Jim Burke Subaru in Birmingham, AL

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Automotive Sales - New and Pre-Owned, Service, Parts, Accessories, Body Shop


Established in 1945.

An extraordinary legacy of customer service, employee loyalty, and wonderful automobiles are the qualities that have allowed Jim Burke Automotive to set the standard for Birmingham automobile dealerships since the 1940's. In 1945, fresh from training pilots during World War , Jim Burke, Sr. opened a Nash dealership in Birmingham. Seven years later, when Mr.Burke was awarded a Buick franchise, Jim Burke Automotive was on its way to decades of exciting expansion. Jim Burke, Jr. took over the reins of the company in 1976. Today the company has 13 franchises and employs more than 385 people. Those people--such as Jack Harris, service manager for 47 years, and the 40 other employees who have more than 20 years of service--have created a powerful company that prizes both customer and employee loyalty.

Jim Burke Subaru

Dealer Info:

Phone(s):(205) 324-3371
Address:1301 5th Ave N, Birmingham, AL, 35203
  • Monday: 9:00 am - 7:00 pm
  • Tuesday: 9:00 am - 7:00 pm
  • Wednesday: 9:00 am - 7:00 pm
  • Thursday: 9:00 am - 7:00 pm
  • Friday: 9:00 am - 7:00 pm
  • Saturday: 9:00 am - 6:00 pm
  • Sunday: Closed

Reviews on Jim Burke Subaru

Brad C. | 2014-04-07

Sam Stewart and David Battles found the exact Forester my wife and I were looking for, and that is no small thing considering the demand for the model after it won the 2014 Motor Trend SUV of the year.  The popular trim level and color we wanted made the search even more difficult, but they answered any questions I had and were professional and patient with me.

They kept me up to date with the search and then the special order process over the phone, and were able to find and deliver an unallocated car a month ahead of the estimated time.  The price was very much in line with what I considered fair according to TrueCar, and especially considering the high demand for the model.  Also, this dealership offers free oil changes for life, which will save $40-50 every 7500 miles.  If you go to trade here, ask for Sam and you will be treated well.

Karman L. | 2013-06-05

I had a very positive experience here.  Tom, the subaru mechanic is extremely honest and even remembered me from my last visit 3 years ago!  Also, Craig Collier, one of the service managers was helpful to me in figuring out what was going on with my car, which was running rough and throwing strange Check Engine codes.  

I was afraid my car had major problems, and the codes that the computer was giving were for a major $1200 repair!  However, the guys kept my car 24 hours and determined that it was just in need of $300 worth of tune-up.  They could have TOTALLY taken me to the cleaners and been very opportunistic in my situation, but instead, they were honest.  

THANK YOU! I will be using them for future service due to their honesty.

Conrad B. | 2012-12-30

My wife and I recently traveled from Daphne, AL to Jim Burke Subaru in Birmingham to look at a vehicle that was listed on Autotrader.  We met a salesman, Ron Robinette, and told him we were there to look at a used 2011 Subaru Outback 2.5i Limited.  He informed us the car was being cleaned, but we could ride down and look at it.  We took one of their used cars and drove to the cleaning area.  We told him that we really like the car and that we want to test drive it and make an offer.  He made an appointment for us to come back at 2pm to test drive it.  So, we test drove an XV then and then we left and tooled around B'ham while waiting for 2pm.  After waiting for 3 hours, we came back at exactly 2pm to be informed by Mr. Ron that someone was there buying the car already.  Thats odd since we were told it wouldn't be back from the cleaners until 2.  Ron didnt try to offer any explanation nor did he show any sympathy for making us wait for no reason. The car had already been sold to the other customer.
  After leaving, I called back up to JB and asked to speak to a general manager and ended up speaking with Efrem Miller, COO.  He apologized for the way Ron treated us, but told me that humans make mistakes and that Ron was not at fault since he is a Senior Salesman.  I explained to Mr. Miller that humans do make mistakes, but in Ron's case since he is a senior salesman, they cannot make those mistakes.  Ron had my cell # and could have easily called me to inform me of the car being sold so my wife and I wouldnt waste our time and energy waiting to view a sold car.
   Mr. Miller offered to find a similar vehicle for us. I agreed thinking he may actually try to help us.  Instead he finds a random Subaru on autotrader and sends me that (it also was $5k more than the car we looked at).   All in all, dealing with Jim Burke just reminded me that all car dealerships are the same and just want your money.  They are deplorable and will never see a dime of my money.  In all of this, I was the one that made the mistake in thinking that this car dealership would be trustworthy.  Think of it this way: I am a paying customer with cash so why let me even leave the lot? It just doesnt make an sense.  Hopefully this review will help others steer clear of Jim Burke.