped for departure.  while waiting, I was introduced to the sales manager Rubin who is a WONDERFUL guy that engaged in a lengthy conversation with me and treated me like a human being (Unlike the SCUMBAGS at Beverly Hills BMW)!  Next I was taken to the finance department to conclude my paperwork with a LOVELY woman named Ada.  Again, there was NO PRESSURE to buy any extended warranty gags, or anything else car dealers like to try and up sell you on.  Again, I can honestly say it was a PLEASURE to do business here!

About an hour later my new BMW rolled up all ready to go.  The sales team sat with me inside the car and showed me how to operate all the gags and stayed with me until I was comfortable with their knowledge.  I would NOT only recommend Nick Alexander Imports to my friends, family, and fellow Yelpers, but I hope to continue a long lasting relationship with them in the BMW world.  After all, I am a BMW ENTHUSIAST!

My advice to anyone shopping for a BMW is to first.....STAY THE F@*K AWAY FROM BEVERLY HILLS BMW and second, skip all the frustration of shopping BMW dealers and just come STRAIGHT to Nick Alexander Imports, Inc.  They will HOOK YOU UP!  Thanks again guys.  Enjoy!

Jillian Y. | 2014-10-25

I casually drove to the lot with my mother just hoping to test drive one and get a second opinion. I was in NO WAY thinking of  purchasing a car when I drove over. We arrived, they were having an event for MOTO-TOBER and a dealer named David approached us and decided to help us out. He asked what type of mini I liked, what colors I was into, and whether I was interested in leasing or owning. I gave him my run down of absolute necessities and unnecessary wants. He happily knew which car I would love right away. We drove it around and...... Presto magic--- I WAS OBSESSED! We went in to talk numbers. He asked what would be my ideal min and max monthly payment and he happily worked out a deal that was way more than I could have expected; and so I drove off in my dream car. Thinking about it now part of the reason it was so easy to decide to purchase this car is not only because it's amazing--- but my car guy David and even the finance guy Steve were all so chill and comforting. They don't make you feel like they're trying to sucker you into a deal, but genuinely trying to get you what you want. Am soooo excited about my countryman!

J O. | 2014-10-23

The first car I purchased here went smoothly and so I was surprised the 2nd was such a disaster. I'd first like to say that I sent a note directly to Mr. Alexander who I see makes a point of responding to complaints in this very public forum. He did not bother to respond to my concerns when sent to him privately via email.

I decided to try and trade my current BMW in on a new car lease since there are several 2014 incentives now that make getting the car I wanted feasible (535). My initial email exchanges with the salesperson yielded great results: a reasonable total drive-off figure and a payment that was close enough to my target to motivate me to head into the dealership (keep in mind that I always ask for the figures in a written format so there isn't any confusion later on). Upon arrival the salesperson wanted to evaluate the trade which was to be the source of the quoted drive-off payment considering I owed what seemed like much less than even low book value. After buying and leasing cars for 25 years I have a clear understanding of what a dealer will typically offer you on a trade (below low book). As expected they hit me extremely low and we spent the next 3 hours negotiating up to a value I felt I could live with and enough in equity to cover that total drive-off figure.

I finally got to the finance office and proceeded signing the mountains of paperwork. When presented with the contract I was told that I needed to pay an extra $2500 beyond the agreed upon total drive-off figure (that I had in writing). When I questioned this they sent the salesperson back in who proceeded to explain that even though he didn't mention this in his email quote, he'd always figured I'd be willing and understood that I needed to come up with the additional money in order to get the car.

That there was an undisclosed amount due for the deal to go through is absurd. The term total drive-off according to JD Power and associates means "total monies due at the time of delivery" I checked on this and included it in my note to Mr. Alexander. I'm not sure if the salesperson thought I was an idiot or if they made a mistake but I left after wasting most of the day and evening.

After being told that no other dealer would do the same deal by the salesperson I got the same deal minus the extra phantom charges at their competitor down the street.  It's surprising to see a local dealer engaging in underhanded tactics like this with a repeat customer. It's even more disheartening that, by the lack of response, they don't seem to care that their losing clients.

Since this experience I purchased the same car at New Century BMW and got the deal I wanted. No hidden costs or underhanded tactics. I got a fair price for my trade and drove away in the car I wanted.

Mazdak K. | 2014-10-22

My purchasing experience at Nick Alexander BMW has been fantastic. It is by far the best BMW dealership in  Southern California and I explain you why I was very happy with my purchasing experience:

I was in the market to lease a new 328i. I went to a number of local BMW dealerships in Orange County and they were not flexible in their price. I was recommended by one of my friend  to visit Nick Alexander BMW in L.A. and meet Joey Lee. However, Since I live in Orange County  and because of my past experiences at local BMW dealerships in O.C., I was not sure if it is worth it to drive 60 miles to Nick Alexander BMW in LA. My wife spoke with Joey Lee at Nick Alexander BMW on the phone and he told us that he can give us the best deal and will make us happy. We drove there on Saturday afternoon and let me say it was well worth every mile.

When we got there, we met  Manny Santos and Joey Lee and I told them about our budget limit. They literally did everything in their power to make us happy with our payments and our all around experience. They truly  go above and beyond the call of duty to help us with our every need. After we finished signing the paperwork, Joey waited for us in his office (while everyone was gone on late Saturday night ) and sat in our car and showed and explained to us all of our new car's features with a lot of patience.

These are the reasons, that  we will come back in future to purchase another vehicle from Nick Alexander. If it was not for these two gentlemen, we would not be in the car we are in today.  I would recommend both Joey and Manny to every person who wants a BMW.  Go to Nick Alexander and I promise you that you will not be disappointed.

Thanks Joey, Manny, Ruben, and the entire team at Nick Alexander BMW.

Jon K. | 2014-10-20

I truly have to say that my experience at Nick Alexander Imports was one of the best I've had in my 20+ years of owning BMWs!  In particular, Joey Lee was an absolute pleasure to work with from the minute I walked in the door. He was super helpful, very informed and cut right to the chase on what needed to happen once we started to negotiate the economics. I had been to several dealerships in the previous weeks since my lease was coming up....most experiences not that great. Joey made it easy and I walked out of there with a new 535d as a happy returning BMW customer who felt he got a very fair deal.  Great job Nick Alexander and fantastic work Joey!

Osvaldo V. | 2014-10-20

This review is about their service center.

ABSOLUTE WORST. I have had my cars serviced by Ford and Toyota dealers in my time, but the service here for my BMW X5 was horrible! I took the car in to check an oil leak. Car spent a few days there and was told that it was ready to go. I picked up the car and within a day I noticed an oil leak again. Took it back and they agreed to check it again. This time they took weeks (They gave me a loaner).

When I picked up the car, within days, the A/C died. I paid to have that fixed. Once again, they took over a week. When I pick up the car and take it out, car dies on me. They explain it was the battery (they also told me they had the car running for a while to make sure the A/C was okay). Spent over $200 on the battery which apparently needs to be programmed (not mentioned to me by the dealer!!!!!!). Leave the car there for a day. Come back because they let me know it was ready; THE CAR WON'T START! The alarm is running like crazy and they are asking for even more money to fix it!

Finally got tired of all the running around and I took it to a local mechanic. The local mechanic tells me that someone messed up bad during the fix. The starter is broken and the battery wasn't programmed. I decided not to bring it back to this nightmare of a service center and had the local mechanic fix it.

I HIGHLY recommend you use a different service center. The local mechanic hinted to me that this may be intentional fudging by the BMW service center. I just can't handle another let down from them. AVOID THEIR SERVICE CENTER!! Spent thousands and haven't used my car for more than 2 days in the past two months.

Emveeme M. | 2014-10-19

After trying to work with McKenna, Shelly, Crevier, Monrovia and Pacific BMW, my husband went to Nick Alexander. Our experiences at the other places were pretty similar in that they didn't put much effort into trying to work with us. They told us that other buyers were willing to pay the mark up price because the car was in demand so we felt as if they were fine with letting us go because they knew someone else would buy anyway. I don't like high pressure sales people but I also don't like being made to feel like I'm not valued as a customer. When my husband went to NA, he was helped by Marcos L. and Ruben E., who were both very nice and actually worked with my husband in getting the payments to what we wanted. They got us below sticker price, gave us more for our trade in than all the other places we looked at and gave us a good interest rate. When he signed the paperwork, my husband saw that the interest had been dropped even further so it's safe to say we are more than happy that our car payment is even lower than negotiated. Another great thing about them is that when its time for service, they pick up and deliver the car by flatbed and provide a loaner! I'll update this review when we actually use this service. Thanks Marcos, Ruben and Nick Alexander BMW!! We LOVE our new car!

Christopher P. | 2014-10-18

We purchased the new M4 convertible and are very pleased with the beauty and performance of the car. Nick Alexander had one of the few M4 convertibles in Southern California. Our advisor, James Piper, was knowledgeable, patient, and very professional. James made the buying process efficient and seamless, with us testing diving the car and able to negotiate a deal within the hour. We live far away in Calabasas but James made our choice of buying a BMW from Nick Alexander a wise decision.

Dana V. | 2014-10-17

I was recommended to come to Nick Alexander back in 2008, and just made a deal there for my 3rd Car! I started with MINI and then went over to BMW to go a little bigger - and have been happy every step of the way. The sales guys were all friendly and took the time to set me up with the series that best suited my needs. They got me a great deal on the packages I wanted and i couldn't be happier. Their Client Specialist, Majd, even took the time to show me all the fun new tech stuff that had change since my previous model before I drove it off the lot.

The service department is excellent and always handles my scheduled maintenance quickly, while providing a loaner so I never have to wait. And the free flat bed service is fantastic for times when I can't make it out to the lot.  Will definitely continue to recommend Nick Alexander to my friends and family!

Sandy M. | 2014-10-17

Elan was amazing and saved my life! I contacted other BMW service departments and no one was as detailed and super helpful as Elan. Brought my car in for a busted fuel pump, I got another quote for close to $6k and he did the research and found out it was under warranty! Phew! Thanks for all your help!

Ryan F. | 2014-10-15

Had an amazing experience leasing a 2014 535i M-Sport from Joey Lee at Nick Alexander. I told him exactly what I wanted and he found the car and gave me a price within 24 hours. When I showed up, not only did he stick to his price, but he got it dropped another 15%. Everyone in the dealership was courteous, helpful, and friendly. I love the car and advise everyone to see Joey for your BMW purchases. I couldn't believe how easy it was, as a first time buyer, to get into a brand new BMW at the price I wanted.

Kenia Y. | 2014-10-10

I want to personally thank ALEX for finding me the car of my dreams! He went above and beyond to get the exterior/interior color combo I'd been searching for for weeks at the best rate possible! The car wasn't available in their inventory but he managed to bring it in from a different dealer overnight (plus surprised me by requesting one that had paddle shifters, woohoo... because we all know how much fun those can be), got it washed and ready for me to pick up first thing in the morning!

Thank you Alex for being the very best at what you do and for making my car-buying experience an actual pleasant one!

Sasha C. | 2014-10-10

All my life, I've never had a car that I actually wanted. My parents always made me get Toyotas (no offense to the Toyota lovers) and like a fool I listened, even though I was the one buying the car!! One day, after weeks of searching for mini coopers, I finally decided to visit a mini dealership. The first (and only dealership) I went to was Nick Alexander. BEST DECISION EVER!!! In a sea of beautiful cars, I found THE ONE. George helped me out and he was really great!! When I bought my Toyotas in the past, I swear the salesmen left slime trails everywhere they went. I'm happy to report I saw no slime on or around George. He made car buying really great!! I've already told everyone I know what an amazing experience I had. Can't wait for my first oil change :)

cameron s. | 2014-10-06

Two words... JOEY LEE ! ! ! I could not believe the deal I got at Nick Alexander BMW and I could not have done it without Joey. He got me the exact car I wanted for $1000 less than any dealership in southern California. I actually had another dealership tell me that there was no way that Joey could deliver on his promise. Well he did!!! Not only did I get an amazing deal. . . He was so easy to work with and answered every call and text message. He was so professional and far exceeded my expectations. When you're buying a BMW you want to be treated like you're the only customer and Joey always makes sure you feel special. When I picked up my car he had it fully detailed,  took pictures for me,  and even set up my radio and optimized all my settings. He even spent an hour going over EVERY SINGLE DETAIL about my car. I can not say enough wonderful things about this dealership and Joey Lee. I love my BMW 428i m sport convertible. It's my dream car and Nick Alexander BMW made my dream come true so easily.

Kevin W. | 2014-10-05

To clarify, I have not dropped by this dealership in person. I emailed this dealership for quotes for a 6 series, and was contacted by a sales person and manager via phone calls and email.

The salesperson that I talked to seemed really nice (thus 2 stars instead of 1). I explained to him that I had received several quotes from other dealerships, and that I was pretty much about to decide on the car I want and where to buy it from. He told me he'd match any offers I had, and had me talk to his manager to get the deal done.

(I'm tempted to name the manager out just because of all the crap he gave me, but I'll be nice about it and not wreck his career).

So I talked to the manager and he started giving me a whole bunch of sales talk about how Nick Alexander BMW is different from others, which I understand he's just doing his job. Asked for specific numbers twice, but he continued on with his sales talk and went on about how he's going to wow me with the best deal I've ever seen.

So after about 15mins of preaching, he was (somewhat) ready to talk numbers. He asked for the numbers that I got, and I gave him the most conservative quote that I had, which was a thousand below invoice. He started being all worked up and went on a rant about how that deal is impossible. He explained, albeit in a loud and rude manner, about how that car doesn't exist, and that dealership is just doing a bait and switch to get me into the dealership and that I would be an idiot if I had really went. Yes, I know some dealerships do pull tricks like that.

Then he ranted on for about 10 more minutes. When I thought he was finally ready to talk real numbers (which was why I had yet to hang up), he told me to drop by the dealership for the "best deal ever". I asked him for rough numbers over the phone, and explained that I wasn't going to drive all the way just to waste my time (though it's really just 10-15mins from DTLA). However, he wasn't even willing to provide rough figures at all.

I'm willing to bet, if I had actually went in person, he would have given me mediocre numbers and instead will just focus his efforts on pushing me to do the deal right away, rather than to focus on getting the price down. When he's already all worked up over selling the car at a thousand below invoice (which is already the highest price out of 6 quotes I got from other BMW dealerships), I can't imagine how good of a deal he possibly could have given me.

There's really zero incentive to shop at Nick Alexander when other dealerships are willing to provide upfront honest pricing without any of the exhausting and irritating sales talk.

I eventually bought the car from the other dealership at the exact pricing that the other dealership quoted me. So that "impossible" car do exist after all.

Marilyn R. | 2014-10-04

This dealer has amazing customer service I've had nothing but great experiences here.
The last time went I waited for an hour before they took my car in after they found out they were so sorry about it I understood they were backed up a bit so I understood. I was pleased by the way they took care of the situation.

I tried going to McKenna for oil service but they wouldn't loan me a car or anything because I am 21 what kind of dealer does that nick alexander takes care of their customers so I'll continue coming here even if I live in downey thank you for the amazing service ! :)

Grace S. | 2014-10-04

Julie (in sales) was as good as it gets! She was extremely knowledgeable, patient, and very informative. She took us all (including my 11 year old son) for a test drive in our new (top of the line) 535, as well as the new all electric car (model ??) VERY exciting!!
Overall, she was a pleasure to work with, and we will be back every time we need to renew our BMW lease. Nick Alexander, you ROCK!!!

Ken F. | 2014-10-04

Ribert Sayerwin helped us get a great deal on a new 5 series.   The entire process was a no pressure environment and they worked hard to earn our business.   I would recommend giving them a shot if you're in the market for a new vehicle.

Yosub K. | 2014-10-03

Don't ever go to the Beverly Hills BMW service center where they treat you like ish and forget that you left your baby car with them.

Where you should go? Nick Alexander. This place is amazing, they keep me updated on my warranty and service. Ask for Eddie, he'll take care of you. The only issue is that they're always booked up so it's hard to schedule a spontaneous appointment with them.

All in all -- a solid A.

Hassan H. | 2014-10-03

I had two 'first' experiences here. One being I bought my first Bmw and the other being exceptional customer service while buying a car. The term car salesman triggers a negative connotation for many, but The service provided by Jowe was more than exceptional. Simply put he was awesome. I made sure to shop around to get the best deal and Jowe was able to get me the exact car I wanted and at the best rate. Ask for Jowe!

Alberto A. R. | 2014-10-03

Great experience. I pre-qualified online. The shopping experience was easy.

Cat W. | 2014-09-30

This is my first BMW and first time leasing. I came to Nick Alexander because all my coworkers come here, so there must've been a reason, now I know! I worked with Marcos and Ruben mainly, who were so fantastic, so nice, so helpful, and patient. Firstly, I would consider myself pretty difficult to please. My previous car was turning into too much money to finance and repair so I traded it in. They initially matched my offer from Carmax and eventually bought it for a little more. The trade-in offer was more than what I expected so I was pleased.

I came in looking for a 2014 328I, 328d, or 320i. Marcos was really patient with me and we drove a few models, colors, and ones with different packages. Finally we picked one - a 328i, nicely loaded. We worked out a great deal and everyone there was really great to work with. I don't know who else will spend 6 hours with a client, but Marcos did. He answered all my questions and believe me, I had a ton. I'm thrilled with the service and will go back again for my next car.

To Kyle B. on tire insurance - I got cold feet after I added it since it does add $30 more a month and I couldn't find too much info on people having it, but my last car (non BMW), I replaced all 4 in 2 years. I have driven over nails and rocks so I know for me, it could happen again. Replace 2 tires and it pays for itself. Tire insurance is pretty standard at most dealerships so I can't imagine it is a decision too hard to make.

Maieka S. | 2014-09-30

My overall experience with Nick Alexander was Awesome!!!. I had the pleasure of  working with Mr. Steve Gomez. He was very knowledgeable, professional, confident and entertaining as his customer service skills was "Outstanding".  Although at first I was a little skeptical  as choosing the right car can be an intimidating process. However, Mr. Gomez was very patient and attentive as he  assured me that he could give me a "Fantastic" deal. And he did !!!!! I drove off in a 2014  BMW 3 series. :) Steve is a pro, and I will gladly refer him to family and friends. A+

Kyle B. | 2014-09-29

Just as a precursor to reading this, I amnot one of those people who complains about service or even a person who posts Yelp reviews; however, the low-bar experience I received warrants one of my first Yelp reviews.

I purchased my 2014 3-series here at Nick Alexander about 6 months ago. Overall, the sales experience was average, like you may expect from your neighborhood Kia dealer. I was met with a fair amount of pressure, and rushed through the signing process. So rushed, in fact, that the Finance Manager misspelled my name a couple times on the contract and then sprung this on me..."would you like to purchase the tire insurance for $1200?!" (or somewhere near that dollar amount). Ummmmm, I'm not sure... I've never heard of this before. He and the salesman then waited awkwardly while i made a $1200 decision on the spot.

Regardless of my average experience, this review is about my recent return to Nick Alexander for my 1st scheduled service. They called me to schedule the appointment, which I thought was awesome! As a resident of the DTLA area, I decided to go ahead and make a Saturday appointment. I asked if a loaner vehicle would be provided, as I had plans the entire day and would not be able to pick up my car until Sunday. "Yes!" the receptionist said, "we will have a rental for you." She explained the difference between the 'rental' and the 'loaner,' stating that rental would be covered for 1 day. I informed her that I would not be returning to DTLA until late evening, after hours, and asked if the rental could be returned on Sunday morning. Again, I received a "yes!" I then replayed this out to her to ensure I confirmed that they were, in fact, open on Sundays for car return. "Yes, you can return the rental on Sunday." Awesome!...or so I thought...

Upon checking in on Saturday and waiting about 35 minutes for my name to be called, the individual (who I believe stated was the Manager of service), didn't seem to be aware that a rental was ordered- no biggie to me. I informed him, and confirmed what I was told over the phone, that I could return the rental in the morning. I was then told I could NOT return the rental on a Sunday..... Excuse me?! Well now I'm getting conflicting information. Not only is it conflicting information, but now I cannot get my service completed today. A day that I've already wasted an hour of and drove all the way to this odd location to only get back into my car and head out with no service completed and no resolution on Nick Alexander's part. Frustration would be the ideal word to describe how I felt, or maybe angry that I made the mistake of returning. I was already hesitant to return to Nick Alexander, but since it is fairly close, I thought maybe this visit would be better than my purchase experience. Alas, it was somehow much worse.

Now, I am not in the customer service field; however, as someone who works in a field to help others and solve problems daily, I would have expected the Alexander staff to find a loaner car, comp an extra day of the rental, or SOMETHING! Instead, I informed him that I would go to South Bay (where they bent over backwards to try and earn my business, but just didn't have the car I wanted). He simply said, "Oh, sorry about that." From this point on, I will be at South Bay or New Century.

TheBestTippersGoToHeaven I. | 2014-09-28

James Piper is by far the most amazing client advisor ever. His customer service skills are top notch. He was thoroughly informative, patient and attentive. He exceeded any experience we have ever had at any dealership. Not only did he get us an AMAZING DEAL... He gave us the full BMW experience. And trust me, with stellar customer service and an even better sticker price... Everyone would be happy. The finance manager Mark Loftsrom was a pleasure to work with. Everyone at Nick Alexander was great.... More than I can say about ((Shelly BMW in Buena Park)) whose ((Hemat Youssef)) left us with many unwanted emotions.

tommy k. | 2014-09-22

Went back in due to needing top off.
They did it for me in a breeze.
They double checked.
Much better then last time.

Alex V. | 2014-09-17

I purchased my 2014 528i BMW and the sales person was Joey Lee was Awesome. He was referred to me by a friend and I was not disappointed at all. He answered all my questions and was able to get me out really fast without the sales pitch. I am very happy with my purchase. Everyone including Ada De Castro from the funding department made me feel really comfortable. I will recommend to all my friends to purchase their next BMW here considering their great service and huge inventory.

Christina G. | 2014-09-15

Not only do I absolutely LOVE my new car from Nick Alexander but the service was impeccable. I worked with Timothy Piper to find the car that best fit me and he was awesome, he made me feel comfortable and even worked overtime to ensure I got the car I wanted that night. No one pressured me, or rushed me, they let me test drive every car I looked at. I picked up my car the next morning with help from Mark and Alex. It was a pleasure working with the employees at Nick Alexander and I will 100% be buying my next BMW with them as well.

Allen G. | 2014-09-12

I highly highly recommend James Piper. After speaking to him on the phone for just 10 min he promised me an amazing deal and that he did. He's Extremely communicative (not in the annoying way) and honest. Thanks again James.

Chan P. | 2014-09-09

Joey Lee is the man to go to if you want a BMW. Didn't waste a single minute, made everything from the start to end painless and easy.

What I really liked was that I didn't have to negotiate back and forth, he gave me the price that I was looking for right off the bat.

He is also very attentive and answers all your questions with patience.

Elise Y. | 2014-09-09

Just bought an ice blue mini from their company. This is my very first car in my life. I'm so excited. And I'm glad that I have it from the great staffs and company.

Very nice service and car!

Sean and David are awesome!
They did a great job in explaining the function of the car! They know all models well and are speaking from experiences!

Thank you for their services!
I hope you can get your dream cars from them!

Kristi K. | 2014-09-08

Thanks to Manny Santos I got the BMW I wanted at a great price! Manny, was very patient and understanding. This dealership didn't have the exact car I was looking for but they were able to get it from another dealership and deliver to my house the very next day. The service was great. Manny was great, we may even be looking into leasing another BMW soon for my husband. I would recommend Nick Alexander Imports.

Sarah P. | 2014-09-07

I came in today to see Majd and Daniel.  I have been shopping for a 5 series for some time and have always ended up leaving the dealer, unhappy with the service.  My experience today with Majd and Daniel changed that.  Not only am I leaving here with a new car, but I am leaving with an experience  that would make we want to come back.  These guys were amazing.  They were patient and explained the entire process.  They gave me an amazing deal and I would recommend this dealership to my friends and family.  Thank you Nick Alexander BMW.

Francine S. | 2014-09-06

Professional, do what they say they will do, no surprises, "Genius" (like Apple genius bar) who explained the new electric BMW to me was superb.  Responded thoroughly and promptly to phone queries in early use of this brand new product.  '
Salesman is very smart, follows through, although a little bit on the pushy side he knows when to back off.

It's worth the drive to the industrial section of LA to work with this dealership.
It took me months to get the car; this dealership was the most professional of all those I tried to order the car through.

Meital T. | 2014-09-05

Alexander BMW is in a class by itself. We live in South Orange County and were reluctant to buy a car from a dealer in Los Angeles. Our experience dealing with everyone from sales, service and unfortunately the body shop has been outstanding. We are a very busy family with three kids and our time is limited when trying to get things done. Alexander BMW was the quickest car transaction at the best possible price(we searched almost every dealer in the OC/LA) price. On a recent visit, both our service and minor fender damage was completed in 1 day! We will only be buying our BMW's from Alexander BMW.

Meital Taub

Steven S. | 2014-09-04

Based on a recommendation by a friend, I contacted Nick Alexander concerning the lease ending for my 135i.  I will never go to another BMW dealership as long as Daniel Fox stays at Alexander Imports!!

Daniel was recommended by a friend and it turns out, I have about 5 friends who purchase or lease with Daniel.  The dealership is full service, no pressure and welcoming.  I am not a fan of the dealership experience and Daniel and the rest of the crew do there best to avoid the endless time spent working the deal.  I sent over a few build sheets for what I wanted, Daniel put together a few cars for me to drive and assured me, if he did not have the exact car, he would get it.  I showed up on a Friday, spent a little time driving some fun cars and fell in love with a estoril blue 335i M sport. Paperwork and offer, which was an incredible price, were handled via email and I showed up the following Monday to pick up my car.  If I skipped the chit chat when taking delivery, I would have been there about 20 minutes.  Daniel is such a good guy, hanging out and chatting is unavoidable! They also offer delivery of the car if you don't want to take the time to go down to the dealership.  I would recommend Alexander Imports to anyone in a heart beat.  Especially Daniel Fox.  I am looking forward to turning in our X5 next year just because the experience is that good.

Thanks again to Daniel and the crew at Alexander Imports

Customer for Life

Victor R. | 2014-09-02

One of the best experiences I have had when buying a BMW car. Robert Sayerwin and his manager Alex were both wonderful in the way they treated me and I walked out a very happy client.

Christopher M. | 2014-09-02

Joey Lee was great to work with. He helped me pick out a great color combo and option package for my new M4.  It also helps that he's a real car enthusiast.  When we had to turn in our leased Prius he was able to get us into a loaner the week before the Prius' natural predator arrived. And when it did arrive we sat in the car for over 45 minutes going over the entire car. Love the car! Love the service!

EUGENE E. | 2014-08-31

Yesterday my husband  Philip and I leased a 535i. We had wanted the diesel version, but it sold in the morning before we got there. Our client advisor was James Piper and he was prepared for us and worked really hard to get us the best deal. He spent so much time with us after we shook hands on the deal. He helped us transfer our music from our 750Li, set up our satellite radio and activated our navigation. I never felt like he was too busy to stay with us for hours. He is definitely a pleasure to work with and he is also very knowledgeable about the Auto industry and of course BMW. We will be back when the new 7 series hits their showroom and will only work with James. He is an asset to Alexander BMW.

May M. | 2014-08-30

Love this play very friendly Ppl and James piper was great thx for a great experience

John B. | 2014-08-29

Don't buy your next BMW without talking to Nick Alexander!

M and M K. | 2014-08-27

So my wife and I purchased a 750i after going in to look for a 550i. We are lifers now at Alexander and here's why: James Piper (Sales) and Eddie Cabrera (Service)

The Sales Experience

When my wife and I went in, we were immediately greeted by James. Not only was he attentive, he didn't push us into the 750i. He even tried to argue why the 550i was just as good without spending the added funds. However, once I showed interest in the 750, he gave me a detailed breakdown of what it offers and even asked what goals I had in getting that car (felt that he was truly out to put me in a car that made sense to me). This really made me think about where I wanted to be in terms of price point and if the functions/features. Long story short, James showed me various cars, took them out for a spin, talked pricing and fought for a REALLY good price. Even after staying after hours when the clearly the dealership was closed, he kept joking with us about random topics and the conversation was very engaging. He kept offering us water and even ensured us that it was completely fine that he is staying late. Now here's the kicker: HE FOLLOWS UP POST SALE! Not just to get a good review or to get you out the door, he ensures that the post sale is equally important as getting you into the optimal BMW. Very impressed. I'm still in touch with him today as he continues to guide me with the new purchase. If you are looking for someone to not only help you find the right car but someone that cares about what they do, please contact James Piper.

The Service Experience

I just went in for my first service to look over a few things I had questions on. In comes my advisor, Eddie Cabrera. What impressed me about him was that he was thorough. He went through the process with me and asked patiently while I went through my concerns. By the way, he wrote everything down to be sure he captured it all (the worst is when someone forgets to get something done). Not only did he meticulously comb through all of my issues/concerns, but he started a conversation with me and was extremely friendly. Even though they were busy, he was very engaging and didn't make me feel rushed (aka feeling like a number and not a valued customer). This is something I truly respected and very glad it's in place. If you need a service representative that knows his job and knows it VERY well, ask for Eddie Cabrera. True professionalism at it's core.

Every BMW dealership should mold themselves with people like these two gentlemen. Imagine how many customers will keep coming back? Such a simple notion to have impeccable service is lost even with these luxury brands. I'm glad Alexander is exemplary and have earned my business for years and years to come.

Yoly Z. | 2014-08-27

I just got my car from here and am very satisfied. Majd is great! Everyone made me feel very comfortable and was super amiable. Next time I need a new BMW, I am definitely heading over here! Love BMWs!

Rick G. | 2014-08-26

Just an update, Not to brag, but I just bought another car from them and once again, a flawless experience. WONDERFUL!! Everything they say they will do, THEY DO!! From the Top Dog, all the way down to the lot porters, they are the very best. Nothing like a "FAMILY" owned and operated business like this one. Nicholas is running a great dealership. Ruben the GM is as professional and talented as you could find in the business and Daniel Fox the Private Client Services Director make s you fell like your Tom Cruise, when you buy a car from him. Don't even think of buying a car from any other dealership. This is my 10th BMW, between my wife and I and they ALL have been perfect experiences.

Aaron C. | 2014-08-25

J. O. E. Y.   L. E. E.

I was really tempted to end the review there because that really is about as much as anyone should know before acquiring a bimmer. When this guy says "I'll take care of you" he means to take care of you beyond what you expect. I researched the 328d for a good couple of months, scouring (literally) every dealer from the bottom of SD county all the way up to Nor Cal. My choices were rather limited due to the fact that I was looking for specific options for a certified pre-owned 2014 328d.  All my researching and comparing narrowed down to 3 dealers across OC/LA, and while I have high praises for the other two runner-ups, the point of this review is to highlight Joey's divine negotiating powers that ultimately triumphed over said runner-ups.

First, this guy's powers isn't really about simply getting the customer a great price. I must admit I am always guarded going into negotiations be it for car, property/home, business, etc., so it was only natural to be wary of even Joey's eagerness to help--initially. Before heading to any of the three dealers I made my rounds of questions about the specific vehicles I was interested in, as well as general questions about a relatively unknown diesel bimmer whose history Stateside is still in its single digits. This is where Joey's sincere desire to address all my concerns slowly but surely peeled back the onion layers of my doubt/suspicion. It didn't seem to matter what time of the day it was, this guy would be available to happily answer any question. JOEY LEE. In an industry that lives and dies by sales numbers, he is a rare-breed indeed who genuinely exercises this level of patience.

Second, and subsequently, there is no better dude to ask bimmer-anything than to this cat, but when you talk to him for 5 minutes and hear his racing stories, you quickly understand why/how he knows so much about cars and especially bimmers. It's classy for a sales guy to want you to understand exactly what you are parking your butt into when you sit inside a bimmer. Another way to put it? This guy respects the fact that YOUR hard-earned moneys is being poured into a purchase, and that he knows he needs to earn your business. On another note about his knowledge of bimmers, he has broad connections to people of various skills in after-market goods (read: toys)--I don't need to detail the extras that I purchased for awesome prices, but it's worth mentioning that this guy's got serious connections. JOEY LEE.

Third, I don't know how he does it but he managed to pull out some crazy good numbers on both lease and purchasing options in my case. It'd be naive and dishonest to say there wasn't a little back and forth, but what does it matter when this sales god not only beats the competing offers but BEATS YOUR OWN asking price by a good margin? That's what's admirable about this guy, whether you buy from him or not--he will give you his best, and try with all his kung fu might to make the numbers work within reasonable range.

I honestly dislike leaving overwhelmingly positive reviews, but between every amazon review and the few (!) yelp reviews I've written, this one is very difficult to find fault with. No pressure-sales tactics here, just a patient guy who loves putting people in bimmers. No shady bait-n-switch display or inventories, just a what-you-see-is-what-you-get dealer and inventory. If I really had to leave something negative, l suppose he forgot to bring me a cup of water he offered? But that's so easily offset by the free coffee service they offer there.

I almost forgot--a couple of days later I needed to take my car back in for a warranty upgrade and tint (a la Joey's connection, and part of the sweet deal Master Lee threw in). My wife--who incidentally is interested in an X1 or X3--ended up having to pick up the car instead, and even he knew we wouldn't be buying again anytime soon, Joey spent an hour or more showing/explaining everything about both cars. Weeks later after the purchase, he still follows up multiple times to see not only if I'm happy with the purchase--of course, follow-up is more or less required for most dealers to do--but also to let me know he's found potential solutions to upgrades/toys we discussed in casual conversation while waiting! JOEY LEE shalt taketh care of thee.

If management is reading any of this, crown Joey Lee your sales king and let him reign freely. In all my years of doing business, I have met fewer than a handful of salesmen with such class and genuine customer-first mentality. Unsurprisingly he's already become the subject of referrals to friends in the market for a 3 sedan. I should mention too that Mark in financing deserves a thumbs up too for getting me in and out of signing docs faster than an M-anything does 0-60. My hat's off to you gents, and to the dealership that houses them.

Danny H. | 2014-08-25

My wife recently bought a new BMW from Beverly Hills BMW and boy am I sorry we did not get it from Nick Alexander.. The guys at Nick's are so great. They make you feel like your the only person that matters. They cater to your every need. My service guy Jeff was amazing as well as the other guys from the service department.
Here is what I do know... I will never ever go anywhere else when it comes to servicing my wifes car or even when I want a BMW.. Nick Alexander is the best!!

Donghwan K. | 2014-08-21

Comfortable, reliable service. Changing the engine  oil and some other fluids was convenient and easy here. They even let me ride one of their stocks for 3 hours while recieving the service.

Harry F. | 2014-08-20

I recently purchased a shiny new i3. I absolutely love the car. I have purchased from Alexander BMW in the past and was very happy. Before deciding on this car I visited a couple of other dealers for test drives and to learn more about the car and the technology. Even though I live in South orange County I still ended up buying from NA. My sales person was Daniel Fox. He was the most knowledgeable sales person I encountered at the three dealers I visited. He was able to answer all my questions about EV technology and the i3 in particular. I highly recommend Nick Alexander and Daniel!

ThinkPink G. | 2014-08-19

I visited this dealership yesterday to look at the 2015 X3. I'd like to complement Robert Sayerwin for treating me with respect throughout out entire interaction. His knowledge of the features of the vehicle and his presentation was superb. I really enjoyed the test drive and was thoroughly impressed  with the X3.  Robert was committed to finding just the vehicle I was interested in and showed me several color combinations on the computer. I would highly recommend Alexander BMW and, of course Robert!

Ana C. | 2014-08-15

Best service ever, I brought my car here and Jeff gave me the best service. I highly recommend it ask for Jeff he will guide and tried you as if he knew you...

John B. | 2014-08-13

Great deal and even greater service advisor.  Elan Haim is the man!  I've been overpaying at Bev Hills BMW for too many years... No more!

George K. | 2014-08-12

It is hard to find a quality BMW service center, but I can honestly say, I can count on the service department at Nick Alexander Imports. I have an 06 3Series and my engine warning light came on yesterday so I took it to this location. I was in a bind, did not have an appointment and they were super busy. However, service manager Elan Haim took care of me. Elan is by far the best BMW service manager I have worked with at any BMW service location. He was more than willing to help me and I was back on the road problems solved within the hour.

P.jay A. | 2014-08-11

5 big stars for JOEY LEE
I purchased a new 2014 428i cp and i have too say Joey Lee made buying a car enjoyable. Joey was straight forward with the price and the whole thing took less than an hour.

Honestly if you are looking to get any BMW and you are living in south california don't waste you're time in another dealer just go and see JOEY LEE and then you will see i was right and he is nice guy with good experience and he will do what ever possible to  get you a car that you are looking for.

Again thank you JOEY LEE

Gdelpasa G. | 2014-08-10

Nice job on the 650 repair. Great service so took my son's SRX there, too, for body work.

Cesar P. | 2014-08-06

Came for my oil/filter change. Elan H. Was very friendly and nice. Not even 5 minutes after I arrive they tell me that there is an oil leak. Uhmm.. the car is only 3 years old.  Kinda sad if BMW can't make good cars. How about they do a thorough inspection before telling me there is an oil leak  that will cost me $700. Great service guys but not to certain about the honesty of thier technicians. I will get a second opinion about this so called leak and check myself.

Joanna P. | 2014-08-05

I literally spent over 4 hours at this dealership trying to figure out if I wanted a 3, 4, or 5 series. Joey Lee was very patient as I drove over 3 different cars and didn't pressure me at all to quickly make a decision. Even after narrowing it down to 2 cars, I insisted I check out the interior again and really picture myself driving it. My husband was impatiently rolling his eyes, but Joey remained patient and answered my numerous questions.

I ended up falling in love with the 2015 428i gran coupe they just got in and just had to have it. Joey negotiated a killer monthly payment for us and honestly, I couldn't be any happier. I already told my parents and sister about the fantastic deal I got and the wonderful service I received and they all plan on getting their next car thru Joey.

Another plus -- Nick Alexander is the only dealership (besides Tesla) that goes to YOU with a flatbed and loaner when your car needs to be serviced. They pick your car up, drop off a loaner, and bring your car back to you. HELLO! HOW AWESOME IS THAT?! I never go to the dealership because I hate wasting my time so this is the best news I've ever heard. This dealership may be a little out of the way, but it's worth the drive for their great customer service.

Will C. | 2014-08-05

Although there was some miscommunication, I am very impressed at how fast management noticed my review.  It seems my emails were not going to the right place.

I again feel confident to strongly recommend this dealership, and will definitely return for future BMW purchases!

Owen F. | 2014-08-01

Robert is awesome. So on the ball and a tremendous resource! I highly recommend stopping in if you are in the market and definitely ask for Robert S!

They have tremendous inventory and a great selection from all auto classes.

Love this place!


Puya P. | 2014-07-30

By far the best dealer in the world!!! The service is phenomenal, incredible, outstanding, A++++++. Sales team is friendly and knowledgeable, especially Kim. Service is perfect, rental or loaner, not a problem. Flatbed to pick up car from work or home, not a problem. Pricing, very compatible. Cars, whats better than BMW and Mini!!

Sam M. | 2014-07-28

I had an amazing experience buying my BMW from this place. I kept waiting for the point in the sales process where I was going to be ripped off (or attempted to be) but it never happened. The sales manager, Alex Guyenne, was awesome from the beginning. He hooked me up with a great deal right out of the gate and promised it would be hassle free. For once, a car salesman didn't lie to me.  I'm actually excited to utilize the maintenance plan I got with them. They will literally drive a loaner car out to my house (or work), switch it for my car, do the maintenance on my car, and then bring it back out to me when it's done. How dope is that?
TL; or lease your next car here.

Paul B. | 2014-07-26

Nick Alexander Joey Lee!

He is the one to go to purchase a bmw!!!! Great deal and great service i have ever experienced!!

Jessica T. | 2014-07-25

Just leased a brand new 3281...Henry Ryu was my sales guy...he was AMAZING!!!! I admit I put him through the ringer and never once did he get an attitude or complain. He was absolutely AMAZING!!!

Natalie B. | 2014-07-24

This is my first ever Yelp review which should tell you how passionate I am feeling right now. Unfortunately, I am passionately irate. I had an issue with my mini last Wednesday. I made the decision to go to Nick Alexander because they claim to be Mini experts. My car had a problem where the check engine light had come on and the car was stuttering. I made an appointment with Ivan and dropped my car off at 10.30am. The first question he asks me is if I have replaced the spark plugs, I say I don't know. (I found this odd but it made sense later) At 5pm that evening no-one had called me back so I rang them. I was told that they still hadn't properly diagnosed the car and were "doing further tests" I may be a girl but I understand that hooking the car up to that computer thing and diagnosing a car does not take 7 hours. The following day I rang back at midday and was told the issue was a leaking gasket cover. The part costs $60. The diagnosis was $180 and the labor $180. I'm thinking, wow - that's expensive for a diagnosis and labor but he promised this was the issue and the problem had been diagnosed correctly.  Ivan at that point suggested I replace the spark plugs for an additional $170. I asked was it necessary, he said "no, we just recommend it based on year of the vehicle and miles" I felt like this was a clear attempt at upselling so I passed and went to collect my car. Guess what? The problem still persists - The exact same as before. I call Ivan, he returns my call 2 hours later and is extremely rude. He interrupts me as I'm talking and patronizes me when I try to explain what's going on. Now he claims that he thinks the issue is the spark plugs and to bring the car back and they will replace them for $225 plus tax. He says " Call any mechanic, they will tell you that if oil is dripping into spark plugs it will cause a misfire" Only that's not what he said in the first place. He merely suggested replacing them for wear and tear and even now reiterates on the phone that they didn't look like they needed replacing due to oil at the time but maybe now they do (2 days later) Are you kidding me??? If the problem still persists then it was not fixed in the first place and I should either get a refund of the $420 I originally paid or they should fix it. Is that too much to ask? Evidently it is. I'm at a complete loss. I feel completely taken advantage of. I have spent $436 and my car is the exact same as it was before I dropped it off. Terrible customer service. AVOID THIS PLACE AT ALL COSTS.

Jason S. | 2014-07-16

I Purchased a 2013 BMW 550i last August and paid for the tire and wheel protection. I recently canceled that and the company stated it was canceled in the system, however you have to get the pro rated check from the dealer. I have called the BMW finance department three times since last week. No one has called me back. Ada and Mark have not responded to any of my phone calls and this has really put a damper on this dealership. My wife has bought a 335 and I bought a 550 and this is the service I get after? I guess this is the last time we come here to buy anything.

Kenny J. | 2014-07-15

JOEY LEE!!!!!!!!!

I've been talking to Joey for few weeks before I pulled the trigger, and I would be honest that I did shop around as well.  I ended up with Joey Lee because he actually EARNED my business.  He did go out of his way to help me out to get what I wanted to get, and his customer service is just the BEST!!!!

I was debating between M5 and M6 for the longest time and I finally decided to pull a trigger!!!!

I returned my 2011 m3 convertible and he made my lease return transaction very very smooth, and I picked 2014 m6 convertible!!!!  

I was so satisfied with Joey that I brought a friend with me who walked out with a brand new M5!!!!  Who can sell M6 and M5 on the same day?? JOEY LEE!!!!! hahaha

I am a car enthusiasts and I can tell you that Joey is actually one of the VERY FEW who actually knows what he is talking about when it comes down to BMW, especially M series!!!  

So if you want a BMW, go see this guy!!!!  If you have any questions about BMW or would love to learn more about it, go see this guy!!!!

BTW, he owns one of the sickest M6 that I've seen in my life!!!  
Thanks Joey

Markus B. | 2014-07-15

Best service department around.  They took care of all my issues with the car and it was done so fast.  Everything was covered under warranty.  My service contact was Elan and he was great.  Explained everything to me and stayed in contact to let me know the progress of my car.  I highly recommend Nick Alexander service department!

Grace H. | 2014-07-15

Joey Lee provided me with THE best service I have ever gotten at a car dealership. He was very patient with explaining the process and made sure I could get the best deals for my car. He made sure I was taken care of and followed through even with helping me look for a new insurance company. I will definitely refer my friends to Joey if they ever needed to look for a BMW. Thanks again to Joey for all his hardwork!

Janet H. | 2014-07-11


Even though this dealership is in the middle of nowhere, it was the closest one by my work so I decided to stop by one day since my car lease was almost over.  
I am no longer a benz fan as it does not compare to BMWs (imo).  After months of counting down until the days my lease was over I was ready to get my new bimmer!  I was debating on the new 4 series or the 3 series coupe and the best fit person to help me narrow down my choices was Joey Lee.  He blew everyone else out of the water!

I've been a long time loyalty customer of Mercedes Benz, but driving my bf's BMW gave me an itch to switch over.  Joey Lee helped me finalize my decision and he, by far is one of the most knowledgeable BMW car enthusiasts I have ever met!

Joey Lee is very patient, understanding, and gives you the best scenarios with your car buying or leasing experience.

Not only did he educate me on the history of BMW, he taught me all the benefits, and differences of why the BMW is the ultimate driving machine.

Now I have a car that is fit to my needs in power, fuel, handling, and most importantly amazing payments of what I pay for on such an amazing vehicle.

I would never buy from anyone else other than Joey Lee when it comes to buying a BMW or any other vehicles from him being so familiar with every top brand manufactures out there.

Joey, if you are reading this thank you very much for being so respectful & warming to me and my family!

Don't take my word for it call or email Joey directly

Sebastian C. | 2014-07-10

I service my vehicles here, ELAN always best service.

rachel c. | 2014-07-10

i just want to give a shout out to nick alexander collision center and jeff manarang!!!
i had a car accident last month, my service advisor jeff referred me to bring my car to their collision center to get my car fixed. as soon as i got to the body shop-collision center, mike-supervisor on duty was already waiting for me and already knew my issues with my vehicle. brought my car tuesday morning for repair-rear bumper, after two days i received a call from them to inform me that my car is ready for pick up. fast service!!!
overall i can say they did an excellent job, rear bumper looks brand new, no trace of repair and was very cleaned when i got it.
thank you jeff and mike you guys are the best!!!

Lisa G. | 2014-07-09

I took my Mini Cooper S in for its 21000 mile checkup.  The people at Nick Alexander are friendly and Ivan my service advisor was extremely helpful.

Drake A. | 2014-07-08

I recently traded in my vehicle and leased a new BMW 2 series from this dealership and my experience after I bought the car has not been pleasant. Not only have they screwed up on my lease 2 times where I had to resign, but it's almost 2 months now that I've had my car and I still have not received a check for he difference from my trade in. I've called multiple times to the finance department without anyone returning my calls and messages. To this moment they have still not reached out to me nor have I received my check.

Al D. | 2014-07-08

Sales Manager Ruben is rude and unprofessional and cannot work with people.
Nick Alexander's radio and TV slogan " Remember, Nick can't say NO" is a false and misleading advertising.

Greg S. | 2014-07-08

Marcos Lopez is a very nice and helpful salesperson. He was knowledgeable and reliable and worked hard to satisfy us. By the way, BMW makes nice cars.

Ramin A. | 2014-07-03

I drive BMW for a long time and try different dealership to service and maintain my car, back few months ago I was there for service and they handed flyer for face lifting the car and make it like brand new, my car need lots of work, bumpers need major repair , lots of dent and ding all over , alloy wheels damages and more, I decided to take the car there and let them do it , I meet service advisor Eddie, he was very knowledgable and offered me best customer service, gave me brand new 528 substitute car .
Week later as he promised, I got my car and it is incredible also he gave me 10% discount also did not charge me for fixing steering wheel.
I am extremely happy , feels , I am driving brand new car.

Sohrab T. | 2014-06-27

I've purchased 3-Cars in the last 2-years from Joey Lee and could not of been a smoother and easier process.    He was helpful in every process and fought for me on every purchase to get me the best deal.  I would highly recommend Joey and Alexander BMW to family, friends and anybody looking to purchase a ultimate driving machine in the near future..  :)

JIM C. | 2014-06-24

Awesome, best buying experience ever

Paul R. | 2014-06-19

Jason and James in the Internet sales department are great.  Got my last BMW from Jason 3 years ago and I just became a repeat customer this year.  Very nice guys who love BMWs and are very patient.  Hit them up.

Regina S. | 2014-06-18

This review is for the service team only.

Despite the disappointments I had with the sales rep, the experiences I've had with the service team has always been superb. My main guy, Ivan, makes sure he gets everything I want/need and also gets me in and out in no time. On top of it, he does a great follow-up to let me know exactly what time the car will be ready for a pick-up. For someone who is always on the go and is a planner like me, I really appreciate all the follow-ups that they do in a timely manner.
I also want to praise the friendliness and the competence level of all the other service staff members. They are eager to help you, get your questions answered, and even share a few great restaurants in the area! :)

James L. | 2014-06-17

James Piper was my sales rep.  He was very professional and took the time to work out the best option for me.  We literally walked the lot for almost an hour, but still couldn't find my dream car.  But James did not give up, he searched other nearby dealers and found the 'ONE'!  He made the deal very smooth and hard to resist.  I had shopped at different dealers, but James went out of his way to find my dream car.  I would recommend my friends and family to Nick Alexander BMW!  No questions bout that!

James M. | 2014-06-12

Called dealership and was shortly thereafter speaking with Jerome Brazille. Provided Jerome specifics of options and color preference. Explained my limited time-frame and schedule and requested Jerome allow me lease payment approximations in contrast to my usual practice of purchasing vehicle. Further : suggested sending Jerome personal data to expedite process if finding his prices compatible and was well received. Shortly thereafter we again communicated and was very satisfied with his news. Have driven BMW's for 20 x years and refuse to purchase or have vehicles serviced in my home town, Santa Monica. I had never thought of visiting Nick Alexander even though was very aware of their advertising. Now I'm a convert. Drove to dealership on Sunday June 8th and Jerome showed several vehicles. It was seamless...the chosen car was cleaned as I completed documents. Additionally, the service policy of delivering courtesy-vehicle during service was very attractive.

Courtnie C. | 2014-06-10

I just leased a 228i from Nick Alexander BMW and couldn't be happier! Joey Lee was fantastic! He not only helped me with get out of my previous lease but also took the time to find me the PERFECT car! I would recommend anyone interested in getting a BMW to go to Nick Alexander BMW and ask for Joey. You won't regret it. :)

Katie M. | 2014-06-07

Great dealership, not sleazy or creepy. They stand behind what they sell and follow up with you. I absolutely love the BMW 328 diesel. It is the most fun and most gas-saving car I have ever had! I would definitely recommend this dealership to other people.

rasta s. | 2014-06-05

excellent service options.
best offer i got from 4 diff dealers.

Courtney M. | 2014-05-31

Great time, great service. We've been bringing our cars here since 2005 and never had a problem. Raymund Lee is fantastic as are all the guys there. We bought both of our Toyotas there. Very satisfied with our experience.

Jerilyn M. | 2014-05-29

Okay so this review is a little overdue but here goes -

Shortly after posting the previous review, Joey called me to apologize and offered to make things right.

He was sincere and explained that it was a system error and that they would never do anything like that. They then offered to send us a check to cover the difference, which they promptly did.

I'm glad we got things straightened out and we will definitely return if we ever need another lease. However, I guess the lesson with anything, is to always double check everything. Other than that, we had a good experience with Joey and we are very happy with the car.

Laura L. | 2014-05-25

If they can't reproduce the cars issue there then it doesn't exist lol that's a terrible way to go about things. Even with pictures and video proof of the poor car leaking coolant there was "no leak". So many repetitive issues with my 2010 Cooper S that I had to get rid of her :( I probably should've gone thru the lemon law but oh well. Lesson learned, I'll spend my money elsewhere.

Cherron H. | 2014-05-25

After long serious considerations we decided to head downtown to Nick Alexander Imports for a new BMW. We were greeted by George Bottaro. George was a wealth of knowledge when it came to BMW talk. We decided on a CPO BMW 535 i. Got a great honest deal. We were in and out in about 2 hours. George took the time to explain all the workings of the bells & whistles and then we were on our way home. Sales manger Mark D was kind, quick and honest.

Mark D followed up with a phone call this morning to make sure we were happy and also told us about the flat bed service !  

I'm happy to be back in a BMW. This is our 2nd and glad we choose Nick Alexander Imports for our purchase.

Sam M. | 2014-05-23

Joey apologized for the mistake and made everything right, definitely coming back here again.

C i. | 2014-05-22

It took me months to find a BMW with all the options I wanted in it. I finally found it at Nick Alexandrr BMW. Majd helped me out with the test drive and made the purchase go smoothly. They got me a better rate than my credit union and my payment exatcly where I wanted it. When I buy another BMW ill be sure to come back.

Jennifer T. | 2014-05-21

Just got a car from JOEY LEE. If you are looking for a car and want someone honest, caring and knowledgable he is the person to go too. After getting the car he spent an extra 30 mins showing me how to use the car from a-z. Highly recommend him! Thanks joey!

Sergio P. | 2014-05-17

I dont know why i keep bringing my car here.. I guess its convenience and closser to home, but that does not take away the bad coustomer service and how the sales advisor treat the coustomers. I made and appointment fir 8:00am for a check engine light... It took more then 3 hours for them to come and tell me what was wrong with the car.. Then i check the receipt and they put my car as priority 2 low.. Then dint understand why?? If i made an appointment and told them i was going to wait for the information why my car was such lowbpriority..

In the other hand there were several other costummers that came and go while i was waiting.. i spent more than half of saturday just to get the onformation on the issue..

Then at the end of 7 hours later waiting for my car.. I get to go home..

Stephen N. | 2014-05-17

Mark D and his team do an excellent job of satisfying my needs as a buyer. Just purchased from them last weekend and was pleased with all aspects of the deal from communication to final deal.

Avery C. | 2014-05-17

This is my 4th car from Daniel Fox at Nick Alexander BMW. Amazing experience. He's incredibly knowledgeable and helpful, and helped me find my perfect car. He was the first person I called when I began my shopping process. There were exactly zero hiccups in the whole experience and before I knew it, we were signing the documents (all expertly explained) and in my new car as he thoroughly reviewed all the features. I'll be back in three years.

David Mark Q. | 2014-05-15

First time to this BMW and they have top notch mechanics.  They were able to address the problem that previous BMW dealers couldn't fix.  I also was very impressed with Jeffrey Manarang and Carl Tetiva, these guys should get raises. They're so welcoming and both have great customer service.  That being said, I would refer all my friends, family and co-workers to them!  

Thanks again for the great service and going above and beyond what I have expected!!!

Kesler M. | 2014-05-09

I came to Alexander Imports today to lease a stripped down 2014 528i. In my mind I thought that is the best deal I can get for my buck. I took the stripped down package for a test drive and all though it felt like a 50k car I felt there was something missing.

I forgot to mention this first but before I visted Alexander Imports I had shopped around with practically every dealership in Los Angeles and had the numbers down. in fact I met with Beverly Hills BMW last week and spend hours working the numbers with a BASIC MODEL. After hours of negotiating, they tried to put hidden fees in my drive off and to boost up the price. but I still said yes. When it came down to signing on the dotted line, they said since you have NO LEASE History youre down payment and security deposit  will be 15,000K!!!!!!!!. Can you believe this assholes!

After coming in to Alexander Imports today, I was greeted by Nick Alexander CEO of the dealership. He was very warm and respectful. i started to work with a Sales Rep name Majd and we went through some option. When it came down to working the numbers work. Reuben the sales manager was nothing but serious. In fact he had worked out a many deals for my associates in the past. In matter of minutes with NO Lease history he worked out the most craziest deal on an M PAckage 528i which is like a 65,000 dollar car. I couldnt believe my eyes!

When i shook he s hand, he came over and said "how about I put some badboy 20's on your ride for like 5 bucks a month!....

I think I have created a relationship that will last for a very long time. I am happy with my experience at Alexander Imports because they don't mess around and give you the best deal and then more.  they would loose money on the cars so they can make their costumers happy and move inventory and that's how real business is done!  I would diffidently recommend my friends and family to come down and talk to my guys Majd and Reuben. I look forward to coming back when this lease is over and getting my next car which will hopefully be a 750LI.

Thank you Nick, Reuben, and Majd! and Alexander Imports!

Cindy Y. | 2014-05-08

I had a great experience at Alexander Mini Cooper when purchasing my Hardtop Mini last week!  I'm not a "car girl" so I was very happy when Sara Brinkman approached me as my salesperson.   She took me on several test drives and was so knowledgeable about the product.  Her approach was low key and she made it fun, allowing me to fall in love with the car in my own time.   And, she and her sales manager made the purchase process easy and straightforward, which I really appreciated.  Follow up has been great too.  I'd totally recommend Sara and the rest of the Alexander Mini team!

Amy B. | 2014-05-04

Brand new BMW 328i.....Alex Guyenne is the most patient and great BMW associate ever. Really took the time to talk with us and discussed our concerns and wants and just was an overall great person. Never hesitated to follow up with us and worked with us through our whole's my first time ever buying a car on my own after having my truck for 11years. It was scary but he was so sweet and guided me the right direction. Thank you for making thing so easy and going out of your way to give 110% customer service, dealerships need more people like you! I absolutely love my car!!

Robin S. | 2014-05-02

Just bought my 2nd car from Nick Alexander BMW and had another great experience,  Edgar was responsive knowledgable and very professional .

Edgar can't say no just give him a call

Nix T. | 2014-05-02

The two key words you need to know when you are walking into Nick Alexander Imports is 1. JOWE   2.  LEE.  If those two words are spoken then the rest of your car buying experience will guarantee you a 5 star.  

My friend recommended that I come talk to Jowe.  Before you go wander through their huge inventory of cards, he sits down with you and actually listens to what you want.  I had told him that I was there just to browse the new 4 series, but he likes to get to know your personality first.  So he goes over different options of the different cars and then my favorite part the test drive.  In no way was he trying to ever up sale me -- no one wants to come talk to a grimy salesman.  But he showed me values of different cars that he thought would match what I need as well as the budget that I would like to stay within.  Long story short Jowe set me up in my dream car -- 2014 640i.  I definitely do not have any buyers remorse.  Thanks Jowe for setting me up in my dream car even when I didn't know it was.  Thanks also for being amazingly patient.  The experience that I had here and my car is worth every penny.

Anne S. | 2014-05-02

Fantastic service personnel.  My service adviser actually called me back to tell me what was wrong with my car.  And, my salesperson actually called me back during  his day off!  I was previously loyal to Crevier BMW, which I still love and respect, but Nick Alexander is my new fave.

Sean S. | 2014-05-01

Easiest car buying experience I've ever had!  Jason Serot has been my sales associate with BMW for 8yrs and he's always been terrific. This time was the best. Alex helped us with the vehicle walk thru and explaining all the new technology.  Thank you!

Jeffrey D. | 2014-04-30

I came by for service not too long ago greeted with a kind and warm welcome from Élan Haim.
What transpired after that blew my mind, I had never been treated with such wonderful customer service, understanding of what I needed done, and the attentiveness/punctuality of the service being done to my car at any other dealership.

After now having two wonderful experiences at Nick Alexander; (the first being from George who sold me my car, which was incredible), to now having met a phenomenal service rep. I truly know Nick Alexander Imports will have my business for years and years to come.

Ashley B. | 2014-04-30

I recently had an amazing experience leasing a new BMW from Majd at Nick Alexander Imports.
I have been an avid Mini Cooper fan for nearly a decade, leasing 3 of them consecutively. (2 of which were from Nick Alexander Mini) I recently began receiving calls from the dealership, reminding me that my current lease was maturing in just a few months. One of the calls was from Majd, who urged me to come in and consider some compelling new opportunities to lease a new BMW at very competitive prices. I very recently began a new job that requires I drive a larger vehicle, so the timing was perfect.
I came in and met with Majd, and he found me the exact deal and the exact vehicle I wanted; I literally drove away from our meeting in the most stunning, glossy black BMW 328i I could have imagined. It took a few hours, which is to be expected; he listened to what I wanted and took the time to negotiate in order to make that happen. He was eager and persistent, but never intimidating. He was very knowledgeable and I never felt pressured to sign up for more than I was comfortable with. He helped me find a creative solution to my pricing parameters, and I couldn't be happier. I would happily recommend him to anyone considering BMW's at Nick Alexander!

Summer W. | 2014-04-29

Two words...



His knowledge and customer service is amazing.  He assisted my friend in purchasing a car.  He was SOOOOO patient with her.  Trust me...he was PATIENT.  My friend had a million questions, went home after 3 hours in his office, and still no car purchase.  He didn't push her on the sale at all.  She decided on her own when to purchase the car and everything was done so smoothly.  No headaches!  Can we tell you, Crevier is a headache.  Wait...a MIGRAINE...

But over at Nick Alexander...they are definitely fast, hassle-free and most importantly...NO BULLLLLL-S!  

He made this experience so memorable.  I will refer him to all my friends and family because I really felt I was in good hands.  Thanks again!!!!

Jemell O. | 2014-04-29

I want to give my service advisor Jeff Manarang props for being an exceptional person and an astute, knowledgable renaissance man.
The service at Nick Alexander Imports is worth my drive from Corona, every time my car needs service. Having a high mileage BMW, it's important to get the right measures done to keep it running like new. I've been to many a car dealerships for many years, this is the only dealership that can meet those expectations.
Thanks to Jeff and everyone there at Nick Alexander. Shout out to my boy Elan, lol.

D L. | 2014-04-29

I've been fortunate to have Jeffrey Manarang as my service advisor at Alexander BMW for the past 4 years.  I service three cars at the dealership and am never disappointed with their work or the service that I receive from Jeff.  His recommendations for service are always reasonable and I never feel that I am being "sold" services that are not necessary.  The dealership always provides me with a courtesy car and the coffee is great!  I highly recommend this dealership.

Danielle L.

Marcus K. | 2014-04-24

Just wanted to thank Ruben Espinoza for his help. Car salesmen don't have the best of reputation but Ruben was very pleasant, honest (he even spoke about pros/cons of competition) and I will never go to any other BMW dealership!

Miguel T. | 2014-04-22

I've purchased and/or leased a few cars throughout my adult life and have dealt with many Car sales individuals (Ugh I got some stories!) but none had ever offered me the service, time, patience, professionalism like JULIE SANDERS!

I had a very unique scenario, so unique I was at the dealer negotiating and looking at different options for over 7 hours! Yes 7 hours! But Julie went out of her way to truly help me out. We finally signed paperwork past 8:30pm. So many hours had gone by Julie didn't even get a chance to grab a bite to eat... I felt so bad. I owe this woman big time and lunch too!

I will never buy another car if it's not from Ms. Julie Sanders.


Taylor L. | 2014-04-16

My overall experience with Nick Alexander BMW has been great. julie leased me my 335i. It was what I wanted and even drove it all the way to Orange County for me to swap out my trade in.

Eddie is awesome! I live in Orange County and drive all the way up to LA to service my car there. I've been here three times and all three times eddie is extremely helpful and pleasant. If you're wanting to get a loaner, make sure you call 3-4 weeks in advance to reserve a bmw loaner otherwise you'll be stuck get a loaner through enterprise. (Beware of all the hidden charges enterprise gives you. Not to mention hassle with enterprise).
This last time they gave me a 535D as a loaner and I love it. Eddie called me in the afternoon to say my car was ready but I couldn't get there because I had to work. I had to drop the car off the following morning and they were okay with it. Super great staff too! Eddie and saleswomen Julie are amazing!! Thanks guys!!

Steven S. | 2014-04-16

My experience with Nick Alexander's has been very very positive.  My vehicle was delivered to my home by Robert Sayerwin, the sales associate who worked with me throughout the process. I have purchased many vehicles and have had some good experiences and some mediocre experiences but never one as outstanding as this one at Nick Alexander's.  Robert was well informed regarding the BMW product and explained the specific nuances for my model.  I was never pressured to make a decision nor ever coerced by statements such as " the deal will expire tomorrow "
After two weeks of decision making I finalized the deal. Nothing that had been previously committed to me changed. As a matter of fact, the deal actually is better than I first negotiated.  
It is encouraging to deal with dedicated professionals who believe in customer service and relationship building.

Alexander K. | 2014-04-10

I don't know how I'm going to write this review without it sounding like a blatant promotion, but my experience here was shockingly pleasant. Here is why:

Not Pushy
I had a test drive at Bob Smith in Calabasas and the test drive went great and I left there with a good experience but then the phone calls were relentless (the same day I test drove the car). I wanted the car but their eagerness to 'close the deal' was repelling. So I found another BMW with similar features on which lead us to meeting Robert S. at Nick Alexander.

Better Deal
Robert was able to offer a slightly better deal and gave us the breathing room I expected. I took a day to decide and sent him an email. Any questions I emailed him was replied to promptly. By the time I went there to test drive the car, it felt more like a formality since everything was agreed upon before I arrived.

The Closing
There were NO additional costs or up-selling. He just reinforced the service I can expect from him and Nick Alexander by going over every detail of the car, future service, and contract. Getting a new car should always feel this way. No pressure, a good deal, and responsive to any questions and requests.

If you are considering a BMW, it's worth contacting Robert first (or for a second opinion).

Neil A. | 2014-04-10

Came in today to see Majd Anaim, who I spoke w briefly last week and told him exactly what I was looking to do...within minutes of walking in Majd greeted me and took me to the lot and showed me about 5 different models so I had an idea of what the diff cars offered and what I could expect roughly to pay on a lease...right away he grabbed the keys to 3 diff SUV, a coupe and a 5 series sedan...he explained all the features and let me really test out the speed and handling...after deciding on a 5 series we came back and crunched the numbers and he showed me every car available in the country w what I wanted...closest one was Vegas and I needed a car now...he put together an amazing deal for me on $67,000 car that he had on the lot that was more than what I wanted but still kept the payment almost as low if I was have bought a 5 series w a sticker of $4,000 less! B.S. from anyone at the dealership, we shook hands, Majd detailed the car while I waited and I was out...coming from someone who works in the car biz, you really value car guys who are straight up, thanks for everything!

L A. | 2014-04-07

*this review is only for my interaction with salesmen at this dealer. i did not actually buy a car here.*

real talk:
getting a new (or even new-to-you) car is awesome.
shopping for a new car is a pain in the ass.

the latter is made worse by a sea of people who have a financial incentive to fleece and harass you. its the worst thing ever to be coerced into supplying your name, email, and phone number to a complete stranger simply because you want to ask a question about a certain model's options... and then being harassed by email, phone, and text at their whim.

i live in NorCal, but i found a car i was interested in on Nick Alexander Imports site and used the chat option on their site to try and ask a question about that specific car. the salesguy i was connected to confirmed the car was still available, and then promised to email me details about the options on that specific car... but then went MIA. i know that in-person customers and distractions can come into play, but dude just disappeared from chat, and didnt actually email me anything.

about an hour later i called and was connected to someone else - a salesperson named James Piper - and had a refreshingly professional experience. he checked the stock, confirmed they had it, as well as a few other cars based on what i said i was looking for. i told him the options i was seeking, and we had a friendly and efficient discussion about the pros and cons of trying to get those on a 3 series. he said they pretty much never see what i am looking for (ie, cold weather package), but said he would hold my information if i wanted him to, and immediately volunteered that he would "only contact me if he had something for me." he also offered that i was welcome to call him with any general questions about BMWs, even if i was going to purchase from a dealer in my area., and that he was happy to help me in any way he could.

James came off experienced, informed, professional, completely not-pushy, and listened very well to my concerns. i wish all car salespeople were this awesome.

if you are going to look at BMWs, or talk to this dealer, i highly recommend James!

Mary Beth B. | 2014-04-07

The drive to get there for service is only made better by Jose and Ronnie in the Service Department.

Joan M. | 2014-04-07

Each time I  have visited Nick Alexander Imports,  the quality of service rendered
has exceeded my expectations.   However, my lastest experience involving my 2011 Mini Cooper   was truly exceptional.  Alexander's  Collision Center  sets the gold standard for excellent personalized service and painless repair.  Mike Gregorian's and Kritiza Calderon's guidance, negotiation skills and expertise proved invaluable  in the  midst of a  protracted insurance claim on my Mini Cooper.  All that before the repair work,  which is  flawless, began.   Nearing the end of my lease, I sought
Mike's counsel on best next steps.  He walked me through the various options open to me and walked me over and introduced me to trusted Alexander colleagues.  I took possession of a  BMW 128i last weekend and love it.  

It's people like MIke and Kritiza,  and Eddie in the service department  
and Mark the sales manager,  whose professionalism and  commitment to providing the best possible experience for clients,  make the difference at Alexander.  

Driving the Mini and now the BMW is about as much fun as you can have in a
car.   The Alexander team I've worked with  offer the equivalent in stressfree  management  and maintenance  on the backend.  

Best. Dealership. Experience. Ever.  !!!

Chuck K. | 2014-04-05

Great service from purchase to regular check up services.  Highly recommend Alexander Imports

Jamie P. | 2014-04-02

Nick Alexander mini alameda is the absolute best place I've ever dealt with as far as cars on concerned.  My mini lost power yesterday and I called late in the afternoon.  Ivan is who I always deal with in mini service and he's the best every time!   I brought in my car last minute and he gave me a new mini loaner car! Then I got a call that the repairs are about 1100 dollars and I'm just outside my warranty.  He is totally hooking me up so that I don't have to pay the 1100 spark plug fee!!!!  Best place I've ever had my car worked on!!!! Thanks Ivan.  You're the best!

Paul R. | 2014-03-29

I have been driving BMWs for over 20 years. I'm not usually an easy person to please and I want what usually is difficult to find. I am now on my 5th BMW 5 series.  Working with the fine folks at Alexander BMW is BY FAR the best choice you can make when purchasing a BMW.

I buy lease turn ins and have specific models, colors, options I am looking for.  The last 2 cars I have purchased (a 2009 X5 for my wife, and my current 2011 535i) were not easy cars to find.  I let them know what I was looking for and they found it.  I do not live close to the dealership, but the with the ease that they make your experience, you  would be foolish to go elsewhere.  

George Bottaro was the client advisor who helped me on my latest purchase.  He (like me) is a car enthusiast.  He knows what he is doing and knows how to treat his customers.  

At most dealerships, you spend an entire day trying to "make a deal".  The entire finance experience took about and hour and a half total (and only because the person ahead of me was slow).

I know I got a great deal, and I was even more happy that they did not try to shortchange me on my trade-in.

I absolutely love my BMW, and I will be back as this is my new dealer of choice for any BMW.

Alex C. | 2014-03-27

Second time I tried to buy a car at this car dealer and again I was treated like they were doing me a favor to even talk to me. My first BMW I bought at Center Bmw and now I just bought one at Santa Monica Bmw and in both places I was treated very well and with respect, they also have a great price.
I'll never  go back to Nick Alexander and I'll tell everyone I know who wants to buy a BMW not to go there.
If you want to be disrespected and treated like a dumb person this is the place for you.

Charlie T. | 2014-03-26

Long time BMW driver, recent Nick Alexander customer.

I've gone through the process of buying or leasing quite a few BMWs. This time around, I had the good fortune of working with Joey Lee! Frankly, I didn't plan on completing a deal that day I walked in but Joey was so easy to work and all straight talk. No BS, no hassles, and made this transaction very smooth and fast!

Joey knows his BMWs inside and out! Joey looks out for his customers and his cars. I ordered a car with the features / packages I wanted and Joy kept me updated with the build throughout the process.

When the car finally arrived, he offered to pick me up and take me the dealership.

Never have I had such a great experience when dealing with any dealership throughout my entire car buying years!

Cydney M. | 2014-03-24

This was the second time I visited this dealer to check out their Mini Coopers.

My hubby has always liked them, but the last time he drove one he didn't think the seats were wide enough.  Fast forward a few years and we decided to look at the Mini Cooper S Convertibles.  My son will be driving soon, so we needed to shop for a third vehicle.   My husband told me I could choose the car because I've basically been driving his hand me down car for a few years.  I love the Prius, but we both wanted a fun convertible.  We drove the BMW 435 i hardtop convertible and the Audi A5 convertible the day before and we liked those, but the prices were more than we wanted to pay.  We also looked at a used 911 Carrera S convertible, but it needed a lot of work as far as getting all the maintenance up to date.  I really didn't feel comfortable driving it and it was on the showroom floor so we just left.  We also drove the Scion FR-S, but the fit and finish seemed a little cheesy.  See my review for Pasadena Scion for more details.  That is a good looking car though.

Yesterday, my husband just started looking at inventory for various dealers online and he called Sara Brinkman at Nick Alexander.  She told him they had some S models with manual transmission.  My husband doesn't care for the regular Cooper convertible, so we drove the John Cooper Works S Roadster they had.  We both really enjoyed driving it and we decided to make them an offer.  Sara was very easy to work with and I think she called Nick to get his approval after we gave them a counter offer to their counter offer.

They washed the car and we were out of there in a few hours.  

Misc. Info:

-When you buy a car the towing is included and they'll come pick up your car on a flatbed truck and bring you a loaner.  You do need to make an appointment in advance.

-Sarah's husband Des works in the Service Department and they both drive Mini Coopers.

-I don't particularly care for the neighborhood for test driving because the freeway isn't close.  I'd recommend driving one on the freeway at another dealer and if you find one you want at Nick Alexander then you can work with them on a deal.

- I got a cute little Mini key chain and a thank you gift which was nice.

Johnny H. | 2014-03-24

This was a great car buying experience.  Joey Lee was extremely helpful with the entire process.  I definitely will be a repeat customer.  Thanks so much Joey for the professionalism and friendly approach.

Kalon W. | 2014-03-24

Joey Lee has helped me with 3 vehicle purchase over the last year (for myself and friends).  I've always had a very pleasant car buying experience and been able to walk out with what I wanted for a very fair deal.  I have continued to send referrals his way and he has treated them with respect and cut the games out of buying a car which I appreciate.  Give Joey Lee and Nick Alexander a shot at your car buying business, you won't be disappointed.  Oh, and a hint if you are leasing...see what kind of demo deals that they have.  The deals are HOT!  2 of the 3 cars we walked away with were from their demos and we got away with some highly optioned cars for a steal!

Garner M. | 2014-03-24

First time customer at Nick Alexander and will  definitely come back for future purchases. Before my visit to Nick Alexander I visited several other local BMW dealers, as a young buyer looking for a 2014 M5 the other dealers treated as a joke. As a 31 year old successful business man (I look like I'm 20), they would push me towards a more "affordable" car for my age, a bunch of BS. Emails and phone calls were never returned. Now back to Nick Alexander, on my first visit I spoke to one of the client advisors, I told him I was interested in an M5, he pointed me directly to Joey Lee. Ooohh boy, does he have knowledge about M cars and pretty much everything else they had.  The buying experience was smooth as butter, I was pretty much out of there in about an hour  or two, btw that included them filling the tank and washing the car. There's so much more good I can say about Joey and the entire team, but that would have me writing all day. Again, it was definitely the best buying experience and I recommend Nick Alexander to friends and family and whoever is looking to buy a new BMW.

Ryan C. | 2014-03-21

This was far and away the best car buying experience I have ever had. I did plenty of research prior to contacting this dealer, and actually drove from Fontana California to buy my car here. I passed at least six different BMW dealers.
I first went online to the dealer website to look at their inventory, I knew what I was looking for and I found it here.
Because I hate the process of buying a car, I contacted Manny, the Internet service manager and told him what I was looking for. Manny was excellent. He provided me several different options all of the parameters I told him I wanted.
I filled out my credit application online, Manny then contacted me once I was approved to let me know we were ready to go, and to set an appointment to come down and test drive a car. When I arrived, Manny had a car waiting for me to test drive. Manny did not hesitate to show me my other options that I had to choose from. Once I found the car that I wanted, we test drove it.
After the test drive, I decided that was the car I wanted. This is actually the best part. I was not there for eight hours bouncing numbers back-and-forth.
The entire finance experience took about two hours total.
I feel I got a great deal, and I was even more happy that they did not try to shortchange me on my trade-in.
I absolutely love my new BMW, and I will be back as this is my new dealer of choice for any new vehicles.

L D. | 2014-03-17

Thank you JOEY LEE for helping me get in my dream car! This was the most enjoyable and stress-free car buying experience I've ever had! Joey really took time listen to what I wanted and helped me make a choice that is perfect for me. I HIGHLY recommend people seeking to buy a new car to go see Joey at Nick Alexander. You will get treated like VIP! 10 STARS for JOEY LEE! Loving my new 428i!!!!

Ted S. | 2014-03-11

Best place to buy your next car. Contacted salesman Danny Kim via their website, and Danny set up a weekend appointment with me. He had three cars ready to test drive and answered all of my questions and concerns. The prices are right at Nick Alexander MINI, and I got everything I wanted and asked for. My car was fully cleaned and I was given a full tank a gas. I ended up buying a 2010 used MINI Cooper.

Audrey T. | 2014-03-11

I normally do not write yelp reviews but my experience at Nick Alexander Imports was such a great one that I had to share with everyone.  If you are looking for an efficient, helpful, and honest dealership - Nick Alexander is the place to go!  The staff here is very professional and welcoming. My sales rep in particular, Joey Lee was extremely helpful and great in helping me with my car purchase.  As this was my first car purchase I was unsure and a bit apprehensive coming in, but  Joey took the time to explain everything to me and walk me through all the necessary steps.  He made sure I got the best deal possible and everything I wanted in the car.   My car was fully cleaned and was given a full tank of gas upon leaving the lot.  I will be sure to be recommending Nick Alexander and their BMW service to all my friends and family.  If you are looking to buy a car,  please ask for  sales rep Joey Lee - guaranteed  5 star yelp worthy experience!

David L. | 2014-03-06

I always have an easy time servicing my car here at Nick Alexander. I call in advance and they set up a loaner car for the following week. I only request a BMW loaner unless it is an emergency. Eddie Cabrera is my service advisor and he is great! He gives me constant updates and always follows up after.

I strongly suggest you see him. As for buying a car this place has everything you need and it's always super clean.

M G. | 2014-03-05

Really? A 5 star rating for a car dealer? Yup.  Andy Park, the internet sales manager, valued my time, was respectful, and followed through on every commitment. His communication via emails (I couldn't take the car home the day I bought it, as it needed some detailing) was prompt, professional, and always had an answer that made me happy.  I was treated fairly, pleasantly, and absolutely no games, including during the paperwork part, with Ada.  I have bought 25 cars in my life, and this transaction was the best.  If I want to use them for service! they will pick up my car on a flatbed and drop off a loaner! Wow.   By the way, I was a very prepared buyer, who understood the market, and that always makes a difference, but regardless, I never had to deal with a "closer" and both the dealer and I got what we wanted from the transaction.

Tim P. | 2014-02-18

If you're in the market for a new or pre-owned BMW, do yourself one favor...  Call Nick Alexander BMW and ask for JAMES PIPER.

James just helped me get into a new 650i Gran Coupe.  I've had about 5 BMW's over the past two decades, and I've done business before with Santa Monica BMW, Beverly Hills BMW, and South Bay BMW.  My business partner bought his last BMW from James Piper at Nick Alexander BMW and told me I had to go there.

I already had quotes from at least 6 different dealers, including my normal guys I work with over at Beverly Hills and South Bay.  I was skeptical because James wouldn't quote me over the phone or internet before I came down, but since I was being referred by my partner, I decided to drive down on blind faith.  I'm really glad I did.  ...Not only did James blow away my expectations, but he got me more features for less than I had at rock bottom deals elsewhere.  

On top of that Nick Alexander BMW offers exclusive flatbed towing with loaner delivery to my front door.  I know every dealer has "their thing" that they offer their own customers, but that's awesome!  Especially in Los Angeles, with traffic so bad even if you're going somewhere close by, and with how important my time is at work, this is by far the best perk a BMW center has offered me with my BMW.  I did a quick scan on my phone to read some other reviews and am pleased to see so many positive service reviews too.  I've had plenty of bad Service experiences at Beverly Hills and Santa Monica, where they try to gouge you on things "not covered under warranty or maintenance".  I'll write a follow up review after my first service here -with- the flatbed delivery.

Lastly I have to say thank you again to James Piper.  Not only did he get me the BMW and deal I was looking for, but he took almost an hour going over all of the features with me after the paperwork was done.  (I picked up the wheel and tire as usual, if you haven't had it in the past, it's worth it 100% when you run into trouble and saves you money in the long run).  James went over every button and feature for me, as if I was a first time BMW customer, and I couldn't believe it...  he was showing me features I had on my last 6 Series, that Santa Monica hadn't even bothered to show me, or tell me about!

Thank you James Piper at Nick Alexander BMW.  I will definitely be passing on your name to my associates, friends, and family.  If you're looking for the total package and the best buying experience, call and ask for James, set an appointment, go down, and he'll take care of you.

Tiffany L. | 2014-02-14

K I'm going to start by saying most salesmen are unhelpful and just out to get their commission.  It's worse when you're a single woman walking in cause they don't take you seriously or think you're an easy target to bank off of.

Joey (Jowe) Lee wasn't like the rest.  He genuinely cared and wanted to help find the right car for me and was very VERY patient.  So here's my story:  I started my car search well over a year ago and I'm very picky, but if I'm going to pour a lot of money into a nice car, of course I'm not going to settle.  In all honesty, I never considered BMWs too much just cause I hear they give you problems faster than a Japanese car would and I knew I was going to keep my car for a very long time.  I had my heart set on the z4 but decided a two-seater wasn't the best option.  The next car within budget I thought of was the 3 series, but for some reason I just never really like it.  I feel like there's nothing unique about the appearance and I heard the steering wheel was stiff... but that was also from a few years ago.  So Jowe showed me the 3 series coupe with the M sport package... & I think the M sport package, bluetooth, and all the inside stuff is what made me fall in love with the car.  He showed me all the cool features and I knew right then I wanted a BMW.. not just any BMW... but THAT one. I didn't walk away w/ the car lol.  I'm not a spontaneous shopper and it's too much money to just go for it after seeing it once.  

Anyways, after a few weeks of looking for a car I wanted, he told me about the 4 series that was coming out in fall 2013 (I started my car search in Dec 2012, yes, I know, a really long time ago). I decided to just wait for the new models to come out and I'm so glad I did.  I looked around a bit before I found my car. I stumbled upon it on a regular Sunday after lunch. I asked Jowe if he could get me a better deal on the car, I would come to him the next day.  He told me he could do that for me; I went in the following Tuesday & financed my very own first car!!  I knew what I wanted to pay going into it and Jowe made sure I got it.  He didn't try to haggle me on the price and didn't waste my time. I took some time off work for this so he got me in and out as fast as he could which I really appreciated.  What I thought was even sweeter was that he offered to get a free carwash for my mom's Lexus and my old Toyota while we were waiting.  I was actually surprised cause I thought a dealership would only wash their own cars, so brownie points for that Jowe!  I wanted to finance the car on my own but had a harder time since I have no credit history.  It took awhiiiiiiiiiiiiiile, but Jowe got me approved on my own  yay!  Anyways, so the car I wanted was actually at a different dealership, so although I did not walk out w/ my brand new car, Jowe went to go pick it up for me, took it back to Nick Alexander Imports, got it cleaned and ready for me, and drove it to my work to drop it off for me....... if that's not good service.... idk what is.  If I haven't said it enough, I really appreciate how patient and helpful Jowe was which is why I'm writing this review now.  If you're in the market for a BMW, I'd recommend this guy (you can reach him at ). He's a car enthusiast so he def knows what he's talking about, and the best part is he won't waste your time.  I give him two thumbs up! Thanks Joweeeeeee ^.^

I'm a very patient girl, I've waited so long to get my first car, and I couldn't be happier!  The 4 series looks so much sexier on the exterior and the steering wheel is really easy & smooth.  I got the 428i with the M Sport package. It's only been a month & I'm so in love w/ my car!!!!!!!!!!!!  =D

Jackie G. | 2014-02-14

Who leaves a car dealership DYING to leave a raving review?! Certainly not me... Not until today that is.  Normally, only eating something extremely tasty could trigger a response like this, but I genuinely walked away from this dealership wanting to tell the entire yelp world how wonderful they are.

Let me backtrack a little...I have an 8 month old car.  Pretty much brand spanking new.  Wouldn't expect a "service engine" malfunction warning to pop up suddenly-- of course right before a long weekend.  So, irritated, I drove it very slowly (couldn't go over 25 mph) to Beverly Hills BMW first thing this morning.  Not only could they not tell me what could possibly be the problem, but they couldn't make time to take my car until maybe tomorrow-- and the wait list for loaner cars, if you are lucky, is three weeks.  Worse, they were completely unsympathetic and unhelpful.  They just left me there, hanging, without help.

THEN, I called Nick Alexander.  Thank god.  From the moment someone picked up the phone (unlike the other dealers I had called, who put me on hold forever), I knew this was going to be good.  The guy who I spoke to, Jose Garcia, actually listened to my woes and made sympathetic and understanding sounds, which was exactly what I needed at that point (hey, I am female after all).  He was competent, friendly and helpful - finally, what I expected from BMW- excellent customer service.    Jose was accommodating and able to squeeze me in for an appointment.  Even though it wasn't the closest dealership, I decided to give them a chance and it was an excellent choice.

The service department here was far more organized and attentive than the other dealer too.  There was someone waiting for you, and making sure that you were constantly being helped.  From the second I got there, I was always being attended by someone.  Jose made sure that someone was waiting for me.  So many little details were attended to by him-- very impressive.  

Lewis helped me with the service side and also rocked.  Just by looking at my car he was able to tell me that there is a recall on it for the problem I am having.  The other dealership didn't know this and my car sat there with them for about 20 minutes.  He patiently explained to me what the recall meant and what would happen.  He acted as if he had all the time in the world for me, though I know that he was very busy.  However, he made me feel special and well-taken care of.  The more I talk about the guys here, the more I am beginning to think that if I am ever single I am coming here to find me a man, if all of their employees are like this!  They are friendly, kind, understanding, attentive... Hahah,I digress...  Really though, from beginning to happy ending with my car being fixed, I couldn't have been happier with this place.  They truly bend over backwards and know their stuff.  I know which dealer I am coming to from now on!

Xena K. | 2014-02-10

I have always wanted to own a BMW. I mean come on, who hasn't wanted to sit in the driver seat of a German engineered car?! However, being a first time car buyer with a very short credit history and NO cosigner, I was struggling to find a dealership that would approve me and get me into the car of my dreams. I stopped by Alexander Imports to take a look at a car they had in their inventory and met Joey Lee, who helped me drive off in a brand new BMW 3 series!!! The process was short and Joey did not make it more complicated than it already was. Joey was able to get me into a new BMW with no cosigner and a very small downpayment. I highly recommended Alexander and I suggest that you go through Joey

K C. | 2014-02-08

Dealership: Im in the market to purchase another car and was reminded of this dealership. Made the purchase from Andy. Smooth simple fluid transaction just the way I like it when purchasing new cars.

Service Department: Not sure if this is common but ive been driving BMW's for over 15+ years and this service department does not offer same car loaners while servicing. Other then that, service is great.

Sammy N. | 2014-02-08

Let me preface my review by saying I'm an ex-car sales person who spent two years working in multiple dealerships before I graduated from college. Based on my personal experience in the dealer industry and as a customer of Nick Alexander Imports, this is the best dealership I've encountered. A lot of yelpers think a "good experience" is what merits a 5-star review. For me, I need to experience either a prolonged consistency of good experiences or a have a bad experience that the business turns into a "Wow!" experience. My experience with Nick Alexander was the latter.

The Story:

I'm a huge BMW enthusiast, but I'm also a cheapo. I've owned four BMWs in the past five years and I bought all of them off Craigslist at rock bottom prices. My most recent purchase was a beautiful e34 5 series in granite gray sitting on AC schnitzer wheels for a measly $1500. The car had overheating problems so I took it into the dealership for a complimentary inspection. Elan Haim, the service drive manager, was on top of it. I got a nice 3 series BMW loaner car and Elan was updating me via email and phone multiple times a day. It turned out almost every cooling component on my car was in pretty bad shape( it was a 19 year old car with 190k miles). I bit the bullet and dropped over $4000 to address all the coolant system concerns and felt confident the car was ready to enjoy. At this point I had spent more than the car was actually worth, but I was in love with this car and love makes you do stupid things. I reasoned that I could drive this car for another 100K miles, but two days later another component started leaking and my car overheated. Naturally, I was pretty upset, but in hindsight I realize a car that old is very unpredictable. Elan's team spent days trying to salvage a blown motor, but in the end it wasn't worth saving. I was left with a really sour experience and found myself blaming the dealership.

The Rescue:

A new motor would cost several grand. I was devastated. I felt like I had just lost over $5,000 dollars and had no car to get to work! I didn't know what to do, but Elan was already creating a solution for me. He reached out to Ali Reza, a 14 year veteran salesperson, and worked out a deal for me that discounted a new demo car substantially and gave me $4,000 (the amount I spent in service) for my trade, which in reality was worth close to nothing. I had very poor credit due to an unfortunate series of deaths in my family, but that didn't stop them from getting me a great lease that I could afford. I was speechless. I really hope they made some money off me, because they put in a ton of work to make me a happy customer. Even cheapo like me can appreciate when a team comes together to solve problems, deliver amazing service and "WOW" a customer.

P.S. A lot of the one star reviews here sound ridiculous. I'm going to add my responses to those reviews because I'm a true believer in Nick Alexander.

"They didn't take walk-ins for service!"
WTF! Schedule it ahead of time. These guys are BUSY because they are really awesome. If you schedule ahead of time, they will even send a flatbed with a loaner to pick up your car for service. OMG how self-entitled are you?

"They sold the car that I liked and the salesperson didn't call me."
You know they are selling more than one car, right? Just ask them to find another one. Plus, you didn't commit to buy or put deposit!

"The finance guy advised me to do something I didn't understand."
Why didn't you ask him to explain each part of the contract? How is someone supposed to read your blank mind? You're an adult who can afford a BMW. Maybe you need to take responsibility for your financial decisions.

Jun S. | 2014-02-04

Service Review

So I started hearing weird noise coming from the engine and went in for a check-up. It turned out that they needed to replace the entire engine. Despite the duration of this work, I was very impressed with the level of service provided by their service department. Especially Pauline who handled loaner car arrangements. She was professional, quick and all you can ask for. Having an engine problem was definitely not something you want but the way they handled the matter was exceptionally good.

Nashoa A. | 2014-01-31

I used to love this place until now! I have purchased four cars from this dealership because I thought I could trust them. Unfortunately on my last purchase Mark and finances advised me to do something that now is penalizing me. I kept contacting my sales rep and Mark for 30 days trying to fix the problem and then on the 31st day Mark calls me telling me that there's nothing he can do to fix his mistake! Not only was he rude but he could care less about my problem. Some way to treat a loyal customer Nick Alexander imports! I was planning on buying two more BMWs from here but now looks like I'll be taking my service elsewhere!!

Reeto M. | 2014-01-27

Purchased an used 2012 BMW 528i from here recently. Negotiated everything over the e-mail with Manny Santos and his manager Jason Serot which was pretty easy. Drove up there (I live in Orange County) for a test drive and signing the paperwork (the finance guy was nice too, didn't try to upsell on maintenance programs). Manny brought the car down to my house next day, perfectly detailed. Very pleasant experience. I would definitely recommend Nick Alexander Imports.

LouLou M. | 2014-01-20

I had a great experience purchasing my car from this dealership.  Reza was the best sales representative that I have every worked with and I hope to continue doing business with this dealership....definitely no complaints from me!!

Julie P. | 2014-01-13

I just bought my BMW from Nick Alexander, and they were exceptional!  I talked to quite a few dealerships, and no one could beat their price.  Joe Pinedo sold me my car, and he went above and beyond to help me.  He even offered to pick me up at my house personally to pick up my car.  I was very impressed with Joe's integrity, honesty, and commitment to give his customers the best possible deal.  Even after I purchased my car, he continued to check in with me to be sure that I was enjoying my new car.  I have been very impressed with the customer service at Nick Alexander.  

If you're looking for a BMW, Nick Alexander is the best place to get it, because the service they provide even after you buy your car is outstanding!

C N. | 2014-01-02

Hands down the BEST experience I have ever had with a dealership. Alex G and James P made my experience here so amazing. I was in and out without haggle within 45 minutes. Within the 45 minutes of being there, Alex inspected my old BMW, gave my me my options on my new BMW, got me into finance and into a loaner to go to work (my new car was going thru detail to be delivered). ASK for ALEX G and JAMES P they are in the internet dept and will work hard for you. They deserve 10 stars!!

Kathie M. | 2013-12-30

This is a review for Nick Alexander MINI Cooper sales department. I went in on a Thursday night to check out their inventory for the Mini Cooper S Hardtops.

12.26.13 Thursday
Sales person Sarah B. greets me and helps me out. We test drive a base model and an S model and discuss the differences between the 2 models. I find the S model drives SO much better than than the base and am smitten with a black hardtop S with the Bayswater option package.

I have them give me an estimate on my trade in and go home to think and dream about the Cooper Hardtop S i just test drove.....

12.27.13 Friday
Sarah calls me to increase the value of my trade in and throws in a couple of incentives that are extremely attractive. I tell her I'm definitely interested and will meet her at the dealership on Sunday to sit down and talk numbers. At this point i have every intention of purchasing the car. She tells me great..she'll be in all day Sunday.

12.28.13 Sunday
I walk into Nick Alexander and ask for Sarah around 2 pm. I'm informed she's gone for the day. So i then inquire about the vehicle I'm coming to purchase. I was told it was sold the previous night.


I understand the way dealerships work and there's no guarantee the car you want will be held for you; however there's no excuse for a sales representative to NOT give a client a courtesy call to say the car had been sold. Or even a heads up to say hey the car you're interested in is being looked at do you want to put an offer in?

I wasted gas and time going to Nick Alexander and it's left an extremely bitter taste in my mouth that's not going to go away any time soon.

On another note there was a sales rep named David who told me of the sale to another customer and seemed extremely apologetic. He said he would give me a call to discuss other possible contenders...but i haven't heard from him as of yet.

J J. | 2013-12-27

I'm really glad I called Alexander Mini to see if they recommended a certain certified body shop. They finally opened their own!  They are down the street from the Alexander  BMW/ MINI dealership. This place is huge and clean.
Best of all Tom is so knowledgeable with extensive experience. I talked to him to get an estimate, before repairs and after repairs multiple time and he was so pleasant to talk to every single time. Also he's one of those guys who is not going to cut corners. He will do things right!
I just got my car back today and I couldn't be any happier with the results. My car is only 6 months old. She feels like brand new again. Unfortunately I've had many instances where I had to take my car to a body shop so you can say I've been around. This one is my favorite!
Also Vivian at the front desk is just sweet heart. ;)

Oleg M. | 2013-12-26

Great price!!! Overall  outstanding experience thru  the whole buying process !
Special thanks to Jerome Bazille( Client Advisor) for making this process enjoyable and easy !!!

Shawn A. | 2013-12-20

After visiting 3 different BMW dealerships (Bob Smith, jerks / Valencia BMW, rude / Steve Thomas, lack of selection), my wife and I decided to go to Nick Alexander imports because, "Nick cant say no". In reality we heard this was one of the best dealership in the greater LA area.

I must say that I was extremely impressed by the staff. Our salesperson Manny Mendez was one of the most professional and friendly sales people I have ever came across. Unlike others who are just trying to sell you a car, Manny took the time to walk the lot with us to make sure we were getting what we are looking for.

Mark (Sales Manager) and Andrew (Finance Manager) are top notch as well. They both helped us through the financing process and made the purchase of the car as smooth as possible.

I would recommend this dealership to anyone that is looking for BMW. Thank you guys for making our car buying experience an enjoyable one.

Tony K. | 2013-12-14

Ok, so I just got back from a killer vacay, and just before I left, the VP asked if I could rewrite the review after she offered an apology.  Well...during my ROADTRIP, I discovered, that only 2 qts of oil instead of 5 quarts of oil were in my truck after a $400 oil change.  Oh, and a scuff on my rear driver side fender, but that's a later part of this.  You know what, instead of screaming, or suing, I'm just going to hope this place shuts down, massively reorganizes, perhaps rethinks life.  I on the other hand will begin research of the other area service centers and hope I find a good one soon.  Pass this one up beemer yelpers.

J C. | 2013-12-10

Great place to buy a car and a great place for service / maintenance.  Elan, Pauline and Stephanie are very nice and helpful.  Looking forward to my next service.

Eric W. | 2013-12-07

Alexander of Mini Cooper.

Service department.

Hahaha. What a joke. Can you believe this place actually only take appointments for service. I live about an hour away from Alexander of Mini Cooper because I brought my car here I though I would just get my service done here. I arrived and these idiots actually said they couldn't take me in due to them only having two technicians. Wtf does that mean. So these idiots presumed to tell me that they only had two technicians to work on all the minis for Friday and Saturday. So I basically asked when is the next available appontment? It was two weeks away. HAHAHAHA what is left to say about Alexander of Mini Cooper. Right in front of there service manager I called Monrovia mini Cooper and got my car scheduled for an appointment on Monday.   I would rate this place a zero star if I could.


I remember my buying experience was pretty good but the idiots at service is just plain stupid.

Logan T. | 2013-12-06

Just make a simple and quick review about Nick Alexander import.

My car has a long long story of repairing my passenger door, 3 months, and many many times visiting several dealers and indy (all popular shop) including SouthBay BMW, Crevier BMW, Pacific BMW, Platte Forme A G, A's Garage. HOwever, none of them can solve the problem.

So I made an appointment with Elan Haim,for my first visit at Nick Alexander Imports.

-Service advisor, Elan is really helpful and the technician is as well approachable.
-They willing to go through my full story of the repairing of my car without refusing to help.
-The price is reasonable, of course it's more expensive then you go to Indy to repair but it's cheaper than most of the other dealer. And if you have to pay for some reasonably extra money and get a 2 years warranty for your part, hassle free. I bet we all choose to go with the dealer.
-If you still think dealers are expensive, try Nick Alexander Import, I believe the extra money you spend on your rental car will add up to equal with what you pay at NAI.

-My first impression about the dealer wasn't good. Maybe it's new, but it's a bit confusing to enter the service department. The area is quite catchy. However, that's all first impression, now I'm totally forget about all those. Because of the service I'm receiving from NAI is amazing.
-Lack of loaner, and rent a car from Enterprise is quite weird for me. I don't mind that much but just the first time I know a BMW dealer using Enterprise as rental.
-Sadly, my door problem is not yet solve (I will update review after the door is fix)

In a conclusion, I totally happy with the experience at Nick Alexander Import and with Elan Haim in particular. Hopefully my car really can be fixed.

Snoopy B. | 2013-11-22

Go see Joey Lee and he will give you a great deal at Nick Alexander BMW!  Gotta a bmw from him recently and he made everything go smooth and easy.  Joey Lee is the man!  Young, smart, and a true salesperson who will treat you with respect and personal care.  Ask for Joey Lee!  You won't regret it!

Matt I. | 2013-11-18

First and foremost, Nick Alexander BMW is the only dealership that I deal with for both Sales and Services. Reasons why? There are a few, but Jeff and Andy are "the" it.


Okay... Let's face it. Many people and the brand itself advertise its great maintenance service program and also other warranty perks. But, guess what? The experience only gets better when you are serviced and helped by someone who is knowledgeable, professional, and courteous. At Nick Alexander, there is Jeffrey Manarang. Jeff is one of the most knowledgeable and courteous service advisers I ever met. I bought cars from other dealerships and received services from others, but Jeff is the only one who I always ask for again and again. As others quote him, he is nice and very accommodating.

Why? Why do you generally go back to the same person for service or goods? Simple. Jeff is that good. He understands your need and he certainly does not push beyond the limits (of course, if you share your limits with him first). He appropriately advises and he also protects you from unnecessary BS. He will straight up tell you whether if you should get the services or buy replacements, with honesty and pride.

I am quite picky when it comes to selecting whom to trust and what not, especially for my vehicles, as I really enjoy them much. But Jeff... he is the man to see for any BMW service or related issues. He certainly makes your experience enjoyable.

Straight 10s for your astonishing professionalism, Jeff!


A superb customer service. He just made my day. He is super easy to work with as long as you know what you want. He is not a typical salesman that makes you work to buy your car. I will always come back to this guy for a BMW. Period.

Above reasons are some of the reasons why I choose Nick Alexander as my BMW Service and Sales Center.

*Only partial downside of the dealership is the location. A bit off from all freeways and traffic to get there (or back) is not fun (Alameda or Gage).

Juan B. | 2013-11-18

The guy who sold me the car was really helpful, the person from financing suck and old guy with the attitude of the owner, really bad impression, the sale manager Marc suck really big time. The customer service skills are awful and the follow up worse the only reason I bought the car there was because was a good price but I totally understand the quote that "You get what you pay for". Good price the worse customer service ever!!!!!!!!!!!!! Marc please take some classes of customer service, politeness and people skills.

Jimmy O. | 2013-11-18

I like many others go into car dealerships feeling like we may be ripped off whether it's for service or for purchasing a new vehicle.  Id have to say that with my service advisor elan I never felt that way.  I actually feel that he goes out of his way to make any feeling of Un easiness go away.  He truly needs to be recognized for his work. I feel with him I really do have a friend in the auto industry

Minna Y. | 2013-11-17

I purchased my bmw 5 series here and was helped by Joey. Joey was extremely professional and helpful. They have a pretty wide range of bmw's to choose from. I got the exact color, packages, and the help I wanted for my car. Btw, they stayed open late for me to purchase the car and I got there around 9 pm.... thanks guys

Rachel M. | 2013-11-06

I would like to start by saying that this recent vehicle is my 4th at Alexander. My first was a 1990 VW Jetta, so our relationship is long. However the X1 is my favorite yet.

1. I really enjoy the vehicle and all of it's features.
2. The sales team of Jason Serot and Alex Guyenne made this  transaction the  
    best  I've had.  

From the moment I spoke to Jason on the phone to introduce myself to the moment Alex handed me my keys and I drove off the lot I had a smile on my face. Not only were both professional but they were efficient and very fun to deal with. They treated me with respect and didn't waste my time.

I would highly recommend that you call either Jason or Alex for your next BMW purchase or lease!

Ann M. | 2013-11-05

What a great service department. I brought my car in for a BMW recall ans they fit me in last minute and handled the recall repair lightening fast.  When the shuttle was running late to take me to my office, Louis is service drove me to my office. Talk about customer service.

Aram Y. | 2013-10-30

I was shopping for a car for my wife, I spoke to many BMW dealers, they were not willing to make a deal on the cerified pre-owned cars they had in stock, some had more than 40 of the model I was looking for.  Then I found a car that my wife was interested in at Nick Alexander Imports.  I called, and spoke to Manny Santos, I told him that I did not want to drive to the dealership, unless he is willing to deal.  I went in, and was treated great, and cut a great deal on the car my wife wanted.  I recommend Nick Alexander Imports, and if you go in, please speak with Manny Santos, he is great!

Marie T. | 2013-10-18

I purchased my mini @ Nick Alexander two years ago & received great customer service. I've been going back ever since for regular maintenance & never had any complains. The people there are very nice especially Ivan Montejano from the mini service department. He's always very helpful, professional & very knowledgeable. Ivan always goes out of his way to find an answer or solution to my problem. Everyone here is very professional but I'm glad Nick Alexander has Ivan Montejano in the service department to provide people with great customer service.

Linda L. | 2013-10-15

Joey Lee  BEST ^^

Joey Lee is highly recommended amongst all BMW owners in all of Southern, California (Los Angeles)

He is the #1 Korean American sales person in US! ^^

When it comes to BMW he knows everything about every cars especially his BMW M Power cars.

If you want the best BMW demonstration + test drive call or ask for Joey Lee only!

Joey provides the best service for all his clients, which is why I only recommend all of my friends and families to go through Joey Lee.

Don't take my words for it check all other reviews on ,Targa Trophy, L4P, Purist Group, Google, Yahoo, , , BMW Blog, and etc all car related social media groups he is heavily involved in.

Thank you again Joey for always giving me and my family the BEST DEALS!

- Linda Lee ^^

P.S - Joey is a very handsome young man ladies!

Vanessa C. | 2013-10-07

Jerome Brazille (African American)  horrible customer service...I tried to purchase a BMW 5 series cash and that was something I guess he wasnt pleased with.  He basically told me that he doesnt really deal with these smaller purchases, he only really likes highend sales.  Totally disrespected me in my face.  Yes, i came to the dealer in my sweat pants and tshirt so I can be comfortable while car shopping.  But I believed he was just judging a book by its cover.  Well I just took my cash down to Santa Monica and purchased a car.  Dont get it confused Im a african american business owner and Im BIG on customer service.  JEROME BRAZILLE you FAILED, you need to take some customer service classes hun, I dont know how you have been there over 10 years.

Rjay R. | 2013-10-03

Jeff Manarang!

Thank you again for the exceptional service, Always a pleasure working with you!

Annette G. | 2013-09-30

Robert is the only salesperson I suggest going  to at this dealership. He was kind, helpful and made the whole process easy.
Alex was also very helpful.

Tianxiang Z. | 2013-09-30

One of my worst experiences at a dealership.  The internet sales manager Manny told me over the phone that he would match whatever offer I got from other dealers.  However, he didn't live up to his promise and I even stood there and waited for 1 hour before I was attended to.  Don't waste your time with these guys.

Jason H. | 2013-09-22

I just bought a new 3 series and everything was top flight.  Everyone I dealt with was friendly, knowledgeable, responsive and helpful.  Ruben and Julie made the process simple and were a pleasure, overall a great car buying experience.  I would recommend Nick Alexander to anyone.

Yvette R. | 2013-09-18

Amazing customer service!

Joe Pinedo has been our go to sales man ever since my sister got her car back in 08, since then we've realized how helpful, respectful and an amazing person he really is. He really makes us feel like family! What I really like about Joe, is the fact that we never feel pressure to make a purchase, yet he answers all of our questions and makes sure we've gotten the best deal and are satisfied with our purchase. I went in last week at around 7pm and was out of there with my new 328i in less than 40min,  Joe really went above and beyond to make our purchase fast, easy and enjoyable.

Note: I called Joe on Sunday letting him know I wanted to go in on Monday at around 7pm, he let me know he was leaving early that day but he would wait for us. How great is that!?

If you want a great deal with great customer service then you definitely need to see Joe Pinedo!

DK L. | 2013-09-18

I purchased a new BMW X5 Diesel from Nick Alexander (9/2013).  Nick Alexander's service was A+ outstanding.  

My sales manager Andy Park was knowledgeable, responsive, friendly, and honest.  I liked that I could communicate with him via Text and Email.

I got a great deal, and the buying process was easy and quick. This was my first diesel engine, and I had some questions - which were personally answered by their chief mechanic.

This is my 5th BMW - Nick Alexander was my #1 best buying experience.  I highly recommend Nick Alexander to my friends and family.

Yolanda J. | 2013-09-18

Nick Alexander + service + Elan Haim  = AMAZING!  I must admit that taking my Blk Beauty in for service is something I actually look forward to everytime.  The attention to detail and quality of service I get from Elan and the service team is exceptional.  He is attentive, professional, and prompt.  Thank you for your outstanding service Elan, you ROCK!!!

Ruben E. | 2013-09-17

All the service guys over at Nick rock! Excellent service every time. I especially love the flat-bed pick up service where they come straight to my house and drop off a loaner. I can't imagine going anywhere else. Thanks for all the help.

Melissa R. | 2013-09-10

Super friendly and not at all the pushy feel you might expect at a car dealership. Josh Circle Woodburn was really helpful and worked with me to ensure I was able to leave with the mini I wanted that day at a price that was affordable to me.

Irene A. | 2013-09-04

I recently got my Mini Cooper from Josh Circle at Nick Alexander mini and I'm in LOVE. Josh was very nice and helpful in informing me about everything I needed to know. He made my first car buying experience very stress free and fun. I would highly suggest you go see him! :)

jar g. | 2013-08-27

I bought a brand new BMW\ in 2011 from Nick Alexander and just turned in my lease at Beverly HIlls BMW. During inspection there they noticed that Nick Alexander in fact sold me a new car that had its hood repainted after the factory paint. Weird cracks were prevalent and no luster. Will never purchase a car from them again.

Ileana M. | 2013-08-18

Always a pleasure to stop by Nick Alexander Imports! Nick Alexander ALWAYS has the parts I need for my mini. GREAT customer service, staff is not only friendly but super helpful. Went in today to buy some parts, everything went perfectly. Daniel Cervantes was courteous, accommodating, and knowledgeable. He listened to my needs and helped me get exactly what I wanted. His assistance made everything go smoothly and with great ease. Definitely the place to go for your mini cooper needs!

Ben P. | 2013-08-15

ELAN does it again, he found 2 nails in my tired got the changed out and my car serviced. Love his service!

Michael C. | 2013-08-02

James Piper and Ruben Espinoza were amazing to deal with!  My business partner and I both ended up with Nick Alexander vehicles as a direct result of James and Ruben's outstanding customer service, knowledge and welcoming attitudes.  

After shopping a number of other dealers, Nick Alexander's staff far surpassed anyone else's level of customer service.  Great guys, great vehicle and we look forward to more Nick Alexander vehicles in the future!

Ashley C. | 2013-08-02

Had a great experience leasing our new car here! We shopped many dealers (and vehicles) before deciding to go with a BMW, and couldn't be more pleased. Our salesman James went above and beyond to make our sales experience a positive one, including an in depth tutorial of BMW's many features before and after the sale. We never felt pressured or rushed, and the entire transaction was much more streamlined than other car sales transactions we have experienced.

We feel that we walked away with a high quality vehicle for a fair price, and with outstanding customer service to rely on for the life of our lease. Thank you, Nick Alexander! We're a BMW family now, and look forward to giving this quality dealership our business from now on!

Lorraine M. | 2013-07-23

I have bought 4 cars here, the last 2 from Jerome.  Jerome is amazing, he is friendly,
Knowledgeable and there is an ease about him that makes doing business a breeze.
I live in Chino Hills and there are dealerships much closer I will always do business with Jeromwe and Nick Alexander.

Kevin M. | 2013-07-09

In 1 word: PHENOMENAL... Actually, I take that back, "STELLAR" is more like it!!! :-)

You MUST SEE: Jeffrey Manarang

Jeff gets it. Plain and simple. Just to give you an idea of how good Jeff is: I called and asked for his boss, Carl. I told Carl that Jeff could not have been ANY nicer and any more accommodating. When I told him that I drove from West LA to their dealership, they told me... "Next time we will bring you a loaner and pick up your car from your home or office".  I thought to myself, "Ha! Right"  I mean, REALLY? SOMEONE is going to come all the way from Nick Alexander to WEST LA??? That's at LEAST a hone hour drive... I've done it... Not a fun drive.

SO... last week, I scheduled a service... Jeff said that someone would be at my home to pick up my car and drop off a loaner by 11:30am.  

At precisely 11:00am, someone called telling me they're outside with my loaner from BMW. I came out... and what did I see? A FLATBED TOW TRUCK with a BRAND NEW 528i. WOW!!! I was expecting someone w/a 3 Series... NOTHING to be delivered via Flatbed... and... certainly NOT a brand new 5 Series. I signed a Loaner Agreement.. and voila, done. Then, the tow truck driver, Alex  (he seriously, could not have been any more professional and polite ...and CLEAN), carefully inspected my 535i and placed it on the flat bed and said "See you next week" Done. SUPER SMOOTH operation.

Since we were coming up on the 4th of July weekend, Jeff said it would be okay to keep the car over the holiday weekend. He said "Enjoy it, and we'll pick it up Monday". The same tow truck driver, Alex came Monday and picked it up. I told him that I had the car washed for them, and that it was a pleasure to drive it. He said it was totally unnecessary for me to wash their loaner. More importantly he wanted to make sure I was happy with MY car. They had washed it and they had driven it less than 2 miles!!

I WISH I COULD GIVE THEM 10 STARS!!!! They TRULY have won me as a customer


Peggy R. | 2013-06-26

So I went with a family member to buy a new Mini.

Apparently, it's very difficult to find the 4 door mini Countryman in dark grey in with a manual transmission.  It says that it exists online, but at the dealerships, always a "no go".  So we called this the unicorn car.  Because supposedly it's exists, but we've never seen one.  Yes, I understand unicorns are not real.  Hmmm.. or are they? LOL

So we get to Nick Alexander's.  I was really surprised at the lack of service or attention even paid to us.  After trying to wave down a salesman, any salesman for 15 minutes.  I got tired of waiting, and I was annoyed, since we were ready to buy and these sales guys are going to "older looking" couples (probably thinking about a Mini for their kid, but not sure yet...).  I have never gone to a dealership that had so many cars, but very few Sales people.  At least that what I saw, since it's advertised as the largest Mini dealer.

Since we didn't get any customer service and it was getting hot outside, I decided that I was just going to go inside and yelled "who wants commission"?  Immediately, we had someone come up to us and directed us to us Gabriel.  GABRIEL IS AWESOME!  I have no idea WHY Gabriel is not a full time Salesperson.  So guess who found the unicorn for us?  Gabriel!  It was at a dealership that was more than 400 miles away.  But he secured it and had it delivered to my friend's house within a week (with the customization that my friend wanted - which again, was unconventional, but darn cool looking!).   We didn't want that, since then it would have over 400 miles on the car before ownership.  This had happened to me when my parents bought me my first car and I was impatient.  Hey, I was still in high school - I didn't make the best choices then.  So in order to not make that mistake again, we had it transported.

I give Gabriel a 5 star review - but as for the dealership as a whole, the day that I was there - I would give it a 2 star rating.  

So averaged out to three stars (I had to round down, since I couldn't truthfully give a four star review for the dealership as a whole entity).

If you're looking for a Mini, this dealership has a lot of them.  


Cheryl T. | 2013-06-01

I have owned my mini for almost 4 years and service has been very good up until the past few months. My car does not start intermittently so I do understand how difficult this can be to diagnose. They sent my car and I home and the problem continues. My warranty is about to expire and I don't know what to do.

Naor B. | 2013-05-23

great service i was in and out with my first service

Kristel D. | 2013-05-20

My review is only for the service I received at BMW alexander. I just came to get my car checked out and ended up asking for a complimentary car wash and it came back with a scratch on the windshield, I tried to report it or file a complaint for my own peace of mind, and I got shut down and basically told that I came for a free car wash and that they were implying I went there to just blame the scratch on them. Yes, I would really love to wait for an hour and then complain about a scratch on my windshield after I worked a thirteen hour shift as a nurse. This is the worst treatment I have ever gotten as a customer, I will never be back, and I do not recommend this place at all. I work hard and pay my car note on time every month, I don't deserve such disrespect. I hope one day their mode of payment comes from customer satisfaction, just like hospitals, then maybe they would treat people better.

I don't really write reviews, but this experience was so bad I had to share it.

Lapino 7. | 2013-05-04

Once again , wonderfull service from Eddy Cabrera in service and Sophie .

Steve w. | 2013-04-22

Took my BMW 330i into the dealer with a weird problem? The engine light would come on and transmission would flutter. So I thought about just trading it in and called them to ask for there used car manager. Well this very polite gentleman named Jeff McClure helped and conviced me to give there service dept a chance to repair my car. Thinking it was going to be a very high price with a transmission replacement? He had the service manager Jefferey manarang contact me and they picked up my car from work. Well I was very surprised later with a phone call by the service advisor that it was just a short in my wiring harness. Beside a tuneup the car needed its now running perfectly! Thanks to both Jeff's on saving me some big $! Kudos.......

Gerardo A. | 2013-04-17

I have leased 4 cars from this dealership and each time I feel I was treated with respect and sincerity. My experience has always been one of a valued customer.  

I cannot tell you how easy any and all service and maintenance appointments have been. They will always go out of their way to make sure I am completely happy and they meet my needs.   Any issue, no matter how small, always gets taken care of at no expense to me. For example, my hood did not fully close at one point. They took care of it right away. Weeks after it was returned to me, I noticed that the emblem was slightly bent inward. It wasn t very noticeable but I mentioned it to my service advisor during a regular maintenance appointment and he took care of it. No questions asked.  

I have visited another service location and they charged me for a quart of oil when the light came on. I verified that this service was free before I arrived with BMW (not the dealership) and informed them of it but they didn t budge.   Alexander NEVER charges for any services that should be free.  

Free flatbed pick up for regular scheduled maintenance. And of course, a free loaner vehicle. I always get a loaner with unscheduled maintenance as well, albeit, not a BMW, but I always have transportation.  

Alex Guyenne
Manny Santos  

Jeffery Manarang
Oscar Manzo

Others have been excellent as well but are no longer with them.

Staci S. | 2013-04-10

I bought my X5 from Nick Alexander and was told that with the package they would provide flat bed service when the the vehicle needed service. It was a great option for me as I live in Rancho Cucamonga and didn't want to drive all the way to the dealership.   The salesman stated that it would be easy to set up the service.  Well it is a year later and my vehicle finally needs a service and I called to get the service set up and they said the next "availability would be May 25th".  I told her that I needed to get my vehicle in sooner and she said " that is a popular service and people book it out a month in advance".  There was no other option given.... I was very disappointed with the customer service and will never go back to the dealership and suggest that no one buy a BMW  from there.   I contacted BMW of Murietta and spoke with Joe Garcia and I got the service that you would expect from BMW.  Thanks Joe!!!

A C. | 2013-03-29

Manny Santos helped me with the purchased of my new 2013 X1, two months ago, and since then I've had a couple questions about the car and the nice thing about him is that he still remembers me despite the length of time since the transaction.  I do apprecaite the follow ups.  I will definately recommend him to anyone who is considering a new BMW.  It was worth the drive to L.A.

Cynthia V. | 2013-03-27

This is my second service visit (or third?) at Nick Alexander MINI. Every visit I've worked with Ivan Montejano and he is awesome!! He listens, doesn't rush you (even though he is always busy!), is even funny, and certainly professional. All in all Ivan is the guy to see. You'll see what I mean when you pay him a visit to care for your MINI

Stephanie M. | 2013-03-24

I brought my car in to the service department for an estimate and ended up not having the work done because the quoted price seemed to high. However, this is not my concern.
I then immediately drove it to another BMW dealer to get another estimate, they told me that my bottom cover (underneath the car) was not in place, in other words: the mechanic in the Alexander service department did not put it back on. (No, it was not missing before). I was so disgusted that, right then and there, I just bought the part from the second dealer and had them attach it while I looked on.
So, while I had no other problem with this dealer, because the mechanic failed to attach the plate - leaving it off -  I will never go back to them again. Enough said. And yes, I had the work done at the second dealer as it was more affordable.

Fuchsia R. | 2013-03-21

I took my vehicle in last week because for the fourth time in the last year a warning light appeared indicating there was a problem with the oil. I had recently had my annual service performed on my vehicle in Winter 2012 so this was quite peculiar and I didn't want to take any chances. During my visit, I was informed that there was a recall on the battery cable and that it was recommended that I get the replacement done also, I agreed.

 I returned to pick my vehicle up and upon initial inspection everything seemed to be working fine. Approximately 3 days later I went to use my cup-holder nearest the driver side and I noticed when I pushed it in, it did not open. I tried several times thinking it was simply stuck to no avail. I called the person who assisted me with my repair visit (Brian Cole) and was completely flabbergasted when I explained my new problem and he claimed that the non-operation of the cup-holder was not caused by the maintenance/repair staff.

 The cup-holder 'coincidentally' stopped working after the maintenance under his service. It was necessary to enter and disassemble many of the parts/components near the glove compartment area where the cup-holder 'coincidentally' resides. I didn't mind the inconvenience of being without my car for six to eight hours because I was at work and I was provided with satisfactory transportation, but the response to my new problem was completely unsatisfactory. After thinking about how he failed to rectify my concern and making me feel like I was wrong, Brian Cole called back seeking to rectify my concerns and I scheduled a new appointment.

Marlin A. | 2013-03-21

Just want to take the time to give respect and praises to a great service rep at Alexander BMW. Jeffrey Manarang.. Every time I take my x5 in for servicing or minor repair, I can be assured that I'm Going to be greeted with a smile and a firm handshake and a friendly conversation while he inputs my info into the computer. he also helps me get rental cars or the shuttle to get home. as the repairs are being done on my SUV he keeps me aware of what's going on with my vehicle and an estimation of how long its going to take for the repairs to be done. as soon as my warranty expires I'm going to get a 7 series, no matter where I get it from, one thing is for sure I'll be taking it to Jeff for servicing.If u ever need to have any servicing or repairs done on your BMW. go over to Alexander and ask for Jeff, he will help you and make sure your car is done right....

Ali S. | 2013-03-19

All I can say is WOW! Since my car was totaled in December, I was dreading the day I had to sit in a dealership, dealing with snarky, sleazy car salesmen, but I was surprised and thrilled by how my experience with Alexander Mini was!

Let me go back a little. Back around the time I lost my car, I began doing some research to decide what I wanted (and could afford) next. I ended up deciding on a Mini Cooper because it was within my price range - even though I really wanted a Mini Cooper Coupe! So, in January I visited Universal Mini just to see what they could offer me in terms of a deal. It was a decent experience, and I told them I would be back as soon as my property damage check arrived.

Fast forward to last weekend - my check finally arrived, so I eagerly rushed over to Universal Mini to lease a car. I get there, and unfortunately there are no base models of the Cooper in my price range left. Ok...bummer. I tried to see if there was any sort of deal we could come up with for another Mini Cooper they had available, and they couldn't come anywhere near my price range. I then asked (just because I HAD to) about the Mini Cooper Coupe, and I was simply told that it wasn't in my price range. Yes, it was like a moment from Pretty Woman. It just felt like they had no desire to make a deal that day for whatever reason, or maybe I just wasn't a desirable candidate.

Annoyed by this, my boyfriend and I headed over to Alexander Mini because I had read about them online - and since they were supposed to have a larger inventory, I figured I'd have a good shot at finding something.

Back to WOW! The entire experience was stress-free and awesome! I have to give props to Josh! He was incredibly welcoming right from the start - such a difference! He caught my eyeing a Mini Cooper Coupe when he first walked up, and I told him I wanted one but didn't think I could do it on my budget. He asked what my budget was...I told him. He went inside for a second, came back out, and took me right to a Coupe that was within my price range! Couldn't believe it! I took it out for a test-drive and we immediately went back in to work out a deal.

It took no longer than 30 minutes to come up with a deal that was comfortable for me! That's right - I got the PERFECT deal on a car I was told was out of my price range! They knew what I had to work with and they made it work! I guess they actually want to MAKE DEALS!

It was a such a great experience for me - we were in and out within a couple of hours, and now I am driving the car I wanted. If you are looking for a Mini or a BMW, I give Nick Alexander Imports my highest recommendation.

Thank you to Josh and the amazing team! Keep up the awesome work!

Katherine M. | 2013-03-18

Now on my third BMW, I have been using Nick Alexander for all of my service needs since discovering them in 2002.  Honestly, what started out as a date of convenience (since they are near DTLA and will drop you off and pick you up from your office) has turned into a committed  long term relationship.  The customer contacts are always super responsive and helpful, keep you up to date on all issues going on with your car, and there are never any surprises when you pick  your car up.  Servicing a BMW is never cheap, but I do feel at Nick Alexander that they really go the extra mile to help take the sting out of the bill - picking up the rental tab, letting you know what REALLY has to get done and why, and generally finding ways to make your experience pleasant.    I've worked with so many people there over the years and they have all been terrific.  Eddie Cabrera is my current service contact and he is awesome!  And Oscar always remembers me when he sees me.

After trying out other not-to-be-named BMW dealerships in other parts of LA, Nick Alexander has them beat hands down in customer service, timeliness, and making sure your baby is in tip top shape.

Jannette V. | 2013-03-18

Elan Haim in the service department always takes great care of me and my car.  The service here is always excellent and everyone does there best to get all my problems resolved in a timely manner

Elena S. | 2013-03-14

Service department is great. Eddie Cabrera was my service advisor. He is the best. Always on time for our appts and calls to keep my updated, and car is delivered on time as well. Never a hassle, very accomodating. Highly recommend the dept. and Eddie in particular,

Anthony S. | 2013-03-12

Brought my car in for complimentary regular maintenance today and was helped by Bryan. He treated me well and was knowledgable about my car. Will definitely be coming back!

Lili F. | 2013-03-12

I bought my car at Nick Alexander 6 years ago and have taken it in for service at Santa Monica and Beverly Hills BMW and neither even come close to the service department at Nick Alexander. My service manager, Brian, was a complete pleasure, very helpful, honest, and trustworthy. I didn't feel pressured to get any work done that wasn't needed and I left feelind secure that my car was in good hands. Great experience over all!

Aviva M. | 2013-03-12

Five stars for Eddie Cabrera!  My uncle referred me to Eddie after a series of terrible experiences at Beverly Hills BMW, and even though Nick Alexander is miles from where I live, it's worth it every time!  I had a problem with my brakes that Beverly Hills BMW tried to fix numerous (and costly) times, but never could.  The first time I brought it to Eddie, he had it fixed by the end of day.  Eddie is honest and trustworthy, never pressures me into additional services, and definitely goes above and beyond to look out for my car.  He is great.  Also, all of the other staff that I've interacted with at Nick Alexander have been super friendly and really nice.  I highly recommend Eddie and the service department at Nick Alexander.

Marie S. | 2013-03-11

Eddie Cabrera was courteus and friendly. He suggested additional service but I declined and that was the end of it. People in the dealerships are under pressure to sell, but I appreciated that he wasn't pushy. The quick servicing on my car along with the free rental made it a hassle free experience. I highly recommend Eddie!

Mark X. | 2013-03-09

Review Update:

I have to say Eddie Cabrera continues to surprise me year after year! I have now been servicing my BMW with Eddie for 3 years and I have to say he is my man! I just had all four tires changed and an oil change about 1 month ago. Car is running like new!

What more, just yesterday, my car was hit while parked. -.- I immediately gave Eddie a text asking for help. Literally, no joke, (I can post the picture as proof) 30 seconds later Eddie replied with help. He gave me amazing advice and I will be bring my car in today at 3 pm! Eddie is a machine! He helps you not just for his job but as a friend. Eddie is more than just a service guy to me!

Alright. No joke but this place is bomb. All of the service department is amazing! Especially Eddie Cabrera! I own two bmw's one in socal and one in mountain view norcal. And trust, Alexander Import is the best bmw dealership I've been to.

Eddie Cabrera, my service guy! Now he's something. I always hit him up for no matter what reason. Whether my car is making weird noises or I just need reassurance on something. He's always .... always ... honest with you. He'll tell you exactly what is wrong with your car. No fluff. Straight forward guy! One of the main reasons I keep my car serviced at Nick's.

Rick L. | 2013-03-07

5 star rating for Nick Alexander BMW's service department.
5 star rating for service advisor, Elan Haim.

I have never been disappointed at Nick Alexander. Their courtesy car rental policy is awesome!

Most recent date of service: Saturday, March 2. I made an appointment to have my brakes inspected. I was uncertain if my brakes needed to be replaced or something else was wrong with my car. Elan Haim was extremely helpful and understanding of my busy schedule. My car was ready (vacuumed, washed and with new brakes) within a few hours. I was very impressed with the turnaround time. Most importantly, my brakes feel amazing!


Blanca C. | 2013-03-07

Bryan  C in Service provides excellent service every time my vehicle goes in for service.

Viet H. | 2013-03-05

Dear Elizabeth/Nicholas Alexander,

I hope my letter finds its way to your desk.  It's Saturday night and versus celebrating my 1st weekend with my new bride, I am compelled to write you this unsatisfactory note.

First off, I am the Head of Sales for my finance firm and my wife is a Director of Valuations for her accounting firm.  As executives, we interact with clients daily and pride ourselves our delivering the finest in expertise and service.  Thus, we decided to purchase our 1st BMW at your dealership since we own a Mini Cooper from your sister store.

I purchased my 2013 X3 solely for my wife since we just got married and will plan to having our 1st child this year.  Hence, we figured a BMW is the way to go!  Alex Guyenne, our sales contact sold us the car on 12/9/12.  The first issue occurred one week later on my 1st drive, there was a coolant leak at 43 miles.  Alex recommended we bring the car in and on the way there, the engine overheated and the car stalled at 55th street and Alameda.  A week passes and no update from Alex.  Finally, I decided to contact him and to my surprise the car was ready two days prior.  My wife and I picked up the car that Sunday and the explanation given to us was very brief and an uneducated response, "you had a defective radiator and we switched it out".  As a result, we scored you very poorly on your survey and escalated the issue to BMW customer relations.

The next issue occurred two weeks ago when my wife noticed another leak. It appears the windshield wiper fluid had leaked as indicated by the engine light. My Customer Service Executive, Melissa Piccinich at your corporate office in NJ suggested I bring in the car for further review and to notify her of the date we brought in the vehicle. I brought the car in today and Arvin Mani serviced our car.  His findings concluded there was no leak, which is puzzling. Furthermore, there wasn't a resolution to what was leaking. A question that we have is, "Is it customary to sell new cars without windshield fluid?"

The final issue, as of today, happened as we turned on the car when leaving your location.  To our shock, the navigation screen turned completely red and malfunctioned.  Subsequently another member of your service team came out to see what the issue was and the system wouldn't turn on at all afterwards. I was so angry I could not speak nor look at Arvin or the other service members of your team!  My wife had to speak to Arvin while I stood perplexed outside the service office.  We finally left with a loaner and our car was once again back in your shop at 1,600 miles.  Is this a typical customer experience?

I am writing to you because we feel very mistreated and mislead.  As BMW customers, we would appreciate your personal attention to this matter and to address it.  I have studied Lemon laws and consulted my attorney regarding this issue.  Prior to my legal actions, I am requesting you exchange and offer us a new X3 as this car is clearly a (pardon my french)...P.O.S!  Furthermore, we have to this date restrained from sharing our experience with our friends as we are still confused as to why BMW would sell a car like this to us. Should this issue not be resolved to our satisfaction, we will begin sharing our experience with not only our personal friends, coworkers and the like, we will also begin sharing our experience via other social media to warn our friends and family and to ensure they can avoid such treatment in the future.

Very Dissatisfied Customer,

Nannette N. | 2013-03-05

Nick Alexander's Ivan Montejano is AMAZING!  He's the best motoring advisor!  He took care of me and my car!  He was friendly, polite, courteous, helpful, informative!  Everyone with a Mini should come SEE IVAN MONTEJANO AT NICK ALEXANDER'S!!!  Definitely five star service!!

Robert D. | 2013-03-05

I brought in my 07 BMW X5 for routine service and I was extremely pleased by the excellent service! I was able to schedule an appointment the day before and they were very accommodating with my tough schedule. Not only did they give me a ride to my work, but they also provided me with a loaner vehicle when they discovered they had to keep my car overnight. My service manager, Jeffrey Manarang, provided truly exceptional service, and I will be a life long client as long as he is working there. Keep up the good work!

Boris M. | 2013-03-04

EDDIE CABRERA at Nick Alexander is freaking awesome!
Very knowledgeable, transparent, courteous, and professional Service Advisor who provides complete and accurate diagnostics. He's always willing to go the extra mile with any concerns and most importantly gets the job done.

Need service on your BMW- don't hesitate to call Eddie at Nick.
You will not be disappointed.

Paul K. | 2013-03-01

We are on our 7th BMW lease in the last 11 years. I have been to other dealers in the past for service. Once I moved my place of employement to the City of Vernon, I was surprise to see the dealer so close to my location. Started servicing my cars there 10 years ago and will not go anywhere else!!! The service is outstanding!!! My service advisor Elan Haim goes out of his way to make sure everything is done with no worries. The shuttle service is also great! Never had to wait more than 20 mins for them to pick me up when the service was finished. On the over night services, I was givin a loaner(BMW) or at least a great rental car.Elan has been the best person to work with in my 11 years of service on BMWs. Keep up the great work!!! Also want to thank Carl the Service Supervisor on his excellent service!!

Nathaniel C. | 2013-02-28

Only dealt with Sophie, their loaner vehicle supervisor since my car was being serviced on their Mini side, but she's awesome. Very helpful and friendly.

Luis R. | 2013-02-27

what can i say??? it should be "Joey never says no". if you want the ultimate driving machine, and a straight forward sales rep; Joey is your man. I'll definitely be back when i upgrade my 5 for a 6. customer for life; and Joey if your reading this. props
man and keep it up. Thanks got the car in 04/12.... wanted to get service at a year interval; called to make "flatbed" appointment was laughed at and told that i needed to make an appointment a month in advance. My mistake, was trying to make the appointment on speaker around my coworkers to gain them some "more" business, thanks for making me feel dumb "LADY".  Joey is great 5 stars for him; to bad there "motto" is a close tool and not offered accurately.

George C. | 2013-02-18

Manny Santos was great in the Internet Sales department! He promised to be "transparent, honest and to the point" and he was just that. Probably the easiest  car transaction I've encountered.

Minus the fact that he kept promising that he would send me my second car key and didn't do so until weeks later (I wanted to smack him upside the head!), he's a good guy!

Tell him George and Maria sent ya! haha

Kriss H. | 2013-02-13

What's not to love? I have bumper to bumper coverage so service is easy. Great techs, easy fast service, great lounge, they wash your car before they give it back and the hot chick Mae (spelling?) got me a sweet 550 M Sport  as a loaner. Sweet. Did I mention spicy hot Mae?

Nick F. | 2013-02-12

Bought a Mini here over the weekend.  Originally went to Bob Smith in Calabasas.  They were flexible, but couldn't get there on the ultimate price i wanted.  Gave Nick Alexander a call and spoke to Junior Mercado.  I explained the deal Bob Smith was cutting and he said they'd beat it. - which they did.  Very nice staff and true to their word.  Very busy dealership, but the process was smooth as can be.  Will definitely go back.

Glenn C. | 2013-02-09

My dealings with this dealership were short lived. I initially contacted them about an M5 on their lot and received the standard interest of most client advisors. The follow up was immediate but that was where it ended. I had to call 5 or 6 times to get anyone on the phone and when I did, I arranged to have some information e-mailed to me so I could return my information on a possible lease return and get this sale worked out. I let them know of my eligibility for the BMWFS loyalty programs, the USAA discounts, gave them $2,000 as my initial down payment number (starting figure, I was prepared to go as high as $6,000).  I asked some questions about the CPO program for the M5. I threw in the fact that I have a 2011 lease that is now eligible for the pull ahead programs and that ideally we would return the lease and buy the M5 but that keeping the lease was not a deal breaker. I was not playing games but I didn't reveal all my cards either. Bottom line I guess I presented myself as an intelligent client and that scared Alex Guyenne (my salesperson) away.

Alex failed to adequately respond to my calls, never e-mailed any of the information he stated he would after multiple calls and requests. I sent him my address, left it on voicemail and spelled it out to him directly...nothing.  I even gave it a couple of days and called back, only to have him tell me he has been out for a couple of days and that was why he had not responded or sent the information.  I relayed understanding and even let him know that I understood the need to have time off.  I gave him my info again and waited several hours...nothing!   Bottom line, this dealer seems content with ignoring folks that are ready to buy when they present themselves as educated consumers.

This M5 would have been my 8th BMW, 7th purchased through BMWFS. I am a long standing consumer of these fine machines and this dealer is not representative of the usual BMW buying experience. You would be better served going to another dealership and experiencing the true professionalism embodied by the BMW brand and their client advisors.

Finally, I called and asked for the sales manager and was directed to Danielle. She too was unresponsive, disinterested and made no attempt to correct the issues. She was content in hearing about the performance of her staff and not doing anything to fix it.  She was not rude, just utterly and completely aloof. The leadership is just as lazy as the sales staff. No surprise there. Take your business somewhere else, this dealer either does not need it or does not want it. Either way, you would be better served anywhere else.

I have posted this on , auto trader, yahoo, and eBay...buyer beware!!

Hiep N. | 2013-02-06

Wonderful dealership, I highly recommend it. Alexander Imports didn't have the exact BMW I was looking for.  However, within a month they located one and had it imported from a dealer in Iowa. I've been told from other dealers that transferring a BMW from one dealer to the another wasn't possible, but Alexander Imports did it with no questions asked.

Dena W. | 2013-02-05

This for the Service Dept and EDDIE CABRERA..
I purchased my car in June 2012 from another BMW dealer and it was in and out of the shop(dealer) THREE MONTHS in a row. So needless to say I had a HUGE chip on my shoulder and bad taste in my mouth for ALL BMW DEALERS and their service departments.

So I get to Nick Alexander because my Check Engine Oil Level light is on(I called ahead and they said I didn't need an appt just bring it by)..One guy comes out and he's nice, but then another guy comes out(Eddie) and starts asking me all these questions -- (I was thinking "OK I know what the light said and all I need is the Oil topped off. Whats with all the questions??"--remember chip on shoulder from previous experience --)

Anyways questions lead to checking under the hood and now finding "coolant residue" now Im really thinking here we go again the STEALER is trying to get in my pockets.  He points out some things(wait -- I heard that they did this sort of thing but that never happened at the other dealer). Eddie is REALLY patient and calm, and begins to show me some things that were of concern for him. He wanted to keep the car; make sure everything was ok. I declined because - again bad experience and I just didn't feel like changing cars -- also I didn't want a RENTAL from the vendor they used.

Anyways I tell Eddie I really don't want a rental Id rather a loaner, and asked how long would they need my car, he said once checked it shouldn't be too long -- I think yeah ok because the other DEALER kept my car a minimum of a 3 three days -- So I agree to bring it back on Tuesday when he said I would be able to get into a loaner and he would let me know asap, what was going on and how long it would take to repair..

So Im going to wrap this all up and say he is a GREAT SERVICE ADVISOR -- didn't push and assessed all of the things that needed to be addressed and called me by 1pm that day. He had all approved repairs completed and car was ready by the EOD but wanted me to pick it up the next day just to make sure all was right.

This experience was a huge difference than my previous ones -- They may not be as flashy as some of the other BMW dealers but the service was great and I didn't feel like I was getting the run around.  He helped unload and reload my stuff back into my car.

Oh yeah I forgot something in the loaner and he got to it right before the loaner was sent out with another customer and kept it overnight for me.  NOW THAT IS WHAT I EXPECT FROM A BMW DEALER-- if you have to pay a premium price tag for a brand than I suspect the SERVICE should be a PREMIUM ONE! Eddie is exemplary and has become that GUY for my car.

Allison K. | 2013-01-25

I just purchased a BMW X3 from another dealership.

I had originally planned on buying through Nick Alexander BMW.  It is significantly closer to my home. More importantly, I had purchased a Mini from them three months prior. Please note that I had a wonderful experience with Mini, and this does not reflect their work, only the actions of the Nick Alexander BMW dealership.  However, I will not be returning to Nick Alexander Imports due to BMW's unprofessional, immoral, and discriminatory actions.  Frankly, I was mistreated at Nick Alexander BMW and I believe discriminated against for being female. I was bullied, and treated as a child.  Aside from being repeatedly condescending, at one point the salesman and finance manager actually laughed at my request.

After that horrific experience at Nick Alexander BMW, I was even skeptical about going forward with the BMW brand.
Luckily someone talked me into going to South Bay BMW, where I had a wonderful experience with salesman Tim Bright, and the rest of their wonderful team.
After the rude, judgmental, and dismissive nature with which the Nick Alexander staff had chosen to conduct themselves, I felt genuinely happy to be giving my money to South Bay BMW.

Virginia S. | 2013-01-08

After a nightmare of an experience over at Century West in Studio City, getting my routine service down at Alexander is a walk in the daisies.

Kim T. | 2013-01-03

I (single female) took my 2004 645 CI to Nick Alexander in mid-November for several service items, including possible front brake replacement.  After inspecting the car, Service Rep Arvin advised me that I needed the front brake replacement and that it would cost $1164.00.  I was also given a list of other suggested repairs that totalled about $8000.00.  I decided to pass on the brake replacement and left my car there for a couple of the items (about $800.00 total).  

A month later I took my car to an independent BMW repair shop in Pasadena and was told that the brake sensor was broken and that my front brakes looked fairly new.  Additionally, if the front brakes had actually needed replacing then they would have only charged $650.00 for genuine BMW parts and labor.  Plus, they only agreed with one of the other suggested repairs that Arvin had given me.  They had the opportunity to take my $$$ but they saved me thousands of dollars instead.  The sensor cost about $40.00 to replace!!  Most importatnly though, they earned my trust and gained a loyal customer.

I will never take my car to Nick Alexander because they cannot be trusted to provide an accurate report of what needs to be repaired.  First and foremost, they are not honest and second, the mark-up in price is outrageous.

Mhairi-Clare F. | 2012-12-30

I walked in the other day expecting to figure out my thoughts about Mini's and I certainly did. I'd been sitting on the fence about the brand for awhile, recognizing the convenience of a small car,but not sure if I felt particularly comfortable and safe.

I was lucky enough to be served by Josh, who was courteous and attentive. He was concerned about my customer experience and my relationship with the car, more than pushing me into a sell with something I didn't want. He took his time, took me through all the cars safety features and offered to let me drive multiple cars to get a feel for them, without any pressure. The fact that he didn't pressure me to buy anything and seemed genuinely caring about wanting me to feel comfortable and safe, made the experience not just informative, but enjoyable.

In the end, through his EXCELLENT customer service I felt truly comfortable in the car and decided this was the car for me. So needless to say I got my Mini.

Thanks to the team at Nick Alexander. You guys were amazing and I cant wait for my next buying experience with you guys!

Magnus W. | 2012-12-27

Long story short. I asked Joey to make me an offer over email as I get precious little time off work. Deal in hand, I walked into the office greeted by a breakdown of how much the car I was going to order would _really_ cost. Another couple of minutes and it became obvious that the deal that had been given to me was just bait. Joey eventually admitted that "Had I given you this real offer you would never have come in", at which point I walked out of the office.

At least Joey had the courtesy to stop calling and texting me after I asked him to. So let's call it 1.5 stars.

Jason W. | 2012-12-20

I would like to refer any people who needs a BMW service to Nick Alexander Imports, Jeffrey M. is the Advisor who helped me.  He gave me honest answers regarding my concerns on my vehicle, tried his best to fix my problem that 2 other BMW service center could not repair.  I will be visiting them everytime I need services and refer all my family and friends to Jeffrey!

Kevin H. | 2012-12-17

JOEY LEE!!! If you're looking to lease or purchase a beamer, make sure you go to Alexander and look for JOEY.  Compared to Beverly Hills BMW, JOEY saved me $2500 on a 2013 3-series lease.   He will make sure you leave Alexander with the best deal $$$.    Customer service is also a 5 star as he will follow up with you after you leave the dealership.  Overall, the best car experience in terms of price and service.  Thanks Joey Lee.

Gillian H. | 2012-12-14

I bought my MINI Cooper S from these guys three and a half years ago and the purchase process was fine.  I got a good price and a good car.  But the service department is clearly set up to then extract any money and goodwill left from that purchase experience.  The first three years under warranty are fine; but then the 'service' light comes on the car and, anticipating a long drive up to the Bay Area in a few days, I schedule "service".  Walk in--they tell me this is for regular 30,000 mile 'checkup' and the cost will be about $1800.  What??  Okay, let's take out this, this and this:  can you swing $950?  Are you kidding me??  Finally, okay, how about an oil change, microfilter change, brake fluid plus 'complimentary' check of 18 or 36 or some number of points.  Okay--but it's still $675!  I was so discombobulated--I'd come in thinking I had to get car checked because of bright red service light and exclamation points on dash before long drive--and I'd planned in a very busy life to get across town at rush hour to drop the car off.  So I said yes.  Now I realize I've paid $675 for bs.  This is just sleazy dealing in my view.  Plus, for my $675 I didn't even get replacement of my windshield wipers (or even a suggestion to replace them)--which I noticed on that drive to the Bay Area in the first pouring rain of the season were tattered and bent.  I will NEVER take my car back to this dealer for service.  Worst of all--I love being  a MINI owner; I have totally fallen for the whole MINI culture thing.  I was headed to the Bay Area for an outing with FIVE of my women friends who also own MINIs for a 'zoom' up the coast.  Now I just have a bad taste in my mouth about MINI.   I have owned cars and gotten great service from great, honest service folks for 30 years; I'm not a novice at this.  But fool me once, shame on me; I won't give you the second chance.

R.J. G. | 2012-12-12

If I could give a 0 star review, I would...  I live in Las Vegas and I was interested in a particular vehicle, a 2011 X5 xdrive35d, in which Alex Guyenne spoke to me over the phone about.  I told him that I would make a trip out there to see the car for one day, my only day off in the middle of the week.  He told me that he would definitely call me if the car sold before my appointment, which was today.  So i flew out to LA this morning, a one way ticket planning on buying a car, but when I got to the dealership this morning, he told me that the specific car that I was interested in sold 2 days ago.  I held my anger in and asked him why he didn't call me or have anyone else call me to let me know so that I wouldn't have wasted hard earned money and time on a day trip to be told this news?  He said, "sorry, I wasn't in the past 2 days."  That makes it all better right?  Right...  So then I asked about another X5 that had the same options/packages, same price, but almost 4x the amount of miles as the one that I had originally planned on seeing.  It looked great, but with that much more miles, I wanted to negotiate the pricing.  Well, he wouldn't even negotiate with me, he dropped the price $1K and told me that he wouldn't budge anymore, so 2  identical cars of the same price, one with almost 4x the amount of miles, and it's worth the same amount?   He wouldn't even bring any of my offers to his manager (which he only listened to 1 offer, and I was willing to keep negotiating to meet the dealership somewhere in the middle ground.  I bought a one way ticket for Fu@#S sake).  
I was ready to buy a car today, but instead I had to buy another one way ticket to get home.  
Basically Alex Guyenne wasted my time (and cost me travel expenses for no reason).  I would think twice before you go see them and make sure you speak to someone else besides Alex Guyenne if you are going to attempt to deal with these guys.

Marc C. | 2012-11-26

BMW owners pay a lot of money to purchase their vehicles. You want to feel that your relations with the company match the luxury of the vehicle you are driving. Nick Alexander is the only dealership that I have been to that makes me feel HIGHLY valued as a customer. I recently moved away from downtown Los Angeles but will ONLY take my car to Nick Alexander. I don't mind the extra drive to get service that I know is going to be on point every time.

In the past, I have been to other BMW dealers / service centers... Either the people have been sharks, were always trying to get me to buy something I didn't need or I felt like I was just another number. You will never feel that way at Nick Alexander. Car dealerships and service centers should create a business model based on the service that Nick Alexander BMW gives.

Usually when you go to a car dealer, you leave wondering how much of your paycheck you left behind. It always feels that the dealer is trying to make a quick buck or that they are trying to get you to buy services you don't need. I have NEVER had that experience with Nick Alexander BMW.  

Eddie Cabrera is usually my service adviser there. He always goes above and beyond to make sure that my experience is pleasant, informative and that I walk away feeling that I got value out of my visit. I have actually saved money because of Eddie's expertise, professionalism and care.  Another dealership tried to screw me over once when I was out of town and made the mistake of going somewhere else besides Nick Alexander. Eddie figured out the problem and I was able to resolve the issue without paying a dime and thus saving myself over $1000. Amazing.  

In the event Eddie han't been available, every service advisor has been quite pleasant.

If you own a BMW and love your car / want to enjoy all aspects of ownership, you would be an idiot to go anywhere else besides Nick Alexander imports. TEN STARS!

Dolce V. | 2012-11-18

They earned my business again I forgot my salesman name but he was very professional. I love my car ill be back for an upgrade.

Darren M. | 2012-11-12

They are literally in the middle of the ghetto but their service makes up for it. I am always treated SO well there! I recently had my car towed in and they gave me a loaner right on the spot without any appointment. My service advisor Eddie was really quite awesome too! Would definitely recommend this dealership! IF you plan on purchasing, Joe is really great to work with also!

Charles H. | 2012-11-02

With so many BMWs and so many dealers in LA, it's amazing how difficult it is to find dealership staff who gives a crap about the customer.

That all changed for me when I met Arvin at Nick Alexander. I was shopping for a used E46 M3 and I needed specific service records about the cars that I was seriously considering. I left a message for Arvin, he called me back and was extremely helpful. (For the record, I also left a message with a service advisor at South Bay BMW. No call back = fail.) Over the course of a few weeks, he filled me in on about three different cars. He's an enthusiast himself. I learned a lot in the process and he gave me some valuable buying advice. Bear in mind, this was all before I spent a dime at his store, but he was creating better goodwill than any radio ad campaign ever could! I work in downtown LA and he told me that they have a shuttle to downtown. When the time comes, I'll be ready.

So if you're in the area and you need dealer service, go to Nick Alexander and insist on Arvin...the MAN!

Alfred C. | 2012-10-24

i purchased a 2009 5 series here in July. I felt the price was fair. However, after I had a few issues with my car in 2 months later, I was very disappointed with their service. First, my sales guy would not return my calls. So I tried calling their service dept, but I could not get through either. I also had an issue with my financing, and so i called that dept, but no one would return my phone calls. At that point, I became upset and finally spoke with the manager. The manager said he would resolve all my issues right away. Well, it was around 10 days later that my issue was resolved with the financing. As for the vehicle service issue, I decided to take my car to New Century BMW instead, which was a great decision. New Century took care of all my vehicle problems and gave me a really nice 2013 X3 loaner car. I cannot recommend Nick Alexander due to the poor experience i had.

Dominique P. | 2012-10-20

BMW of North America has been been giving me a hard time in the past weeks... I couldn't get my hands on a 2013 3series with manual transmission... Enters Joey Lee from Nick Alexander imports. Not only did he find the car I wanted and more (loaded with M sport package, navigation...etc), he also made the entire buying process easy and painless & saved me money! His expertise, professionalism, and friendly demeanor made this whole experience the best I've ever had! I can't wait to yet buy another BMW... Not really lol...

Garrett S. | 2012-10-19

This new car buying experience was as painless as it gets.  Andy Park was able to locate the car we wanted (an X3) and set up a good deal on the internet even before we came in.  Post sale follow up seems great too.  Worth the drive to come to Nick Alexander.

Dave S. | 2012-09-21

So there are TWO Nick Alexander pages!!  One for MINI and one for Imports!!  Sneaky!!  Worst service ever!  Ifter having serviced my Mini Cooper S here and having TWO bad experiences, and being called "confused" by my "service" advisor, I bought a new 2012 Mini Countryman at Crevier Mini.  
I suggest you go there.  We are now a TWO MINI household, and NEITHER of our Mini Coopers will EVER be serviced at Alexander.  Crevier is far from our house, but the service you'll get here is light years ahead of Alexander.  Crevier is worth the drive!

Blessie M. | 2012-09-21

I am not really into writing reviews but I cannot just keep this happiness to myself :)

I absolutely am happy with the deal that I got from Nick Alexander Imports. Even if I ended up not with the car that I have in mind when I went there, I cannot believe that I am still wearing this smile in my face. I do not know what to say, any car that you would get from them will truly be worth buying. I am sooooo happy with my 2012 Countryman.

Ask for Mike Scholz - he is the man! :)  
(Mike, my bday just passed - where's my pillow? lol)

Thank you again Nick Alexander. More Power!!!

Theresa B. | 2012-09-16

I bought my BMW 335 here. My sales person was adequate. The "manager" he had to go speak to in order to lower my price was a rude and unprofessional person. They still got me on the wheel and tire kudos to them.

The car came off the lot dirty.

I had to get them to to send me needed parts for the car.

The sales person continued to ask me about his survey.

I called them about 8 months after I received the car about license plate covers that I needed, due to the fact that I got a parking ticket for not having a front license plate.

They have never bothered to call me back.

The quality of the product they sold me is great but the absolute worst customer service I have ever received.

Rob C. | 2012-09-11

Look no further if you are planning to lease or buy your next bmw cause this dealership will give you the best deal!! make sure to call first and look for Joey Lee he'll take care of you like you are his family member or friend! He gave us a great deal for my wifes 2013 x1!! So again look for Joey Lee!! He is the man!

mar m. | 2012-09-09

I've never given a 1 star rating, but based on their customer service this place deserves it. I needed a new car and had been out of the country, so my brother went  car shopping for me. The day I arrived, one of the salesmen at NA had called my brother, so we went in to see what he had to offer us.

Though the first guy was nice enough at first, we ended up walking around the lot for 20 minutes, as he tried figuring out where they had moved the model we were looking for. However, he ditched us when he saw a customer he recognized in the lounge and immediately passed us on to another sales rep.

We sat down with Joshua, the new rep, and were immediately in disbelief of his behavior. I'm not sure what kind of people he's used to dealing with, but I've never wanted to to walk immediately out of a place as fast.

He was rude, condescending, judgmental, and dismissive towards my mother, brother and me. He talked down to us, asking inappropriate questions. In addition, he got angry when I asked him questions about the cars, stating I should've already done my research and known what I wanted. This guy was ridiculous. Not someone wanting to sell.

We walked out of there and headed to Long Beach, the customer service seemed stellar in comparison. They didn't play games, and though we spent a couple of hours there, since they treated us well, we walked out with a smile and keys.

P N. | 2012-09-01

I'd been a previous client at their sister company, just down the road, Nick Alexander Mini. Had the best salesman there in Josh Ross (who is, sadly, no longer there), and loved every buying experience I'd had there, along with the wonderful service department, particularly Eddie and Ivan. But after Josh left, I decided to buy a BMW.

I can't recommend my client advisor, Alex Guyenne, highly enough. He was professional, kind and immensely helpful throughout-- even when it seemed a deal could not be made. He spent many hours with me over the course of a week, and I couldn't be happier with the deal I made on my new 1 series coupe. I'd been to any number of other dealerships, and no one treated me with more respect or worked harder to make the deal than did Alex. Go to him!

I also highly recommend Andrew Ramos from the finance department. A nice guy who doesn't try to oversell products to his customers. His time and diligence were much appreciated.

And now that Eddie's gone over to the BMW service side, I'm sure my service experiences will be great, too.

Thank you to all at Nick Alexander BMW!

Dinu R. | 2012-08-29

After shopping around for a while for my new lease for a 5 series, I dropped by this dealership as the last stop to compare prices (after exchanging some emails with the sales person.)  They had exactly what I wanted and offered me the best rate and Brian Redmond did everything he could to make the process easy and fast as possible since I was in a hurry.  After sales experience has been great so far as well.  I highly recommend this dealership.

Isabella G. | 2012-08-23

Love, love love it here! Best excellent service even after my lease, their service is phenomenal and unmatched.  Ask for Jeff Manarang, he is the most honest and helpful and patient service writer I came accross here and best I have ever dealt with.

Lernik P. | 2012-08-17

Julie sanders was amazing!  My husband and I got our dream car and she made it possible.  Very knowledgable. She was able to answer every question precisely.

Ryan A. | 2012-08-13

Excellent customer service and overall car buying experience. I had the pleasure of working with Steven Gomez and I couldn't recommend him more. Very knowledgable and professional.

Shannon R. | 2012-08-13

I came here after bad experiences in service departments at other BMW locations.  I came to them with very specific things that I was looking for in a new BMW and it was such a seamless experience.  From the time I reached out to picking up my car I could not have asked for better service.  I would recommend the dealership to anyone that is looking for a great car buying/leasing experience.  I worked with Joe Pinedo and appreciated all of his follow through.

Jay Y. | 2012-07-30


I highly recommend Joey Lee for your car buying experience!  Let him know that I sent you there and he'll definitely hook you up! I've only had positive experiences with this dealership and certainly hope you do, too!

Rachel K. | 2012-07-13

Just got a new BMW 328i and got a sweet deal! James, our sales guy was awesome! We got amazing service! We're definitely coming back for our next car here.  Thanks James and the team at alexander!

Lupe T. | 2012-07-03

I had the best service! Mark DeLaRambelje and Edgar went above and beyond to take care of me. My drive from Orange County to LA to purchase my car was well worth it!!! I'm very happy with my new 3 series!!

That's For N. | 2012-07-02

Visiting LA from out of town for the weekend, hit a rock on the 105 and punctured my tire.  Once Mini Roadside picked up and brought my car to Nick Alexander's, it was pure bliss afterwards.

Ivan in the service department was the nicest service rep, making sure my situation was handled promptly and as quickly as possible to get me back on the road.

Rudy in the parts department was a pleasure to talk to and shoot the crap while I was waiting for my tire replacement to finish.

Oscar (technician) was professional, and got the job done right.

If I was living in LA, this would be my Mini service department of choice.

Thanks again guys for making what was an anxious situation for myself (and my family) actually enjoyable.

Alex S. | 2012-06-24

My mother was in the market for a new lease and contacted numerous dealerships for quotes on a 328i.  She got the runaround, misinformation, and even several refusals to provide info over the phone from most of the dealers.  But when she was put in touch with Joey Lee she immediately felt comfortable with his patience, knowledge of the various pricing options, and willingless to go the extra mile.  Joey answered all of our questions and treated us with the highest professionalism during the course of our lease negotiations.  We got a fantastic deal and a great experience at the same time.  Highly recommend the dealership and Joey in particular.  Great job Joey, thanks again!

Maggie D. | 2012-06-16

Thank you Julie Sanders!!!

My husband was in the maker for a new car and he had very particular specs in mind for a 2012 5 series. We had called all the other BMW dealerships in the LA area and no one had the car we wanted. Other dealerships were offering to import from other states or recommending for us to get it custom made.

Alexander was the last dealership we called and Julie heard us out about what we were looking for. Maybe it was just good timing or maybe she's amazing at her job but within 15 min on the phone she was able to locate our dream car at the port. She confirmed it had all the features that mattered most to us, confirmed it was our desired color palette, and she went out of her way to get us a great deal based on our history of loyalty to BMW.

Most of all it was the efficiency and consistent communication at the time when we were making the decision that made her really stand out from the rest of dealers we talked to.

She gave us a tour of the car and gave us a crash course on all the gadgets and technology. After our purchase she also followed up with us to answer additional questions.

Really couldn't have asked for better service and we're extremely happy with our new purchase!

Wendy D. | 2012-06-14

After two full days of miserable car shopping, we decided to go to Nick Alexander to look at BMWs. We never felt pressured while looking here. The staff were very accommodating and eager to please without being pushy. Our salesman, Jerome, was kind and thoughtful. The whole process was very pleasant. There was a closer BMW dealer to us, but this one earned our trust.

Glyn M. | 2012-06-09

I was extremely impressed with this dealership in terms of honesty and excellent customer service.  I am a BMW lifer who has owned 8 models over the past 20 years, and have purchased cars at 8 different dealerships.  

The location is not what you first expect, but is very convenient for people that work downtown.  We were looking for a new 2012 BMW 5-series and were able to review several vehicles in their well-stocked lot.  Our sales advisor (Julie Sanders) was very helpful with her explanation of the car(s), including all of the new features...fuel efficiency was something she picked up on in our conversation.

They were patient with us...allowing us to take our time and review each option before we made a choice.  Lastly, they were able to put together a deal that fit our expectations.  

The follow up has been excellent.  In fact, they even washed my wife's old BMW the next day when we returned with paperwork.  We were pleased with the overall experience and would definitely recommend Alexander BMW to all of our friends in the market for a new or pre-owned BMW.

Sean B. | 2012-06-09

I went in not expecting to be able to afford a new BMW because i was upside down in my 2010 mini cooper..but..the found a great 328i Coupe (that I love) and a payment that is reasonable...and you cant beat their pick-up and drop off service with a stick! :)

Nella G. | 2012-06-07

I'm very surprise with excellence in customer service. Everyone is polite kind and friendly. They treat you with great honor I took my car in for service and they offer one day rental OMG...They are Best.. FYI happy employees are hard to come around and Nick has Best Employees

Tara C. | 2012-06-03

If you need a good deal on a car and are willing to brave the neighborhood, go here!  After  the tragic loss of my old Matrix, I spent weeks frantically searching for a new car that was both affordable and fit my personal requirements.  This was also my very first time shopping for my own car, nailing down the deal, and paying for it.  After many false leads and letdowns, I was lucky enough to find a listing for a newer Matrix at Alexander Imports, on .  I immediately emailed an inquiry and within maybe 2 hours, I received a call from Andy Park, the internet sales manager.  He was pleasant and professional, and we arranged a time for me to check out the car the very next day.  Personally, I think the reason nobody had already jumped on this car is that the dealership is located in QUITE a sketchy area.  Going there at night seems unwise.  Nevertheless, we braved the (midday) drive down Alameda.  

I had found the one.  Not as tricked out as my old model, but a later year and with about half the mileage, my new baby waited for me.  Andy was a nice guy and I didn't feel uncomfortable or overly pressured by his sales pitch.  Not to brag too much, but I was proud of the final deal we managed to negotiate.  Let's just say I got a great price, and along with a few other things, I got window tinting thrown in for free (damn, my black car looks HOT with that tinting).  The detailing and tinting were finished within a day and a half, so I happily returned to pick up my new ride.  I am very happy with both my car, and the customer service and follow-up I received from Andy.  I would recommend checking out this dealership to anyone looking for Toyotas, or Minis I guess, and ask for Andy!

Camea D. | 2012-05-24

After a whole year of debating on whether I should buy a new car or not, I finally decided it was time. I looked around a few dealers, almost closed the deal, but it just never felt right. Finally, my parents and I decided to revisit Nick Alexander Imports, seeing as they have had a great past experience before when they bought their BMW. Right after parking, we were immediately greeted by a sales dealer named Joey Lee. He stuck through the whole time. And I'll tell you, my dad is not the easiest person to negotiate with. He was patient, kind, was more than helpful, and went beyond what was expected. He was straight forward and honest, but he was willing to do his best to meet our satisfaction. If ever you want to buy a BMW, definitely go to Nick Alexander and definitely ask for Joey! Two great experiences is enough to definitely make me only want to get a car from them and actually take time to write a review. Once again, I'm very grateful to Joey for helping me buy my dream car!

Luis R. | 2012-05-24

what can i say??? it should be "joey never says no". if you want the ultimate driving machine, and a straight forward sales rep; joey is your man. i'll definitely be back when i upgrade my 5 for a 6. customer for life; and joey if your reading this. props man and keep it up.

Nilay D. | 2012-05-16

I just leased a new 2012 335i from Nick Alexander and couldn't be happier with the experience. I initially came to them through the BMW Drive for Team USA experience. All the staff I encountered that day were very friendly and helpful. I had also emailed their internet sales manager Andy Park, prior to arriving so that I could discuss lease oprtions. Andy was very friendly and most importantly honest. He didn't give me any BS, and his initial quote was way lower than many other dealers initial quotes. Over a week I communicated with him via email and he was very prompt in his responses, (where as many other dealers blew me off or took forever to respond). Anyways I ended up working out a GREAT deal on a F30 335i. Andy was very helpful through out the whole process and overall my experience at Nick Alexander was a very positive one. I definately plan on utilizing them for my vehicle servicing and hope to get the same postive experience from their service reps as I did from their sales team.

Louie C. | 2012-05-06

I first came here for an inspection for my 650i as I was in a sale process. As I waited about less than 1 hour, I decided to walk over to check out the new 2012 models and met James Piper. I had interest in the 740i and I took for a test drive. My situation was kind of unique, (escrow closing/ moving) He was not pushy and made me feel comfortable.

1 Month later and after selling the 650i. I was actually planning to get a Land Rover or an Audi A5. But the dealers just would'nt work with me.

James was very consistant in giving me the best deals they are putting out specially when they had a crazy demo sale on 2012 models.

I finally submitted my credit app to James and I got declined also. but he called me the next day and said we can work a deal.

James helped me get approve for a 2012 328i Luxury Line line ( Fully loaded) I was practically a first time auto buyer (bought my 6 series cash) and he helped me get approve for a 50k car.

Before Driving off the lot, James showed me every feature possible on the car, which was great because who reads the user manual now a days.

Also one great thing about this dealer is the flatbed pick up for maintenance. No other dealer does that. Thats amazing customer service.

I am now driving my car with a smile everyday.

Thank you Nick Alaxander and James Piper.

Steven D. | 2012-05-06

I recently recommended my mother in law Bonnie P. to purchase a vehicle from Nick Alexander BMW and Rubin the sales manager made her feel vary special. Thank you for  taking good care of my family and thank you so much for your excellent service as well from our sales guy.

henry c. | 2012-05-03

My mother was in the market for a new BMW and a close family friend referred us to Joey Lee at Alexander BMW. Initially we were hesitant, as this dealership is located nearly 50 miles away. Joey got in contact with my mom and they exchanged several emails to ensure he understood her requirements. Joey kept in constant contact and always informed us of their current inventory, and before long Joey was able to source a 328i Modern Line to her exact specifications. Thrilled by this news, we both headed up to Alexander BMW the next day. After departing we called Joey only to find out he had appointments booked the entire afternoon, but encouraged us to come. Upon arriving Joey immediately greeted us and allowed us to peruse the show room. During our test drive I was impressed with his ability to explain the technical concepts in an easy and understandable manner to my mom, which made her feel very comfortable.

Overall I was consistently impressed with his willingness to go out of his way to ensure she was well taken care off, and I would definitely recommend Joey Lee to anyone looking for a BMW

Terrance C. | 2012-05-03

I recently bought a 2012 328 from Nick Alexander.  Joey Lee was my client advisor, and he provided excellent service.  He is a true BMW enthusiast, and his knowledge of BMWs is second to none.  Joey was open and forthright during the entire process and I got a great price on the car.  When I had to leave before the car was ready, Joey agreed to drop off my car at my house.  Joey comes highly recommended - look for him if you go to this dealership.

christianna b. | 2012-05-02

I just got my third BMW here. I traded in my 328i covertible for the new X3. Manny and Mark helped me and I have to say is what the most pleasant transaction I have ever had. Uually buying a car is a long stressful afternoon. (and usually in the back of your mind you wonder if you are really getting a good deal). Manny & Mark worked together and I cant get over how easy and pleasant they made it for me. They were professional, effient, friendly & patient.
As for the X3..omg I love driving this car! it is so comfortable and luxurious and update with a the technical stuff! This is my favorite BMW I have owned. The car and the service I received is 5 stars!!!

Renee Y. | 2012-05-02

It all started late last year (Nov or Dec 2011) when my friend started talking about purchasing a new car.  She was debating between a Lexus or a BMW; and me, being a girl, knowing not-so-much about cars, besides what's nice and what's decent and not, had to refer her, Minna, to Joey Lee, at Alexander BMW.  Joey gave her a call, got her to come check out the cars, JUST TO LOOK, and so she did.  Couple of days later, she calls me leaving the dealership in her new 5 series (yay)!  She wasn't even planning on purchasing the car so soon, but she told me it just worked out that way.  I felt comfortable leaving Minna to Joey, he took good care of her! Minna, like any girl is a hard girl to please, and she couldn't believe how simple and quick buying a car could be.  (Actually, I was a bit surprised how soon she bought it because she is the one to get the best deals on EVERYTHING she buys... from food to shoes to purses).  I'm so happy she is enjoying her new car... THANK YOU SO MUCH JOEY LEE!

Natalie Y. | 2012-05-01

I've seen so many BMWs and MINIs on the freeway with "Alexander Imports" on their license plates. I always wondered "where is Alexander Imports?"

When I first got here, I was kind of hesitant because the location is a bit awkward, yes I know. It's like in the middle of nowhere. But hey, people here are nice and the dealer has a lot to offer.

I just got my new 3 series. My client advisor, James Piper, was very helpful. Since my brother was helping me get a car, he already knew which one i was getting. When we decided on the car, James helped us with all the process in short period of time. I was instantly approved for finance for my new BMW and left the dealer within 2hours or less. He was very helpful setting everything up in the car with iDrive and whatnot. Before I even asked him questions about the car, he explained to me, in details, everything that I wanted to know and I needed to know. So that was very thoughtful of him. Because I'm the type who hesitates on asking questions and tell myself "Oh, i'll just figure it out later." but I don't know what it was, he read my mind and answered all the questions i had in mind.

Before driving off from the dealer, he showed and explained all the features and functions in the car and how to utilize each of them. He only went over once with me less than 15 minutes or so but I think I already know so well how to work it. Thanks James (:

This is my first BMW and I'm already loving it because BMW has so much to offer. I am looking forward to driving my car everyday and possibly get a new one in the future for my parents if situation lets me.

Oh, and I can't be any happier with their free maintenance program. Everything is covered by the dealer, while your car is in service, you get a loaner vehicle. Compared to other car makers, I think BMW knows how to treat their customers the right way, the best way!

If any of you guys are interested in getting a BMW, please don't put it off to later to make a visit. If you go to Alexander Imports, please ask for James Piper. He will definitely help you get the car you need. Good luck!

bianca f. | 2012-04-23

i am so surprised that yelp filtered this, we legitimately signed a lease here and had a great experience with a sales rep-- i dont understand why that led to my review being filtered!

my husband and i did extensive research and test drives to decide which SUV we would be getting once our current lease ended.
we both really love the X5d and have wanted one for years, so we put that on our list of cars to look at along with the audi q7 and the lr4

we live downtown, so nick alexander was the obvious place to start. we werent at all bothered by the location and found the dealership to be very nice - everyone were interacted with was welcoming and friendly without being pushy or overbearing

we had our first test drive with Serene - and from the moment we met her we loved her calm attitude, and very normal, not sale-sy personality.
she was super knowledgeable about the X5 diesel, and did not pressure us at all before during or after our first test drive, she just let us ask our questions!

anyway, about 50 emails with random questions later and one more test drive, we decided the X5 diesel was the car for us.  i will say that Serene's general awesomeness and wonderful energy, (especially compared to the Audi sales rep we were also speaking with) certainly affected our decision. I have wondered if Serene had been selling Audis if we may have bought an Audi Q7 instead.

we were pretty specific about the packages and color that we wanted and Serene went above and beyond to find us the PERFECT car. we quickly and easily agreed on a price that we were super happy with (no hassle/haggle) via email and then went to go pick up our new car a few days later and sign papers.  
serene had our car washed and ready for us, and she also really took alot of time to show us how everything worked in our new car, which was so helpful!

the finance manager andrew was lovely also, everything was prepared for us so it took only 10 mins for us to do the signature

overall, our experience at alexander was wonderful, but it was Serene who made the process of buying this car a truly pleasant experience. definitely ask for her if you are considering visiting this dealership!

Kinley C. | 2012-04-20

Everyone at Nick Alexander BMW is extremely friendly, courteous and helpful. I have been researching cars for a month and definitely found the best prices, selections and quality at Alexander BMW. Brian helped me find the car I was eying and gave me a great deal, but after a final walk through we discovered the car was missing Bluetooth (gasp). Brian literally did everything he could to help me, including tracking down a Bluetooth device to finally finding me another car with everything I wanted and more. True gent. Quick shout out to Andrew as well for walking me through all the fun paperwork and being patient while I made 12 calls to my Dad to make sure I didn't mess anything up. Thanks again for making this process easy and genuinely fun (and skeeze ball free)!!

Priscilla C. | 2012-04-19

I bought my mini cooper last month and of course had a sales person willing to do anything to close a deal. We asked several times if there is anything wrong with the car since it was 2008 . Adrian our sales person assured us that everything is checked and passed all their test. We believed him since this was my second mini I get from Nick Alexander. The first we get home there was so many problems with the car. Thank god it already had warranty if not all the problems the car had we would of had to pay for everything. I have called many times Adrian and Mini manager and I have not received a call back. I would advise anybody not to get a car from Nick who knows if your going to get a car that works. They treat you like a king when your buying the car but after don't even answer any of your cars.

Kandace R. | 2012-04-12

well, i feel a lot less guilty about posting a bad review after seeing what the rest of the world has to say.  i dropped my car off on friday at 8 am (ouch) for what was supposed to take 6 hours.  25 hours later, after much haggling, terrible customer service, inconsistent time lines, and plenty of time wasted, my car was ready... but with much darker windows than i had asked for.  not going back.

Nazar B. | 2012-03-27

Yes, this location is in the middle of nowhere and it'll take a good 30min+ to get there from anywhere in LA.

Other than that, my dad is a Holocaust survivor and for his 70th birthday all he wanted was a mini cooper. He wanted to forgive the Germans for what they had done to him in his youth by driving their car (yes the car is made in the UK, but mini is owned by BMW).

Andres, the manager welcomed us at the door and told us that no one was available to assist us, so he would assist us instead. Then Andrew assisted us with the test drive, and from there on out.

They have a huge selection at the lot -- we saw the cars, we picked what he liked and we got a good deal. The negotiating part wasn't too bad, everyone treated us with respect and there were no small print lines or anything like that.

My dad was beyond happy, and overall I would recommend this dealership..

Ash P. | 2012-03-27

I Got me a Mini cooper and I love it !!!!!!  The man the helped me,  his name is Adrian  the Best sells man you can find :)  I love that they make you feel at home :) if you plan to buy a car ask for Adrian !!!!!!!!! thanks:)

Alen G. | 2012-03-07

I was misinformed about the timing of my oil change and now if I don't get service done as o was prpmosed.

Harry H. | 2012-02-23

I have been researching a new car for a few weeks and found the the mini cooper clubman would be the best choice for me.  After going online and getting pricing I went to Nick Alexander in part because it was close.  Once there I was greeted by Eddie, who let me browse without feeling pressured on having to look at one model or take a test drive.  After almost looking at every car I found one that peeked my interest.  I asked Eddie if we could take it for a spin, we did. I Love that car.  We went back inside to talk numbers.  At no time did I feel pressured, I wanted to cut straight to the chase.  How low can you go?  I showed him what I found on the Internet "pricing wise"  He was extremely  honest , not pushy at all.  He came back from the manager with the thumbs up.  

I would recommend Eddie 10 time out of 10.  Thanks Eddie and  Nick Alexander for everything.


Hema M. | 2012-02-20

I went to this dealership to just check out the Countryman on superbowl sunday with no intention of buying. Laura was the one who helped me and she was so great and charismatic and super helpful that I ended up leaving with a brand spanking new 2012 cooper. Everything went well and I definitely recommend this dealership and Laura to anybody out there who is shopping for a new car!

Karl Z. | 2012-02-06

Laura in Sales was great!!!
Bought a 2012 Mini Cooper S,  and what a difference compared to other Mini Dealers.
Its worth the drive to deal with good people, and Jerod that closes your paper work is a really great guy!  This is a A+++++ group up there,  don't waste your time with dealers in OC, and around the South Bay.  Make the Drive,  I have heard the commercials from Elizabeth Alexander for years,  They are the best in the nation, and its not by accident!!!

Ill buy from them again!!!

Jesse A. | 2012-02-06

This review is for Alexander BMW service department.  I am very pleased with the honest, fast, top notch service from Halton!  I TRUST him to give me the best rate and honestly tell me what I need to have done.  My car is always washed and detailed too!  Halton lives up to his word and that's why I keep going back to Halton in service dept!

Laura D. | 2012-01-30

I love Alexander MINI! The GM, Shep, is really awesome, always smiling, and willing to help. Everyone is super friendly. I got my car serviced today and Halton was great and helped fix my audio jack while I waited in the lobby. Ivan also helped me replace my iPod cord, which was loose. They also washed my car and tires and left me with a sparkly mini :)

Evan V. | 2012-01-19

This is my second mini from Nick Alexander's import and their service have always been great. My service advisor Ivan is fantastic. He's always courteous and exceed my expectations.  He's wonderful and takes care of servicing my car in the best way possible.

Jesse W. | 2012-01-16

I first came to Nick Alexander at the end of 2008 where I purchased my new Clubman from a salesman named Willem. I felt no pressure to buy as he asked me many questions to help tailor a car to my needs. I left with a car that I felt very good about and an experience that kept me coming back for all my maintenance.

Ivan Montejano is my service agent and he has taken very good care of me. After my warranty expired and I had to start paying for my service, Ivan always kept track of my maintenance schedule and reminded me of anything that he felt was important. He also let me know what items could be left to another time. I have always felt like his opinions were honest and wise. I never felt the pressure of overt up-selling. They also give me complimentary rental cars when the job requires extended time. I have spent a lot of money there but that is the price of driving a beautiful car.

Recently, I had to come in for major service after a windstorm knocked some live power lines down onto my car. Ivan dealt with my difficult insurance company (Allstate) and took care of everything.

I just left the shop where Ivan replaced a disintegrating roof rack that was just out of warranty. He had to get the approval of his manager but took care of it with no problem and no charge to me. Add to that a complimentary car wash and once again I'm a very happy customer.

In a world where the consumer is constantly dependent on customer service I felt the need to write this review of what I consider to be great service. Everybody that I have dealt with at the dealership has been very helpful, polite and knowledgable. From the girls at the reception area to the technicians servicing my car and even the detail crew, the service at Nick Alexander is top shelf. I fully endorse this business.

Alex S. | 2012-01-11

It's with a bit of anxiety that I placed an order for a fully loaded 2012 MINI Cooper last fall.  As a good consumer who does a bit of research, I stumbled across bad and very good reviews and thought I needed to keep an open mind about the dealership.  The 'motoring agent' I had the pleasure to deal with since day 1 is Mike Scholz.  From the start, I could tell he knew his stuff and knew it well.  If there is one thing I particularly dislike more than anything is feeling pressured into anything, especially when you talk about a 2-foot long car that costs more than 30K.  That's a lot of money for the real estate but to me, it's totally worth the sticker price.  At no point Mike made me feel uncomfortable about the whole thing.  It's actually the FIRST time I have someone trying to sell me something telling me the $2000 leather option might not be worth the money knowing I have a dog.  I bet any other dealer in the greater L.A. area would have told me to go ahead with the 2000 bucks surcharge and call it a day.  Quite frankly and for that alone, I'd give them 5 stars already.

But the pleasant experience doesn't stop there.  I did not order the car the day I test-drove it.  No, I decided to shop around and compare.  For example, MINI of Universal City ended up being the polar opposite.  The dealership is so small I didn't know what to do with myself looking at the 2 cars they had on display.  Also, speaking with the MA of that particular location was pretty unpleasant.  Not only did he disregard completely my questions regarding availability of the 2012 model but he also seemed very annoyed about my list of options.  I quote 'I mean, I don't see what we can really do here, what you're asking for, we don't have in stock and quite frankly you don't want to have to wait for an open slot on the factory line. You're at least looking at a 12 week wait time.  Sorry.'
I think that's my prerogative to decide whether I want to sit tight for 12 weeks or not.  I also do not mention the fact that the MINI they made me drive was a 2008 model with 40K on the odometer when I specifically said I wanted to order a new one.  After so little professionalism I decided to leave and take my business to Nick Alexander and Mike.

The whole time I was undecided whether to buy it or not and took my time to shop around, Mike only reached out twice to ask me if I remained interested or not.  Nothing pushy there either, just a simple courtesy call and email.
Once I placed the order and gave him a deposit charged on my American Express, the next morning my car had entered the 'birth canal' as they call it in the UK, at the Oxford plant.  I think the best part of ordering at Nick Alexander is their relationship with BMW.  Selling the most BMW/MINI in the US, they have the most available slots on the factory line across the pond.  Door to door, it took 6 weeks and 1 day.  Let's also keep in mind that the car comes loaded on a ship and sails for 23 days all the way down the the Panama Canal and comes all the way up to Oxnard where they have the BMW dispatch center for the west coast.

The whole time I waited for my car to arrive, Mike periodically emailed me screen-shots showing details about the manufacturing process and various ETA.  
I consider myself to be a picky customer because when we are talking that kind of money or commitment to a group like BMW, I don't think you should settle for less than great customer service and impeccable approach.  Back in Europe where I used to live, this is what I got from Mercedes Benz and I wasn't expecting less that time either.

My car got in today.  I took it home with 12 miles on it.  The experience has been absolutely amazing and I highly recommend you talk to Mike Scholz if you're ever interested about a test-drive and a future order.  He has been knowledgeable and always available to answer all of my questions. He handled everything perfectly. I wasn't expecting so much but it's always a very positive feeling when an experience exceeds your expectations.

5 stars and 2 thumbs up for Mike Scholz and Nick Alexander Imports.

Catherine P. | 2012-01-09

I just leased a new mini cooper S from Josh with assistance from Ashley and not only do I love the car but I had a great experience doing the deal!
They listened to what I wanted, knew the product and came up with the perfect fit with a few extras thrown in!
Great selection to choose from, great deal- go see them!

Cat S. | 2012-01-08

I love my Mini.  I bought my Mini here and unfortunately I've already had to visit their service department.  I've been driving for 12 years with never having a flat... What do I get within the first 6 months of my brand new car?? a nail in my tire.  Jerk nail.

On my one day off I was running around crazy & calling Mini to find out about what to do with this damn tire.  What I found out is that run-flat tires can't be patched.  They can only be replaced.  Ugh.  Over the phone they are impossible.  Constantly being transferred, not having my call picked up, confusion on whats going on, blah blah blah.  However, once I was in the building everything was great.  Eddie was my service guy.  He's super personable, funny, swift & great to work with.  My new tire was put on and my car was washed within an hour... On a Saturday!

So far so good with the service department.  Maybe a few classes on phone skills would be great.

Cat H. | 2012-01-07

I first came to this dealership on a whim because I was thinking about buying a new car & thought the MINI Coopers are cute. I met our motoring adviser, Adrian, on the lot while I was "browsing" around and thought "Oh, wow... He seems pretty nice & friendly." We took two MINI Coopers for a test drive and I ended up liking 1 of the 2 cars I test drove. I told Adrian I'd be back and what I liked about him was how NOT pushy he was (:

A few days later, I came back to the dealership and was, again,  greeted by Adrian. I decided to buy my 2012 MINI Cooper and the entire process was quick & easy. I was in & out of the dealership in about 2hrs.

Our finance advisor, Jerod, was extremely nice & friendly as well.

To be honest, I was a bit stressed because this was my very first car purchase and I've heard how pushy sales associates could get, but the employees at Nick Alexander weren't like the salespeople I've encountered at other car dealerships at all. Adrian was chill & was able to answer every single one of my questions to ease my mind.

I would definitely recommend all my friends & family to come to Nick Alexander. A great deal was made & I am definitely happy with my purchase.

Billy B. | 2012-01-02

Top notch dealership that seriously values its customers.

Oscar G. | 2012-01-02

I came to Alexander BMW to get a schedule maintenance on my 328i coupe. I wasn't expecting much from a dealer as other brand of dealers don't really care for you if there not getting anything out of your wallet; but I was blown away by the type of service Alexander provided. My service advisor Jeff, he took the time to explain everything that my warranty covered, he went detail by detail to make me feel like if I was talking to my friend about my car. His service was one of a kind. I couldn't believe that he went the distance to recommend services that were not even part of the schedule maintenance. The rest of the staff is also amazing. As soon as went in they greet you with a welcoming good morning and even ask you if you care for premium coffee. As if you had arrived at a family members home.I never in my life had any type of service like Alexander BMW has provided.  Jeff and the rest of the staff took ownership and show that they truly care for you not only as a customer but as a friend. I recommend everyone that owns a BMW to get your service here you will be blown away at the experience they provide none other out-there will match what Jeff and Alexander has done for me today and if you don't own a BMW then you have more of a reason to drop by check out their deals and hopefully you can become part of this family.

Jonel E. | 2011-12-30

Horrible service!!!! My aunt purchase a 5 series and was said to be delivered 1 day after its been 3 days and now they call today and said somebody sold her car by accident earlier by a different sales person! What kind of business is this!!!!! People getting dibs by the sales people....I dont know....all I know is that sounds sketchy to me. Sales should be on point and they should communicate with each other! This is excuses for this crap!

Jennifer I. | 2011-12-20

Purchased a certified pre-owned and had multiple customer service issues with them.  Deceitful sales and poor customer service.  I love my BMW but honestly would NEVER recommend purchasing from here.  If so bring a lawyer to decipher contracts.

Shana M. | 2011-12-09

I just leased a brand new BMW 2012 Z4 from Nick Alexander Imports and was so thrilled with the deal.
First of all, Serene, my salesperson was sweet, honest, patient, and very helpful. The honest part was a big deal, as i really, really shopped around and was very discouraged by the sleazy, unattentive, and rude salespeople at the other LA-area dealerships.
Nick Alexander made me an awesome deal, no BS. Such an easy and pleasant transaction.

Robin K. | 2011-12-08

I bought my first new car at Nick Alexander Imports and I had a very positive experience. Dave Watson helped me with the purchase and he was great and very patient with me. Whenever I have needed work or scheduled maintenance , Elan Haim is the service advisor who helps me. Elan has been great! I recently moved to the bay area and have yet to find another dealership that is as kind, nice and customer focused as Nick Alexander. I really appreciate their attention to me, the customer.

Maria A. | 2011-11-08

I feel very fortunate that my service advisor, Elan Haim, is very attentive and takes very good care of not only me, but my car. When I arrive, I am brought in and offered a cup of coffee and I am given a very thorough review of what my car is getting and my options. I am always treated with respect and I never feel that my car gets overlooked. It's actually quite the opposite. I always find my car nice, clean and it's as if I was the buying the car off the lot again! It doesn't get any better than that. Optimal service that done respectfully and appropriately. And, that's the way it should be!

Amber P. | 2011-10-28

I can't say enough good things about my experience with Nick Alexander. I was referred to the dealership by a colleague that had gotten their beautiful 550i from them, and the customer service was top notch.  Serene followed up with me constantly, and really worked with me to get me a good deal, and not entirely break my bank account.  I was able to do most of my negotiations over email, and once I got to the dealership, I was in a new 5 series in about 2 hours and was able to fully turn in my lease without having to pay too much out of pocket.  They are GREAT.  I wouldn't ever go to another BMW dealership.

Ted G. | 2011-10-25

This reveiw is based on my buying experience. I have not dealt with them for service yet, and based on the reviews on service, I may choose not to. We'll see.

The buying experience was pretty painless. I was afraid of doing it. You just hear so many horror stories about buying cars.

I had been wanting a countryman for awhile, and the time came when I was ready. I came in, and was helped by Josh and his assistant. I  knew exactly what I wanted, so putting it together was pretty much a breeze. Order was placed, no problems.

The one problem I did have is that I heard from no one about the status of my order for nearly two months, when finally the salesmans assistant emailed me a production number finally.

Car came in, and when I went in to pick it up, it felt like everyone was genuinly excited for me.

I did feel like I was trying to be sold extra stuff when I picked it up, which I ended up getting anyway. My new car is protected from basically anything that could happen to it, which is a nice feeling.

All in all, a good experience. Would recommend it.

Esther A. | 2011-10-25

Nick Alexander Imports provided excellent service when I recently purchased my Mini Cooper.  The sales representative was extremely responsive to my needs, patient with me when I switched car models, efficient and quick to respond.  In addition, I believe he provided me with the best price possible.  I could not have wished for more!

Cynthia M. | 2011-10-10

Overall AMAZING, 5 STAR experience.

I walked onto the Nick Alexander Mini lot being unsure of making a purchase that night. Within an hour, Scott and Junior gave me a deal that I couldn't say no to. They were never gimmicky and always gave me the straight scoop (something I REALLY appreciated!). I had been wanting a Mini for a while , and Nick Alexander Mini definitely made this into a possibility. I LOVE, LOVE, LOVE my new car!

I highly recommend this location if you're interested in getting an awesome/exclusive deal for a fantastic car!

Sowon P. | 2011-10-09

I would give it two stars if it weren't for the awesome dealer Khoi. So the service sucked so bad. After we picked our car, (very low variety and you have to wait 6-8 weeks if you want a custom) we had to wait 2 HOURS for the finance office. I don't know who was in there before us but they took FOREVER. Khoi was really nice, he gave us a pretty good deal? I'm not sure, it was my first car so I'm not too sure if I got a good deal but he took 1k off the sticker price and gave us 2 free keychains :) His service was great, everything else about this place sucked.

Lola B. | 2011-10-05

Remember these three names: Ivan, Robert, and David. These three gentleman made up the triumvirate of heroes that saved me! After having a hellacious experience at Universal Mini, I decided to brave the drive and go to where the experienced Mini guys work. From the moment I called, David got what I needed, Ivan made sure I was taken care of when I arrived, and Robert (whiz kid genius) fixed my issues. I'm telling you, if you have a mini, TAKE IT TO ALEXANDER MINI FOR SERVICE!!

Anna T. | 2011-10-04

Best overall car buying and service experience I have ever had. I now have over 60,000 miles on my Nick Alexander X5 and gladly make the trek from Santa Monica to have service performed at Nick under my extended maintenance service program. Jeff Manarang in service is top notch, professional, efficient and very knowledgable, truly a trusted advisor. Mel, the Maintenance Manager, and his crew provide superior service every time. Love my BMW and my crew at Nick Alexander. I recently brought my car in for service and Jeff Manarang took great care of me, explaining and showing details being taken care of on my car. I also got a great new BMW as a loaner.

Saarah S. | 2011-09-28

I got my car from here!  I really enjoyed my experience in getting my lease.    I haven't yet taken my car in for service and am sincerely hoping that their flat bed truck service is still available (that was an enticing part of the deal!!).  If that doesn't go well, this review will change.  But other than that they've been helpful and friendly.

Rina L. | 2011-09-27

** This review is for the Mini Service Department **

I am so upset with the service (or lack thereof) from this dealership.  I previously worked with Alexander BMW service and they were fantastic, which is why I trekked all the way from SaMo to Dtown/East LA for this place.  I totally regret my decision and have learned better.

So first of all, Ivan the "representative", was not friendly at all.  I let that go because it was 8 in the morning and I'm not really a morning person either.  Whatever.  He seemed so out of it while checking my car and when I asked him questions, he chuckled as if I should already know the answer to the question I was asking.  The flap under my bumper came off and he pretty much accused me of driving too fast and/or running over something.  

Anyway, he told me my car should be ready by 11am. I told him that I can come by at 1pm, but asked that he call me when it is ready. He agreed.  So 1pm rolls around and I still haven't received a call. I called his office and the receptionist transferred me to his line. No answer. I left a message asking him to call me because I needed to go into work at 4p and needed to pick up my car ASAP.

2pm. Nothing. I call again, and the receptionist patches me through to his line again. Voicemail. I call the receptionist back and tell her my problem. I ask her if there is any way to check if my car is ready and she said Ivan was the only one that could help me.  I e-mail him. Bounced back. I e-mailed the Service Manager, Phil.  Nothing.

3pm. No word. I call AGAIN and the receptionist tells me Ivan went to lunch. I tell her how urgent it is. She tells me she'll call his cell. She said she can't reach him. There's a emergency contact number on his voicemail. I call that number, and I receive an error message. So basically, there is NO WAY to reach this guy.   I ask to speak to ANYONE in the service department, the receptionist tells me that's not possible. WTF?!

I go to work and thanks to Obama closing down all the streets near my work, I'm allowed to leave early. I call at 6pm and the receptionist tells me Ivan JUST left for the day.  *#&(@^&*@^)(@*).  Seriously??!??  So I tell her I NEED my car. She finally asks me my name and when I give it to her, she says, "Oh yes. Your car is ready for pickup."  *&$#&)@!(@*#^@&!%#&^%@#%@&*!.  

I finally find a ride down there and pick up my car. I go up to the receptionist and ask why Ivan didn't call me.  She tells me she told him I called several times inquiring about my car. She said he just shrugged. (*&$#^%&^$%@*#_@*#@^$@$@%$@&#).  What a F&@&%&* waste of my time. It takes less than a minute to call someone to tell them their car is ready for pickup.  

I am NEVER going back there again.  Although the service on my car itself was fine,  I NEVER want to deal with that kind of customer service ever again.

I'm SO frustrated.

Joel E. | 2011-09-26

Over the weekend my car had to be towed to Alexander Mini because of a flat tire.  The service I received from Phil, Ivan and Adrain (tech) from the service department was awesome.  They even washed my car and worked with my immediate needs.  It is this type of service that puts a huge smile on my face.

Tom K. | 2011-09-25


If you own a BMW and value your money travel someplace else like McKenna....

I simply went in to have my instrument cluster replaced after talking with BMW NA who agreed to cover part of the cost, pixel problem. I was on jury duty downtown and simply needed any dealer to swap it out.

First off there is no easy way to get to the service department and then after finally finding it off another street it was just a few open bays and I drove right past service because it was so small and looked like a few used car salespeople. Little did I know that was exactly how they operate. The clown that I ran into was Elan Heim. I told him I was in to replace the instrument cluster. I got out of the car and he popped the hood on my 7 series and started looking at the engine and told me I took good care of my car as if he couldn't find something more to make money on me with. Next we sat down in classroom chairs and he decided to tell me that his friend is the lead singer of Cypress Hill the rap group famous for promoting gang violence and drug use in the 90's, I wasn't impressed. I asked how long it would take for the part to get there and he said Monday because they don't work on shabbos, my girlfriend said your company is jewish? I said no honey he is just being a smart ass. Then he says my name is jewish and I said could be but it is also catholic. He then asks me to sign a estimate invoice for $1000. I said I wasn't signing for that amount since BMW NA would pick up 50% and he said he needed the contact info. I said they are going to contact you and you don't need the name. He got angry and said I needed to sign. I said this is not happening, then he took my key and ripped the tag off it and threw it at me on the desk. I walked out and said he needed to work on his customer service skills.

Who needs to be treated this way when simply trying to get your car serviced and I have no idea what religion or rap music have to do with BMW?

I've owned 7 BMW's over 10 years and never have been treated like this at a BMW dealer or any other dealer for that matter.


Nima K. | 2011-09-22

Took my e46 330i in for a basic oil change, Elan took care both the car and I. Did an oil change, and i even got a complimentary car wash! Pretty cool if you ask me.

Thanks Elan!

leslie n. | 2011-09-21

This is the spot - great, courteous and professional service!  The guys in the service department really took care of me today, especially Phil.  Talked me thru everything and explained how my nitro tires work and pointed out some special features as well as when upcoming service will be due.  Offered a nice rental car for me to go get dim sum rather than wait in the lobby.

Crystal R. | 2011-09-20

it shouldnt take forever to drop off my car for service if i have an appointment. Ill bring my car here for whatever gets done under my warranty but wont come back for major work, total rip off, recommend certified mini repair shop, probably save thousands in the long run.

Eric L. | 2011-09-17

So sweating out made me a better person, maybe my car really did  just break down that time I had brought it to this place. I'll try them again, I'm in the market for that countryman...

Sam M. | 2011-09-16

I have been a Nick Alexander customer for over 4 years now, and have had 4 vehicles throughout this time. Jeff Manerang, who is my service advisor has consistently provided me with excellent service and was always forthcoming to make my BMW experience quick, convenient, and pleasant. I truly value the fact that he takes the time to point out preventive maintenance issues which help avoid costly future visits. He keeps me informed about programs or recalls from BMW which might benefit me retain the maximum value in my vehicle.

Lastly, the dealership and the entire staff at Nick Alexander have always stood behind the vehicles they sell, and take a lot of pride in maintaining them. This feeling can not be replaced and makes me look forward to taking my car in for service each time.

Also, they have a great coffee and refreshment station inside their dealership which makes the occasional wait for a carwash very enjoyable.

Definitely recommended.

Lance L. | 2011-09-16

Alright all my MINI fans!  If you are in need of a PHENOMENAL Service Department, you need to see PHIL GIBSON at Alexander mini!  HE IS THE MAN!  Phil and everyone else at Nick Alexander Mini are probably the most honest and straightforward service department and dealership around!  Check them out!  HIGHLY RECOMMEND!!!

D K. | 2011-09-08

Omg ..Best visit to a car dealership for service award goes to Nick Alexander Imports!!! but the person I give the praise to is Jeff Manarang, in the service dept. he's more than helpful everything about him sends the message above and beyond . He is the true meaning of excellent customer service at it's best and because of him I'll keep coming back .

James M. | 2011-09-01

All i got to say is they lie and lie and over charge you for labor parts. its ridiculous here.

Haaheo T. | 2011-08-27

I had a great car buying experience! I walked in and said I wanted to buy a car. (Love that I can do that now, lol) Josh quickly greeted me.
Josh was very helpful and took me on a test drive, he answered all my questions. I was however prepared because I did all my research on what I wanted beforehand (pricing, features, accessories, etc).
On the third visit, we came to an agreement, and he ended up giving me a great deal (I know this because I compared what I got, with my two friends who bought similar MINIs from him; my pricing was SOOOO much better, lol)
The purchasing process was painless.
Few days after my purchase I had a small issue regarding my convertible top that would alert me with an error message when the top was down. I called Josh and he notified me that it needed a "system update." I was ok with the inconvenience because he said he would have a loaner dropped off to me while they took care of my car.
Problem was taken cared of and I am still a happy MINI my new car! THANKS JOSH!

Alicia B. | 2011-08-09

I went in to look at a 3 series, and no one was around to help. As i wondered around, Amanda from the Mini Cooper dept saw my struggle and came to my aide.

I couldnt believe that she left her dept and went out of her way to help me. After much though, I did not by a 3 series. But I returned several months later to see the Mini Coopers.

I asked for Amanda, because of how helpful she had been. She helped me pick out my new mini, and had all the paperwork set up for me before I even walked in :)

I was able to pick out my cooper, fill out paperwork, and drive off the lot within an hour!!! Amanda also helped me set up my mini-connect and provided me with her number to call with any questions I had.

I loved my service and recommend Amanda to all my friends who are thinking about a new car! I love Amanda and even more important I LOVE my CAR! Thanks Amanda!

jean g. | 2011-07-27

Working with Nelson at Nick Alexander was fantastic!  He did everything he could to make sure I left the same day with the exact Mini that I wanted and he was successful in doing so.

Natascha J. | 2011-07-23

I went to Alexander 8 months ago to buy my Mini.  I've had it in the shop almost every month since a week after I bought it.  Broken horn, leak in some sort of hose, broken arm bushings, a "check engine" issue which could not be "reproduced", problems with the windows, a dead battery, a broken valve cover gasket, and...drum roll...the most burned out, cracked and busted clutch in the world.  I purchased the $3,000 extended warranty, but that doesn't cover a clutch - which they quoted me at $2,500 - but I was already at my wits end; I had trusted them too many times to fix my car and here I was, at the dealership again.  I took my car to my old mechanic who only charged me $1,000 with a one year warranty and had it done the next day AND came and picked me up.  But wait, there's more.  Alex, the salesman who took me for the test drive back in November told me the car had a new clutch in it so it "may be a little stiff."  Alex lied.  After Ivan in the service department quoted me $389 for the battery, I asked him if I could go somewhere else (I'm on a budget) and he said I could but I'd have to bring it back to him to have it reprogrammed.  Ivan lied.  The broken valve cover gasket was an avoidable issue - this piece of equipment sits right of top of the engine in a very visible matter.  When I mentioned that I heard a knocking in the engine THEN they discovered this broken gasket, oh and my engine was almost completely out of oil.  Like I said, this is a very visible problem and one that should have been fixed the other five times I had been in the dealership.  Guess who paid for that lazy mistake?  Me. Guess who Alexander Mini blamed the clutch on?  Me.  This is my third manual transmission vehicle and my 11th year driving a 5-speed.  I don't burn out clutches in 6,000 miles.  They even tried to insinuate that it was because I'm a woman maybe I didn't quite drive it correctly.  They also tried to blame me for the broken arm bushings (two months after purchase) saying that I'd probably driven over a lot of potholes.  I've lost two days work and spent $1,600 dollars on my car and I'm just NOW reaching 6,000 miles.  I am in the process of drawing a case for the Bureau of Automotive Repair as well as my assemblyman representative.  I love Mini Coopers but I wouldn't even tell my worst enemy to buy a car at Alexander.

careen k. | 2011-07-10

Worst dealership!!! WARNING to whoever wants to get a mini, do not go here! Their service sucks and you wont get any help, you will just get excuses. My dad took his mini here and they told him to go to monrovia mini dealer. The door panels on the car were sticking out and they wouldn't fix it. Bad people, there is no excuse for bad service. Safe to say we will never do business here and will tell all our friends and family not to come here.

Jessica M. | 2011-06-27

I would recommend Nick Alexander to anyone who is interested in buying a car, not only a Mini but any car. The sales People are amazing! I first spoke with Amanda &  then Kohi, and before we ever met in person their demeanor on the phone was so pleasant. They answered all of my questions about leasing and buying and we worked out the best deal in a short matter of time. The financial department was no hassle, no struggle, easy going & easy to understand. They say if you want to lease a car, you better like your dealer...I don't think you could find a better Dealer anywhere! KEEP IT UP GUYS!

Craig K. | 2011-06-25

My wife was in the market for a Minicooper, and we couldn't have been more pleased with the way we were treated by Nelson Siosion of Nick Alexander Imports. He was very patient in explaining each and every safety feature, as well as the different features of the various models. Once we settled on the car wee wanted, it was an effortless experience deciding on the lease option and driving off the a beautiful new car. We would highly recommend going to Nick Alexander Imports for your Minicooper!

Brittany S. | 2011-06-24

I highly recommend Nick Alexander Mini. I have now leased 2 cars from them and I have zero complaints! Everyone I have worked with there is nice and very helpful.

I always work with Josh in the sales department.  He is the best! He makes sure to work with you to get you what you want and what you need for the best deal.  He always goes out of his way to help you find the perfect mini for you!

And the service department is great! I usually work with Linda and Phi, they are always helpful and do their best to accommodate my schedule and get me in and out! Every time I go in they make my experience smooth and easy. They make sure to find out everything that I need and that I know everything that they will be servicing on my car to make sure all of my concerns are taken care of.  They are very friendly and always a pleasure to work with and I know that when I go in there I am getting what needs to be done and not any unnecessary extras!

I have recommended Nick Alexander Mini to many of my friends and will continue to recommend them to anyone looking for a Mini!!

Daniel C. | 2011-06-23

I just went through the worst lease-end experience at this dealership and want to warn others DON'T LEASE/BUY FROM THESE PEOPLE!!!

If you decide not to release or buy a car from them they will do everything they can to get money out of you.

I was looking at almost $2000.00 in lease-end charges from them after I told the lease-end manager that I went ahead and bought a Prius.  

My Mini was under my mileage by 12000 miles and the car was in great shape. The lease end manager was an awful woman to deal with and basically drove away my business. I will never come to this dealership again for anything. She actually said to me "well if you were releasing with us I could possibly do something about all these charges..."

I did my research and ended up taking my mini cooper to another dealership (Monrovia BMW) to turn it in. They were extremely nice and accommodating and I ended up with no lease-end charges other than my disposition fee of $350.00.. this just reaffirms my belief that Nick Alexander only wants to make a buck off of people. Even if it means alienating a customer who has been with them for over 6 years.

To sum it all up STAY AWAY!

Maggie V. | 2011-06-17

I used to think Nick Alexander rocked but not anymore.  Their service department seems to have gone through a complete personnel change.  Ricky, who used to be my service rep, isn't there anymore.  The current service reps seem only to want to sell you services you don't want or need.  My car was in for servicing less than one month ago and it's back due to an engine overheating light and leak?!?!?! They said there is no way that existed when the car was there a few weeks ago.  Now, to the tune of $1600, they can replace the water pump and thermostat.  Oh, and they suggest changing all the hoses for around $600.  the service rep also asked me if I wanted a $100 discount.  You have to ask?  The fact that he can offer it makes me wonder about their mark up on labor and parts.  I'm moving on to another independent Mini service garage.  Nick Alexander has disappointed big time.

Suzi F. | 2011-06-17

This review is for Alexander BMW service department.  I am very pleased with the honest, fast, top notch service from JEFFREY!  I TRUST him to give me the best rate and honestly tell me what I need to have done.  My car is always washed and detailed too!  Jeff lives up to his word and that's why I keep going back to Jeff and Rebecca (loaner person) in service dept!

JoHn C. | 2011-06-16

Best BMW service rep i have ever had.. Thanks Jefferey Manarang. He told me exactly was it needed to be fixed and what will soon need to fix. We all know how sensitive BMW's are, just by hearing the noise, Jefferey knew  that some parts were about to go out.
Best and very honest service rep. He keeps you updated once he finds anything out about the service. Definitely schedule with him. I drive past 4 bmw dealers just to go to Nick. Thanks Jeff for great customer care.

Jack J. | 2011-05-26

First time yelp review based on two prior service department visits to Nick Alexander.

Both times, Elan was my service advisor and for that am very appreciative for his hard work efforts.  Also would highly recommend Elan for all your BMW service needs.

The first time was for replacement tire due to wear, and the second time was for brake pads replacement due to squealing. The squeal was mentioned on the first visit but was denied.

Elan was friendly, helpful, energetic, and very courteous. Each time he consistently met expectations, and explained the process of fixing my car and finished the time he said would be done. For replacement tire, he secured the best (what I believe was with mgr discount) possible price.  Although on the second visit, he tried selling a cleaning service, which was supposed to be covered under the BMW maintenance warranty.  In fact, my father owns a BMW also, and he was able to get the service 100% covered under his warranty at his BMW service. I declined.

Today my tire is brand spankin new and my brake pads work fantastic - no more squealing! Overall, a happy customer and a free car wash and detail after my visit saves me trip to the car wash and $$$ to boot.

At Nick Alexander, everyone seems to be very friendly and very helpful there.  Free Flavia coffee / tea machine for customers, which I loved the Japanese green tea!

ej r. | 2011-05-26

Service? on your BMW? Try Nick Alexander Imports - BMW along Alameda...yes Alameda, in the middle of nowhere, and look for Mr. Jeff Manarang, he's the best  for your BMW service ....period! He will tell you what you need and what you don't need. Top notch and very honest, you will never find anyone like him (the other advisor is at Honda) who will treat you like a real person..No BS. Every time I need service on my M3...he takes care of my baby the way I wanted it to be. Keep it up Jeff, see you on my next service.

Christopher S. | 2011-05-26

I had been searching for a mini for about 2 months. I went to several Mini dealerships in the Pasadena area and was treated without respect and just seen as another commission. I decided to expand my options and search the Los Angeles area. I came across Nick Alexander Mini  and was instantly impressed with the service I received. Upon my arrival, I was greeted by smiling faces and friendly customer service representatives. Personally, I can admit that I am a very inquisitive customer. With that being said, they had patience and answered all my questions without hesitation. I was offered a great price for the car of my dreams and couldn't resist buying a Mini! From the begging to the end, I was treated as an actual person. The respect I received was something I really valued. I would definitely recommend this dealership to anyone looking for a Mini. Overall, this has been the most pleasant car buying experience I have ever had.

P.S. Ask for a coffee when you arrive! Best coffee ever. Makes the car buying experience that more enjoyable =]

Eric R. | 2011-05-23

A good place to find a Mini, but if you're used to having the sales people care for you and cater to you, This is not the place! they are not really interested in the customer, because their cars are very high in demand and they have enough customers so they don't have to really make a sale to every customer who comes their way.  I went there as a very interested customer, ready to make a purchase, but was treated so indifferently that felt like I have to beg the saleswoman to sell me the car! Highly recommend Crevier Mini

Steve R. | 2011-05-15

OMG! Service is immaculate.. Ask for Jeffery Manarang.  He is just amazing.. Excellent service!! Just got my 645ci back from service.. After 6 yrs, still drives like new!!

Carla G. | 2011-05-10

First of all I love Mini's!!! I've bought 2 Mini's and I bought them both at Nick Alexander Imports.   Josh, the salesman who helped me both times is a class act and extremely helpful.  Their prices were far below any other Mini dealerships I spoke with.  I enjoy a great chat with him whenever I bring my Mini in for service!  
The service is also first class!  Phil, my service advisor for the last year is absolutely helpful and had bent over backwards to work around my crazy schedule!  They really know what they are doing over there and they follow through on all promises!  Even though there is a Mini dealership 5 miles from my house, I choose to take my car to Nick Alexander for the service, great attitude and consistency!  Keep up the good work guys!  
To those who are worried about the shop not being in Beverly Hills... I think you should note that most of the world is not in Beverly Hills.  Nick Alexander is in a warehouse area, but I've never felt unsafe driving my car to or from there.  
This is a great dealership and I would recommend it to anyone looking for a new or used Mini Cooper.

Lucas A. | 2011-04-30

Stay away from Josh Ross. He is the reason why people make car salesman jokes. Everything that came out of his mouth was insultingly cliche'-ish. He is a total swindler, and Nick keeps him working because, while unethical, he sells a bunch of cars. Caught him on at least 2 flat out lies, and he side skirted the issue when confronted....just like a "Car Salesman." Josh or Joshua (whatever) is a greedy narcissist who thinks people are stupid and believes he should join MENSA because of his self-proclaimed high IQ......LOL!  In contrast we dealt with another dealer/motoring advisor months later and the experience was night and day. While Josh is a phony, my new sales guy was awesome and a genuinely nice person. Got the car at the exact price we'd agreed on over the phone, and he even threw in a few accessories gratis and shipped them at no cost! He's since called us several times to check how we were doing with our new MINI, and took care of a few minor issues immediately. Now Josh, who acted like my new best friend when trying to close the deal, never answered or returned our calls after the sale. Oh, I stand corrected, he did email me weeks later to remind me to give him all 10's on the post purchase survey....unbelievable!! People don't fall for his act, and deal with another advisor. I'm sure they're not all like Josh at Nick Alexander. But my advice would be to go to South Bay Mini and deal with Timmy. While they don't have the inventory Nick has, they have awesome and knowledgeable people there; Including Drew, the sales manager. They'll get you the best possible deal coupled with excellent customer service (Foreign Language to Josh).

Brian J. | 2011-04-28

If you're Looking for a Mini, definitely go to Alexander Mini!  Be sure to find Junior Mercado! He was awesome and got us a great deal on the car we loved!
We went to the lot curious about the Mini Clubman, but weren't  really sure about it or how it compared to the Mini Countryman or Mini Cooper Hardtop.  Junior was very friendly, introduced himself and from the get go was very laid back, NO PRESSURE, friendly, genuine (no cheese) and encouraging.  He brought out keys for both the Clubman and Countryman for test drive.  Amazing, fast, nimble, sharp and cute.  It's like diving a luxury car and a sports car at the same time!
He was very understanding about my need to take a while to make a decision and said things like, "Well this is a very big purchase" because it IS and we wanted this purchase to be the best purchase it can be.
He patiently sat with us and broke down numbers for buying & leasing; calmly checked cars in his inventory and checked prices for different packages for "S"Sport engine and sunroof/climate control/stereo options, etc.
He was easily available via text (even on his day off!) in the days following the test drive & even got our paperwork going electronically saving another trip downtown!!! SO EASY. We got a great deal and our Ultimate Favorite Moment, was seeing that sweet little Horizon blue MiniCooper Clubman S drive down our street as JUNIOR DELIVERED IT HIMSELF!!!
Looking forward to keeping up the maintenance plan with Alexander Mini's easy & convenient flat-bed truck pick up and loaner drop off.
We really LOVE our Mini AND Highly, HIGHLY, recommend Alexander Mini & Junior!

Tony C. | 2011-04-28

Two words: Jeffrey Manarang.  The service department at Nick Alexander is very solid all the way around, but Jeffrey takes the cake.  He is very responsive, easily reachable and is magically able make time in his schedule to accommodate customers on the go.  He delivers your car in perfect condition with the repairs he promises and within the time frame he promises.  In the 10+ times I've brought my car in for service, he has never disappointed.  (Also, Lori Di Silva, the Customer Service Manager, and Nicholas Alexander, the head of Service and Parts, are incredibly cordial and responsive-- always a pleasure to work with.)

Joshua K. | 2011-04-24

Alex Guyenne, one of the Internet Sales Managers is by far one of the most positive and upbeat sales people I have ever dealt with.  Not overly sales-y, he was just nice and personable with me through the entire experience.  I really have to say this was one of the best car buying experiences I have had, and I have bought several.

Alex worked with me on my trade-in, gave me a very aggressive price on the car, helped me find exactly the car I wanted, and then kept smiling as I sent him back to his manager with scenario after scenario to run for me.  I checked with 2 other dealers who couldn't touch his price.

All in all I left with the car I wanted, the price I wanted, the trade-in value I wanted (mostly) and a smile...all because I wasn't overly sold in the process and I was handled with simple and genuine happiness.

Thanks Alex, and thanks Nick Alexander BMW.

Charles D. | 2011-04-22

Service department review:

I brought my car in to replace break pads.  The light on the dash came on and three days later I was in the shop.  I wasn't even close to having fully worn them down -- there was about 20% remaining, I was told.  So it was very curious when they told me I had to replace my rotors in addition to the pads, something you would only have to do if you drove your car with completely worn down pads for an excessive amount of time.

I googled around to educate myself on break pads and rotors to make sure I wasn't crazy.  I found an article where the author details a scam in which repair shops tell you that you're breaking an obscure state law if you don't replace your rotors, and that's how they con you into replacing parts that are perfectly fine.  I was told this same story: I was breaking a state law and I would have to sign a release acknowledging I knew I was driving an unsafe car.  This seemed like obvious BS so I refused the rotor replacement.  Guess what?  When I picked up the car, I was not required to sign any such release.  At pickup time, they said since I was not replacing the rotors, that my break pads would not be warranteed against noise.  Um, OK, that's a big leap from breaking a state law.  I'm sure the refusal to warrantee against noise probably would not hold up either, but at the moment I don't care about that. The story I was sold is 100% sketchy and I'm glad I didn't fall for it.

I would have expected this from a random discount body shop, not from the mini dealership.  Update: I gave the dealership a bad review through the national mini survey that I received after my visit.  That resulted in Alexander contacting me to get me to change my review.  I asked them to provide documentation regarding their safety claims, and I'm still waiting for them to get back to me on that...

On a separate note, it took 40 minutes to get my loaner car after setting service up.  The service rep waited until my consult was complete to request my loaner.  Suggestion: set up the loaner FIRST, or better yet, set it up before I arrive, since I had an appointment.

Crystal N. | 2011-03-21

Only because I have to give it something, I gave it a one star rating. Came here to look at my first car and a trade in with my moms car because she was getting a new one and we were promised and told a rate and when they came back the rate they gave us was not the situation after waiting 7 hours!! They said come back tomorrow, I'll give you a call no later than noon. Next day came around got no call. So, I called back and finally after playing phone tag for 3 hours we get a response and were told we can do the rate no problem you just need to come down and everything was fine. Well, this was not the case. While waiting we saw another customer getting yelled at for not buying the car so they walked out and next came us after sitting for Another 3 hours we get told a bunch of nonsense and the sales people didn't even have the decency to say sorry please come back maybe at a later time. Nothing. By far the worst experience ever and for a brand who want to get themselves out there, this is not the way to do so! DONT BUY MINI'S

Tracy E. | 2011-03-14

They're filthy liars. Not worth a single star. Absolutely the worst customer service I have ever encountered anywhere. Ever. I'd sent an email to several local Mini dealers with the exact description of the car I was looking for. Nick Alexander responded, saying they had one that was pretty close - actually had more options, and they were willing to negotiate down on the price. I had lengthy email exchanges and then a phone conversation with one of their guys. I was planning to lease. "The car's in our port in Oxnard. It'll take a few days to get it out of our reserve storage. The residual on the Cooper S is in the high 60's," he said, and then quoted the money factor. "Wonderful," I'm thinking. "This'll be easy." I head over on a Saturday. I was there for 4 hours. Turned out the residual was 59. 59! "High 60's," he'd quoted. The money factor was also off. It was halfway through January, and he'd already sold 6 cars that month. He should have known his #'s. When my calculations didn't match his, he said "I don't know what those numbers you're showing me mean. Calculating a lease is complicated. I don't even know how to do it." I proceeded to walk him through the process of how to calculate a car lease. A high school student could do it. So, I spoke with the manager. 4 hours later (4 hours!) I left and went back to the drawing board. After calling more area dealerships, I found out that THE CAR WAS NEVER THEIRS TO SELL! It was at a dealership in San Francisco! Dude MADE UP a story about the car at some reserve storage facility in Oxnard! Complete fabrication. In the end, I special ordered the exact Mini I wanted from the manufacturer and picked it up from Crevier in Santa Ana. Smooth, no bs, wonderful experience. Do not give your money or your time to Nick Alexander. They're liars.

Rye N. | 2011-03-12

Buying a Car can be a FUN or Dreaded experience. Going from dealer to dealer. You don't know if you're getting a deal or just getting bent over without any KY.

With over 1,000,000+ combination and possibilities. Looking for my Mini was arduous task.  Fortunately, I'm pretty good with the Googling and the thing called the internet. Which landed me to Nick Alexanders online sales associate Josh.

I told him what I was willing to pay. I didn't want to pay a dollar more for my offer and Josh was willing to work with me. He found my 50th Anniversary Hot Chocolate Mini Cooper S. In days the car arrived at the lot. I got in to their tricked out facility. Singed the paper-work. Got my keys and smiled the whole way home.

The experience was fun. I'm Ecstatic about my car and now..
We bobbin to the music this is how we do it (all night)
Breezin down the freeway just me and my baby (in our ride)
Just me and my boss no worries at all
Listening to  Min-i Cop-per Music Music

Gina T. | 2011-03-06

This dealership is so misleading and dishonest.  I had leased a 300 series top of the line sports car and a 750IL on the same day.  SInce then we have been waiting to end these leases so we can go to another dealership.  They did not follow through on one promise (especially my concern about HOW FAR AWAY AND IN THE GETTO this dealership is for servicing.)  NO PROBLEM!  They would send a truck bed to pick up our cars for all their services and upkeep.  PLEEEZZE.  The only time we could get them to actually make an appointment they did not show.  TWICE.  They lured us in with phone promises of EXACTLY the car , color model etc. we were wanting as being on their floor and then did the typical bait and switch.   A woman is now running and owns the business,  ELizabeth.  One would think when you get to the top things turn around, but she simply kept her door closed and had an "assistant" deal with us.

I am very, every easy and still can't put enough emphasis on the horrible service, organization, lack of honesty and alas the typical "here comes a woman with some money" so lets treat her like a child and try to charge her 12.5% interest on these leases.  (This while they were advertising 0% and no down.)

Have never written a review before but feel like a car is a big purchase and a BMW should be a great experience.  Hope I can help steer you in a better direction, ANYWHERE but with these clowns.

went to South Bay BMW to turn in my 750IL, lease a new 535 for me and a 325 for another daughter of mine.  Great experience so far.  I'll keep my fingers crossed.

Jordan G. | 2011-02-23

I leased a Mini from Nick Alexander in 2008, and returned it just a few days ago. I am writing to report on the awful treatment I received at the time of my turn in.

Keep in mind that I turned the car in more than 2 months before the end of my lease, at 4,000 miles under the allotted amount. The car was in perfect condition.

At the end of lease "inspection" the employee for Nick Alexander reported than I needed two new tires (had sufficient tread) and that I would be charged for a "scratch" on the rear bumper (hairline small scratch that could be buffed in about 2 minutes). When I questioned why I would be charged for these things, the employee tried to coerce me into signing off on her inspection by threatening me that she would call in an "independent inspector from BMW" who would charge me for even more damage. When I asked what would happen if I challenged the "independent" inspection, she told me I would be reported to collections!

This type of service is deplorable. If this company wants repeat business, they need to treat people well at the conclusion of a lease, not just at the commencement. Threatening customers with collections and additional damage charges is unacceptable.  Further, dishonesty about the process, including calling a BMW inspector "independent" and stating that a challenge to damage assessment would result in collections, is rediculous.

I strongly recommend you take your business elsewhere.

aaron c. | 2011-02-22

Review for Dealership/Sales for MINI (aka MA 'Motoring Advisor' Mini calls it)

_Inventory Selection
_Professional MA staff

_Nick Can say NO (in contrary to their claim)
_Odd Location

First of all, this place is in a very odd location, deep within the warehouse/industrial district. It could be quite scary to drive there/around if your entire life only evolved around Beverly Hills. There are those infamous 'Window Washers' lurking around the stop light on the way to the dealership. Perhaps you should keep some change in your car.

After going through rough streets, the whole dealership premise appears, as if it is the Oasis in the desert. The front lot is pretty good size with plenty of customer parking and good number of cars in stock. The building is nicely designed Mini brand building.

The front desk lady is quite friendly and greets you as you enter through the main door. I wish they have a bit more open space in the showroom to display more cars, but it seems they've decided the sales (or advising) cubicles are more important. They do over original Mini in display and complementary coffee/snacks!

My MA was internet/fleet manager Alicia. Since I emailed her before I visited, she immediately offered the test drive of Countryman once we exchanged our initial greetings. After a short wait, she pulled the car to the front and we went for a short ride. I took my time checking out the car in the drivers seat, and appreciated the fact that she didn't try to sell me all the features. She only responded to the questions I had, and was able to provide me adequate answers. So far so good!

After a rather short ride in pouring rain (Which I actually liked) we are back at the dealership for the money talk. I've done my research and shopping around before coming here, thus I knew what I was looking for in terms of number and the car. Alicia was quite straight forward with everything.

However, my high expectation of their claim of largest Mini dealership and that customers can benefit from the lower overhead they enjoy since being in the warehouse district was met with disappointment as she didn't seem to willing to move her position. She is quite a hard ball. She did present me other higher transaction price deals in defense to make me feel I have no choice, but as in any car buying negotiation, I can care less about what others people are paying, especially when it is apparent those people have not done their research and are obviously overpaying.  

Granted that Countryman is a brand new car to the brand and provide excellent profit opportunity, but it was a bit odd to me that they weren't moving at all even if I presented a competing offer from elsewhere and ready to place an order.

All in all, I did not walk out of the dealership with a smile and a signed contract. Can they do better and be more friendly and engaging? Sure!  Would I visit again to purchase a car? It depends. But I will say my experience was positive enough, as they were professional throughout the whole process.

I guess "Nick CAN say "NO"

BTW... I see that there are 5 star review of the establishment posted recently.. All those sounds way~~~ too phish!!! Way to go adding fake reviews to yourself Alexander Imports employees!

Lee L. | 2011-02-06

Andres, the manager is flamboyantly ridiculous.  I loved him.  He is definitely a salesman in and out.  
I brought in my Chinese aunt to negotiate my mini because Mini is notorious for not backing down on the sticker price.  Any time anyone in my family wants to buy a car, we bring my aunt.  She is good at haggling.  She was offered a job at Lexus and BMW after breaking down some of their salesmen. My aunt tried walking away and Andres walked out with her holding her hand, telling her that he just wants to make the both of us happy.  In the end, I got my mini at the price we wanted.

All in all, I really didn't like the sales associate that I dealt with, Amanda, but Andres was a riot.

Pros- They offer flatbed pick-up on maintenance.  I have never heard of this service, but it sounds awesome.  They send a truck to pick up your car (within 30 miles) and bring it back after service.
-Variety, every color combination on the lot.
-Flavia coffee machine!
-Andres the manager.

Cons-Location.  This is in the middle of the industrial area in downtown.  Sadly, my uncle got a flat driving here through through the crappy ghetto roads.
-Hit or miss on the sales associate.

David Y. | 2011-02-02

This review is for the Service Department.
* They told my wife her Mini was ready in the morning, so they picked her up in a shuttle and drove her to the dealership.
* Once she got there, they said her car wasn't actually ready, and made her wait an additional 3 hours (for what was supposed to be a quick pickup). This was after escalating her job to "rush" status, apparently.
* No apologies, no refund, no discount offer.
* What a lucky group of guys, to be able to completely ignore the customer and still get paid for doing a bad job. Wish I had that luxury.
* Avoid at all costs and go to the much more professional Crevier instead. It's farther, but they actually work for a living.

patricia p. | 2011-01-30

I purchased my 325i in Dec of 2009. I've had my car 13 months and have had to take it in 11 times for multiple issues.  Sometimes covered under warranty and other times not but always trying to sell me a service.  I've dealt with numerous service rep's and have not been impressed.  Is it not reasonable to have a new car purchase and drive it for at least a month or more with out warning lights.  Manager Carl does not return phone calls.  I took my car in for brakes on 1/4 and they squeaked as soon as I drove my car off the lot.  I returned it back for service and picked it up today and still the brakes squeak.  This was after Carl promised he would have his forman check my car before release.

Nick G. | 2011-01-18

If there were a negative stars option, I would click it. Negative 1 million.
I've had to wait for almost a year to post this review... the rage wouldn't allow me to consider such a thing without imperiling any electronics and nearby persons.
I needed a new catalytic converter on my m3. This is not an inexpensive proposition as a single one (there are two on the damn thing) costs around 2k at the dealership. Luckily BMW has realized that because they had the interns design the US market cats, they'd better extend the warranty on the things... My car being an 03 qualified! Yay!

With the smog test looming I had no choice but to roll the dice on a trip to a dealership as I wasn't about to buy the thing myself. The car ran perfectly I might add... with the check engine light on which, when you plugged in a handy OBD-II scanner, was indicative of the underperforming cat, and the underperforming cat alone.

Long story short, they agree to fix the car under warranty. They give me a Prius rental which was not free. It should have been because that is the worst car I have ever driven in my life. Can I review that abomination on Yelp?

Anyway I started receiving calls from Johnny Lemuz, my lineman-turned-service 'advisor'. You've got a broken motor mount, that'll be $400. Nope I'll fix it myself thanks. Just fix the cat I told him.
From then on it obviously became an attempt for them to recoup some of their time via my expense...
-'Fuel system flush' $459- This mysterious procedure likely involves opening up the fuel filler cap and dumping in a quart of petroleum distillates. Aka the stuff you can buy at Kragen for $7. Aka the crap that really is of questionable value. It's not as if I run the car on Arco 87. I approved it only because they claimed the car wouldn't be warrantied without it. Ugh.
-Two O2 sensors ($1200-)
-Exhaust temperature sensor (300-some-odd)
I refused to have this work done as I felt this was an attempt to recoup their time and expense of installing the cat. There were no codes related to any of the O2s at drop off, much less any drivability issues.
They replace the cat alone, I pick the car up and it seems to be in one piece. Pop the hood... new exhaust manifold/cat, and new motor mount - interesting. Invoice states that they broke it. Why was I asked to pay for it at the time? Humph. More scanning for screwups...
Uh oh, wiring looks jacked up on the cam cover, protruding from plastic cover which is torqued down on top of the mess. Getting pissed now.

I pull out of the lot and the car starts missing not a minute later while idling at the light outside this hellhole. I pulled back in not wanting to risk damaging the engine and or catalytic converters. Livid, I ask for an explanation as to why the car all of a sudden has rough idle and no power. They claim this is due to the faulty sensors. I could see getting a rich code or failing a smog test, but the car was running like poo! I have no idea what has been done at this point so I have the car flatbed towed to a neighborhood mechanic.
He diagnoses a very lazy O2 sensor and actually chastises me about the mess that has been made of the wiring under the hood! He's incredulous that a dealership could be so unprofessional.
Furthermore, the exhaust temp sensor mysteriously has had it's wire severed, and he documents it for me with a picture. He then simply solders it back to life, problem solved.
I tell him that I'll do the other sensors at home and order a pair of OEM sensors on Amazon for $140.

It is at this point that I notice the deep scratches in the clearcoat on the hood and elsewhere. It is as if someone had decided that birdpoop was best removed with a brillo pad. The icing on the cake I suppose. I get the picture Johnny and the service thugs, "F*&% you too".
Dead O2 sensor, upon extrication, has an obviously fresh blob of anti-seize compound on the tip. Now, if you want to kill an O2 sensor FAST, that'd be about the best way to do it short of smashing it with a hammer. So that explains that.

Their next trick took a little head-scratching, because the wiring just didn't look right. Sure enough, even with the new sensors in, as soon as the car warmed up and got into closed-loop (communicating with the O2s, it'd start running like poop again). I disconnected all the sensor plugs and had a look. I had assumed that each (of the four total sensors) was unique, but it turned out that two were the same.
The wires had been deliberately crossed. It must have taken the 'tech' some doing as the wiring had to be fairly comprehensively rerouted under the cam cover to accomplish this. Connected properly, my car was instantly back to it's wonderful self.
And I'm spent. I apologize for my long-windedness...

In summary, I don't believe that Johnny and the crooks at Nick Alexander's Service Dept deserve your business. Fellow Yelpers, beware this place, as it truly is a 'stealership'.

Bragi S. | 2010-10-25

I just got some wiper blades at the parts store but the service was excellent and the guy who helped me out, I think his name was Rudy was fantastic.  He actually took time to come out from behind the counter and put the blades in my mini, and even showed me some tips on changing them myself next time.  So thanks to Rudy for all his help.  Keep it up guys!

Emily D. | 2010-06-24

My husband and I purchased our very first Mini here in January.  Incidentally, also our very first brand new car. Alicia, our salesperson was very knowledgeable and made the whole experience easy and as hassle free as possible.  We went to Universal Mini first, since it is way closer (we live in the valley), and had such an awful experience we almost gave up on Mini all together.  But we heard an ad on the radio for this place and decided to give it a try.

We test drove several models, and decided on the Clubman S, which is the bigger model with the third door.  They even gave me a decent trade in price on the POS Saturn Vue.

My husband isn't nicknamed 'Mad Dog'  at work for no reason, so he handled the negotiations, and yes, they did negotiate. Any Mini dealership that tells you they won't negotiate is full of crap. We never would have gotten the deal we did if we accepted that answer. (see my review on Universal Mini if you want to know more)

The general sales manager and the wonderful gentleman in the finance department were helpful and willing do work with us. (I'm sorry I can't remember all the names!)  We did end up adding the extended service plan, so we have the flat bed pickup and loaner car drop off for 100,000 miles.  Totally awesome.

After we dealt with all the financial issues, Alicia even helped us to sync our iPhones to the awesome integrated blue tooth system.  Oh yeah. Integrated blue tooth through the sound system? Totally nifty-keen. We drove off with huge smiles on our faces. Totally awesome car buying experience. Thanks Alicia and team!!

Mark T. | 2010-06-22

I feel dirty and violated.  What an awful experience....I will spare you the details but my bad experience was all about the staff being misleading and dishonest.  I would not recommend them to my worst enemy and will not use them to service the car.

The mini cooper is a great to all in the mini world IT SELLS ITSELF!! get your acts together and have the sales experience match the sought after motoring experience.....oh, and your reviews for service across the board also fall into the needs to be improved category more than they should.  Unacceptable!!  Back to Nick Alexander Mini, unless they give you a car, deliver it to your house and set you up with a mechanic that is some where other than their low rent location I would avoid them at all cost!!  The end.

little r. | 2010-06-06

Just got into my second Mini lease from these guys and although I've had my ups and downs with customer service in general, (occasional non-callbacks from service resulting in unnecessary $$$ out of my pocket (long story...I am partially to blame and own it)),I really do like the way they handle selling cars. My experiences have been with Jerod and Robert, and they are both super easy to talk to and are so accommodating. I don't trust salespeople in general, but I trust these guys. I might have gotten the car for less somewhere else (or even here), but I honestly do have more peace of mind here than i've had with other dealers, including Alexander BMW. If you're looking for a Mini, please do give them a chance. Also, Brian in finance is the best. I walked in with a twitch and out with a smile.

Sean B. | 2010-05-28

About a week ago, a detached retread from a tractor-trailer committed kamikaze-suicide against the side fender of my Mini Cooper, taking the entire wheelwell trim piece along with it. FML.

I called Nick Alexander, figuring that parts pricing would be the same at any dealer, so I might as well swing by the one that's between home and work on Tuesday morning. Got a price on the wheelwell trim piece ($78), which was unfortunately about what I expected. Not their fault, that's OEM parts for you...

So I ask the manager if they could put it on for me, before I head to work. He tells me that it's a two hour job, that I'd have to drop it off for at least a half a day, and I'd be spending over $200. OMG. You've got to be joking. I take the part, leave, and look at it. Wow. Very simple. One ridge to line up with the lower molding and six clips. Probably a do-it-yourself job.

As I drive home, I fondly recall Mini of SF cutting me a break now and again, as a way to instill a sense of loyalty and also creating a relationship with me that would cause me to return for parts, sales, and service in the future. It would have been a nice gesture for them to try to win me over as a lifetime customer by cutting me some slack, but that clearly isn't how they roll. I know comparing a dealership to one 500 miles away is useless, but I'm comparing the two anyway, and feel like I got VERY above-the-call-of-duty service at Mini of SF, got used to that... and here... it was really just standard service, nothing that makes me feel committed to returning. I'll probably try out another dealership next time, just to see if they provide a higher level of service, like what I'm spoiled by.

Mary S. | 2010-05-19

So sad to me.  I adored the mini cooper driving experience.. but I must say that beyond the actual lease signing and getting the car from this dealership, I had a horrible experience.  My brand new car was in and out of service 4 times in the first 6 months..for things I'd never heard of... at first no biggie but after so many times in and out.. I complained... and they got into a huge fight with me.. yelled at me... and did nothing about it.  Ricky's great and it's not his fault (the service manager) but even the owner of the dealership went out of her way to call me and yell at me... all i needed was someone to hear that it was concerning to me and do ANYTHING about it.. but they were horrible.  I took it to a different service shop (universal mini) had no problems... until my 36,000 mile warranty ran out... I asked my guy there if I should purchase the extended warranty... he said  not if I was going to turn it in as I'd only incur an oil change.. well that turned out not to be true... needed new front brakes... 500-750 bucks.... which took me about 15 minutes to get out of him... sucko... so planned on turning it in or selling... I then sent Josh 2 buyers for the car.. he tried to talk them into not buying my car and purchasing a new one.... I also took one gal into Mini Universal to buy the car.. they tried to bamboozal her into an additional 3000 charge... she was from Hong Kong.. I pulled her out of there and told her not to do it.. was told by the sales guys at Universal that Mini believes it's the next guys problem... which seems unethical to me... over all... the mini was my favorite car I ever drove.. but the company made it impossible for me to continue to be a customer... buyer be ware...

Angela O. | 2010-05-05

Ummm, ok.
I had a very bad time at Downtown Honda, most recently culminating with texts from an employee who had the 'nads to inquire why I was rude. He had read my Yelp. Yup. I still have to go back there tomorrow. Fun fun.
So in comparison Nick Alexander's dealership rocked my world. They're, like, professional. Especially Fred, my service manager, who is cordial. The dealership has flavored coffee, hot chocolates of various flavors, a waiting room with nice couches ... It's in South Central or somewhere, but oh, well.
But I couldn't possibly keep a straight face when Fred told me to consider getting a preemptive $299.00 alignment, though my tires were showing no uneven wear. When I questioned the price, the rationale was that they have to hook it up to a computer and that's why it's expensive. Ok? Every car's alignment requires a hookup to a computer. Bwahhahahahaha.
Nonetheless, because my car required a 30k mile service, I felt better having it done at the dealer. I did, however, reject the alignment. Duh.
Reading my service-delineated receipt, though, I feel ashamed. I can top off my own windshield wiper fluid for less than $6.
I shoulda gone with my gut and had stuff done at my trusty mechanic, and if he couldn't work on Minis, he would have referred me to someone who could. I probably would have saved $200.
Dealers always pull that crap, though, and I know that. And most people who own BMWs (which Minis I guess technically are) have the capital to throw money away. Fred's a decent, punctual and communicative person but when he realized he wasn't going to make commission off me, he didn't really seem to give a shit anymore. I wanted to learn more about my car, but they sorta pushed me out the door when I rejected the alignment, a fuel injection flush, and the stereo iPod thing I had inquired about.
It took a day to do what they did, which really was a lot, so they gave me a rental. Now I'm just crossing my fingers that my baby Mini has a good ticker.
So, three stars and I won't go back unless it's a warranty issue.

Zack W. | 2010-04-27

I've been very happy with my Mini Cooper that I bought here but dealing with the service department is a total nightmare. My service rep continually tried to (over)charge me for things despite my car being fully covered under warranty. The prices he wanted to charge for simple procedures such as an oil change were so far out of whack with what they normally cost I couldn't believe it. He quoted me $550 for a pair of tires which, after shopping around I discovered was almost double what they cost at a regular tire store. Three weeks later I had to bring my car back due to some serious engine issues and I decided to go ahead and just pay their inflated price and get the tires replaced while I was at it. He now tells me they're $730! When I remind him that he'd quoted me $550 only three weeks earlier he said something to the effect that that was a one time price. I told him I wasn't interested and he was able to bring the cost back down to $550. They provided me with a loaner car and they've now had my car for a week. The rental company just called me to say that my service rep told them that they'd only be paying for two of the days!
I'm honestly astonished at the treatment I received after buying a car with these people. I don't know if this is just this one service guy or if this is the policy all their service people follow but, my experience with Nick Alexander has been distinctly unpleasant. If I buy another Mini it'll come from a different dealer.

Joseph M. | 2010-04-11

We purchased a Certified Pre-Owned X3 from Alexander Imports. George Bottaro was our salesman and did a great job. He was informative and professional. After the purchase, we had a problem with one of the functions on the car and Lori DiSilva, the Customer Relations Manager went out of her way to make sure that we were able to get the function working again through another BMW dealership (we live in San Francisco!) with no cost out of our pocket.

Jhena R. | 2010-03-16

Im on my second Mini and take my baby to Nick Alexander Mini for service. Ricky is my service advisor and rocks! Doesn't sound like a big deal but he calls when he says he will, my car is on time, hooks me up with a loaner car... Ya know he follows through on committments. A rare thing it seems these days.

They do a great job at Nick Alexander Mini!

Seth C. | 2010-02-15

Great sales team, but the service department is a joke, waited for over an hour to drop my car off.. Alway tool around 5 mins when I had my audi

Monah Li S. | 2010-01-11

I loved my mini cooper S, convertible, 2006 at first, until I had to deal with this dealership.
Here are the problems I have had with this car and Nick Alexander Dealership:
The technicians Ricky and Darren are unfriendly and treated me like an idiot until my husband called. Then, they cut some of the costs of the repairs and called it "Courtesy Repairs". What broke and was fixed (keep in mind that this car has only 67.000 miles):
wishbone bracket, gasket ring, fans, power steering fan, faulty Kombi, can break in all can modules, wheel-hub with bearing which damaged the brake-pads.
In addition, the tires cost 370$ each and blow out or wear out at least once a year.
I complained about transmission slipping and noises since 40.000 miles, but was told every time, that "the problem could not be reproduced", that I was buying "cheap gas", that its normal for Minicooper S to have slippery transmission and to smell burned when driving up-hill or through curvy roads!
Their barely concealed contempt and annoyance every time I brought the car in (which is a 1 hour drive under good conditions) ranged from "You are so cute, I'm happy to see you, but that often?" to "This car was in a heavy accident and is a total mess". I have never even had a speeding ticket in my whole life and have never been in an accident. So far I had 10+ repairs since I bought the car.
As soon as the warranty was over, the transmission blew out, the car stalls when in idle, which can not be repaired or, "problem can not be reproduced".
The new transmission will cost 9000$ and that does not fix the problem of stalling in the middle of intersections.
I have contacted several "lemon law lawyers" who all suggested to sue the dealership and Minicooper USA, since they have known about this problem, specially the transmission, for a long time. They say that I have a good chance of getting a new car.I am waiting currently for results from a request I filed with NHTSA-ODI about previous recalls and complaints.

6060$ in repairs
2400$ in tires (since 2006)
Rental car fees: about 900$
hours spent driving to and from dealership, getting towed: about 50

Ann M. | 2010-01-01

This place is located in the middle of no where! I went here for a service and the service rep was super annoyin. trying to charge me all these fees when my car is covered under full warranty.

Meh. I've experienced better.

B H. | 2009-12-25

Found a new Mini Cooper S at another dealer. Tried but failed to negotiate a discount from MSRP. Resumed shopping. Found Alica and Robert, the internet salespersons of Nick Alexander Mini. A few e-mails and phone calls with them, and they offered a Mini S from their inventory comparable to the one which I had been negotiating. They accepted my offer of a substantial discount from MSRP. At all times, they dealt in a straightforward and professional manner.

However, my sales transaction fell through, for reasons which had nothing to do with Nick Alexander. The sales staff at Nick Alexander earned my business and would have had it but for circumstances beyond their control. For anyone in the market for a Mini Cooper, I wholeheartedly recommend Nick Alexander Imports.

Geoff E. | 2009-11-05

Great service.  I had to wait a couple hours to get my springs replaced (aftermarket springs on the car when I bought it were too low).  The cost was lower than MINI of Universal City, and they got it done in the time they quoted.  They even included me in on their lunch order... nice folks :)  Free wifi was nice :)

Andrew S. | 2009-10-03

I had a terrific experience buying a mini cooper from Nick Alexander Imports. I emailed them to see if they had a manual transmission hard top mini with a sun roof and Alicia Garcia got back to me right away. The price was lower than what I had been quoted at other dealers and then when I mentioned to Alicia that I didn't have a ride to the dealership she asked if I wanted her to bring the car to me. I said "sure!" and the next day I had a mini cooper in my driveway and I was signing all the paperwork at my dinner table. It was so simple and easy--I bought the car without ever setting foot in a dealership. Alicia is very chill, so definitely ask for her when you contact this dealer.

Carlo M. | 2009-08-19

After the 1990 Honda hit 250K... I needed to get a new car.. After careful consideration, . the Midnight Black Mini Cooper S became an obsession..

I searched every Mini Dealer from Oregon to Arizona for the an automatic that had every option that I wanted.. Nick Alexander had 2 vehicles matching what I wanted...

I flew in from San Francisco on a mission and drove out to the nether regions of downtown LA to get to the dealership.. Totally worth it and I would do it again...

The Mini is a thing of beauty and I was leaving that dealership with the model I wanted.. Why did it take only 5minutes to negotiate a great price and pretty much walk out of there in bout an hour or so with a brand new car?

I give props to the internet/fleet manager Jerod for making it happen quick and easy.  He gave me a price, then I gave him a price, and then he countered, and then SOLD... Classic.. Paperwork was a breeze and Jerod was so accomodating with everything..

Got the keys and drove my lil car up the 101, with the top down, all the way back to the bay area.... Awwww... Imma really feelin it..

Warren R. | 2009-07-27

Best BMW Dealer in the World....

Go see Daniel Fox... hes the greatest and will give you a bomb deal on a  car... got my 335i there and he hooked it up!!

dont go anywhere else... this place is a one stop mega store!!

Striker R. | 2009-07-18

UGH! I would NOT recommend this dealership if you're looking for a Mini Cooper.  Josh was as slimy as they get. He was great in the beginning until his true colors came out. He came up with a ridiculous lease deal and when we balked he said, "let me go ask my boss". Tada, he came back with a lower payment however we knew it could be much better. It was one of those bad car salesman shopping experiences. Let's just say we ended up paying much less on the down and monthly car payment at another dealership. FYI - do your homework before going car shopping!

Carlos V. | 2009-06-02

I tried going to other dealers, however, none of them seemed to get me what i wanted at the price i wanted.  Willem Van Rossum, at Nick Alexander imports, was the only one who was responsive to my needs.  I got a 2009 mini whose overall value was worth more than what i bargained for.

Andy H. | 2009-06-01

Bought a 325i a couple years ago, and it was the worst car buying experience I ever had.  They are dishonest during the negotiating process, and after the sale, they don't follow up on their promises at all.  Avoid at all cost.

kristine g. | 2009-05-18

Though I just purchased my new MINI cooper convertible from this dealorship, I wouldn't recommend them to other's.  Basically, due to the fact that before you purchase the car, they pretty much stalk you to get you into the dealorship and purchase the car.  I don't have experience with too many car salesmen, but my understanding is that they are all a little shady.  I got a good deal because we're in a bad economy...

But once all the paperwork is signed and the vehicle is on your books and not theirs, they no longer return your phone calls, emails, and basically ignore you.   Those minor questions (can I pick up those floor mats you said you'd provide me?) that you need answered will have to be answered by someone else bc no one will take your questions.

Robert Z. | 2009-05-14

Houston this is Ground Control, you are clear for takeoff...

Chris O. | 2009-05-12

Josh was absolutely terrific.  He was warm and gave us plenty of time to test and/or view all available Clubman's.  We ended up getting the Hot Chocolate S with six-speed manual transmission.  It's a dream to drive!

Both he and his manager, Shep (who gave us a run-through when we actually picked up the car after it was washed and prepped), were very helpful and made our buying experience a pleasure.  Can't recommend them enough.  In fact, we hope to be back in a few years to purchase a Mini Convertible!

Lee C. | 2009-05-11

Excellent job done by Josh Ross. We negotiated over the phone, I was able to receive the price I wanted on the vehicle, and was done in one day after checking around with other places. I will definitely recommend others to here, and will come back again for repeat business. Thanks Josh!

Manny O. | 2009-04-26

Sales Manager, Shep Nelson and his team at Nick Alexander Mini are the Biggest Scam Artists out there...  They will try the Classic Bait and Switch move, so be WARNED!!!

After, locating a Particular Copper S model online, Completing the Credit Application by fax, getting approved with BMW Financial, then get a call from them that the car is ready for pick, and then driving to pick my new Mini Copper, after 1 Hour 20 minutes drive to get to their location, then have Mr. Sales Manger, Shep Nelson tell me that the car was SOLD, then try to flip me into another Mini.

Hey Shep must be nice being related to Nick Alexander's Family...  Nice way to have Job Security.  Enjoy it will it lasts.  Customer Service & Loyalty goes a long way, learn that from me.

Marty B. | 2009-04-02


There was a follow-up from the Alexander management apologizing for the problem that I encountered. They said they would review the process and ensure that the next visit goes more smoothly. They also asked me to email them if there was anything else I needed. Fantastic!

KUDOS to Alexander. I appreciate the follow-up on issues that need to be remedied.

Joe M. | 2009-03-03

No one can compete with this dealer's service.  In my many years, I've owned many cars and dealt with many dealers.  Never before have I left a dealership and felt inspired to write a positive, indeed, glowing review.  My recent experience with Nick Alexander Imports compelled me to do just that.  

This may be the only dealership where the staff actually understands how much service matters. The lengths to which the staff went to help me was remarkable; in part because they had little or no incentive to do so.  I did not purchase my vehicle from this dealer.  And, I was in LA on business so I would hardly be considered a potential customer.  But, I really needed help and they delivered big time.

Here's the story.  I was late for a critical meeting near downtown LA.   As an out of towner, I had no clue where to turn.  So, I yelped.  Some of the reviews on the top of the page were not great.  But, I was desperate and this appeared to be the nearest dealer.  I couldn't have dreamed for more or better service.  

After quickly explaining my problem to the women who answered, I was put in touch with Nick himself.   He apparently appreciated the panic in my voice and then stepped up to the plate and hit it out of the park.  He dispatched two porters.  One took me to my meeting down town, the other stayed with my car until a tow could arrive.  

When my meeting finished four hours later, I called the dealer and the service kept flowing.  They picked me up from my meeting and delivered me to the dealer where my car awaited.  They carefully explained the problem -- my fault for not servicing the vehicle as I should have -- handed me the bill and set me on my way (with a solid restaurant recommendation).  The bill was incredibly fair.  I was expecting a huge markup for any number of reasons (my desperation, their service, being an out of towner).  Nothing of the sort occurred.  

I don't care where you bought your BMW, you are nuts if you don't take it to Nick Alexander Imports for service.

Yendor O. | 2009-02-26


This place is shady like the person below said.  Go somewhere else and buy your Mini or BMW.  The salesmen here only care about their sales numbers and do not care about their customers.  They pretend they do at first but when it comes down to the facts, they are complete liars.  They talk the talk to sell their cars, but once you sign those papers, they could not care any less.  I REPEAT, go somewhere else to buy your MINI or BMW.  THIS PLACE IS AS SHADY AS THE LOCATION IT IS IN.

Oh and if you want to give it a look and then a salesman by the name of Joshua Ross helps you, STAY CLEAR. He'll give you some story of how he wants to own his own car dealership in the future.  Most likely he will own a used car dealsership with all the BS he feeds his customers along with that BS letter from a "customer" praising him for his work on his cube wall.  Especially in these hard times do not be screwed by these sharks.

Matt M. | 2008-12-22

Please get your head out of your asses and call customers back in a timely matter. They are very short staffed and they take forever to call you back and handle customer needs.

Even though they have a large selection of minis, I would not recommend this place.

I first came here about two years ago to buy a mini, the salesman never called me back! I thought it was just the one guy so I thought I would give it another chance. I regret coming here again to buy a mini.

Jin Y. | 2008-12-17

why the hell are these people so happy?

jennifer y. | 2008-11-20

I just got my mini from  Nick Alexander.....I am very excited!!! My salesman was Michael McNamara  and he was really sweet and helpful. They do have a wide selection and a warehouse full of minis!!! The warehouse was amazing! If you love and want a mini, come here... it'll be easier than ordering one. Also, they get deliveries all the time.
I heart Michael and was wonderful to work with. So please go to him if you are thinking of a mini.

Sandi T. | 2008-11-11

The Best Dealership ever . . . Nick Alexander BMW has the best service, the best everthing. I would recommend to get your BMW from here anyday. I love the service advisors chad and elvis, they always get me what i need and even though there are appts for loaner vehicles they always bend the rules for me and 4 some reason i always get the best loaners hahahahaha!!!  It sounds pretty vain but Im in love with my beamer and I love her soooo much!!

henry h. | 2008-07-18

Nick Alexander is probably one of the better BMW dealers around due to the fact that they are located in the middle of nowhere and realize they have to work to get your business.  They are very service oriented and have a good selection.  If they don't have the car you want they can get it.  The prices are the best and this is great place to test drive the cars because the streets are pretty empty.  You can also get a BMW loaner delivered to your home or work on a flat bed truck (they will take your car on the flat bed to service as well) when you schedule your service ahead time.  How great is that!

Maria K. | 2008-07-15

Seems like MINIs are on high demand right now.  The other 3 dealers we've been to were very low on stock (Long Beach had none, only used ones left).  So we were pleasantly surprised to find the huge stock still available at Nick Alexander's.  The window shopping part was great, so much to look at, so many options!  The customer service... well, let's just say it explains their large inventory.  Long waiting lines, but at least there are several salesmen on the floor.  Several people just left tired of waiting.  The only friendly guy was the one helping the international students actually signing the contract.  The salesmen were a bit arrogant and disconnected - they could care less to show you a car unless you're ready to buy it.  The guy wouldn't let us test drive the car unless we picked the car we're going to buy.  Understandable that they want to minimize the mileage on their cars, but how could we pick one without first trying it?  Anyway, I thought I'd give them the benefit of the doubt since it seem to be a busy day for them, but customer service should not be this bad even on a bad day.  Gave them an extra star for their large inventory.

Yulree C. | 2008-05-15

Brought my MINI here for a full complimentary bumper-to-bumper maintenance service.
Scheduling the appointment by phone wasn't much of a delight as the person who was assisting me was not very professional and put me on hold a couple of times.
In lieu of my phone experience, I was apprehensive of bringing my car in. However, I was delightfully surprised as I was given great service.
They offered me a complimentary rental car for a day while they were servicing my car, helped me grab some things out of my car, provided me with refreshments and patiently answered all the questions I had for them.
I would definitely come again the next time my Mini needs attention. :)

Daniel R. | 2008-03-12

total incompetence in the parts department.
ordered parts on two separate occasions and have still not received them.
just called the dealer and the parts were never ordered.

Cait O. | 2008-01-10

This review is based on my recent phone conversation with one of the managers here at the Nick Alexander BMW.

The manager was nice and all on the phone and answered most of my questions about a particular model I was interested in leasing.  He quoted me at a much lower monthly payment based on a very low interest rate through BMW Financing.  All the other dealerships I've called had the same money factor rate of 270 from BMW Financing and this guy at Nick was quoting 170.  It sounded too good to be true.

I never heard back from Nick Alexander even after I left several messages for him.  Although I don't have anything tangible to go off from, I think this guy was trying to lull me in with this ridiculously low interest rate, or was he?  I'll probably never know for sure, but it looks like he was trying to pull a dirty trick on me, the ol' bait and switch routine.

Anyway, it wasn't a big deal I guess.  It's not like it cost me anything, but this is my second dealing with Nick Alexander within 5 years and I just don't like them.  These guys are like vultures....just be honest, don't try to waste my time.

If you're in the market for BMWs, give Century West BMW and McKenna a try.  It doesn't hurt to get different dealer quotes over the phone and then try to use the lowest quote as leverage.  

Buyer beware: if someone is offering a ridiculously low price, get the VIN number of the car being negotiated and have the dealer put the deal in writing for you.  That way you don't waste your time driving down to the dealer only for them to claim the car isn't there anymore or start the negotiation process all over again, cuz it's more difficult in person.

Century West BMW will actually bring the car to you, so you don't even have to drive to the dealer.

Ariela G. | 2007-07-09

I contacted 5 MINI dealers in the greater Los Angeles area and Nick Alexander was by far the most responsive, flexible and accomodating one.  If you're in the market for a new MINI, start your search with them (Jerrod Pedersen specifically was an awesome salesman to work with).  They have a vast selection, low pressure approach and seem genuinely interested in having your business.  The other dealers in LA seemed to think that MINIs sell themselves so there is no need for responsiveness to the customer, which is why they didn't get my business or my referrals!  Although I haven't used it yet, they also extend a service to pick up your MINI when it's time for scheduled maintenance and swap you with a loaner for the time that your MINI is out of commission.

Robyn d L. | 2006-08-08

Nick Alexander has the best inventory of Mini Coopers in all of SoCal.  I did a lot of research on what I wanted and how much I wanted to pay, called all the dealers in my area, and even those not even close to my area.  NA was the only dealership that met my criteria and then some!  

I came to the lot expecting to see half a dozen Minis to choose from, but to my delight, they just got a new shipment and had over 2 dozen for me to examine!

The whole Nick team was really cool.  The salesman, Tim McNeary,  understood my needs, worked with me on the price, and got me the car of my dreams.  The finance officer was very clear regarding the terms of sale.  Even the porters were super nice, changing my license place holders for me when I ordered the pretty ones.  I drove home a happy and very satisfied customer.

And that's not all!  A few weeks later, NA sent gourmet cookies to my home to show their appreciation for my business.  Cookies!  Oh how they know me so well!